Verfügbarkeit: YouthNation :: THWS Bibkatalog

YouthNation: building remarkable brands in a youth-driven culture

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Bibliographische Detailangaben
1. Verfasser:	Britton, Matt (VerfasserIn)
Format:	Elektronisch E-Book
Sprache:	English
Veröffentlicht:	Hoboken, New Jersey Wiley [2015]
Schlagworte:	BUSINESS & ECONOMICS / Industrial Management BUSINESS & ECONOMICS / Management BUSINESS & ECONOMICS / Management Science BUSINESS & ECONOMICS / Organizational Behavior Brand name products Branding (Marketing) Business Advertising Marketing Target marketing Young adult consumers Young adults / Attitudes Young adults / Conduct of life Wirtschaft Marke Jugendkultur > Motiv Marketingstrategie Kundenanalyse
Online-Zugang:	FAN01 FRO01 FUBA1 UBG01 Volltext
Beschreibung:	1 Online-Ressource (xxv, 292 Seiten)
ISBN:	9781119162469 9781118982525 9781118982532

Internformat

MARC


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Datensatz im Suchindex

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any_adam_object
author	Britton, Matt
author_facet	Britton, Matt
author_role	aut
author_sort	Britton, Matt
author_variant	m b mb
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dewey-full	658.827
dewey-hundreds	600 - Technology (Applied sciences)
dewey-ones	658 - General management
dewey-raw	658.827
dewey-search	658.827
dewey-sort	3658.827
dewey-tens	650 - Management and auxiliary services
discipline	Wirtschaftswissenschaften
format	Electronic eBook
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indexdate	2024-07-10T07:24:54Z
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isbn	9781119162469 9781118982525 9781118982532
language	English
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physical	1 Online-Ressource (xxv, 292 Seiten)
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spelling	Britton, Matt Verfasser aut YouthNation building remarkable brands in a youth-driven culture Matt Britton Hoboken, New Jersey Wiley [2015] © 2015 1 Online-Ressource (xxv, 292 Seiten) txt rdacontent c rdamedia cr rdacarrier BUSINESS & ECONOMICS / Industrial Management bisacsh BUSINESS & ECONOMICS / Management bisacsh BUSINESS & ECONOMICS / Management Science bisacsh BUSINESS & ECONOMICS / Organizational Behavior bisacsh Brand name products Branding (Marketing) Business Advertising fast Marketing fast Target marketing fast Young adult consumers fast Young adults / Attitudes fast Young adults / Conduct of life fast Wirtschaft Young adult consumers Marketing Advertising Target marketing Young adults / Attitudes Young adults / Conduct of life Marke (DE-588)4074577-6 gnd rswk-swf Jugendkultur Motiv (DE-588)7680455-0 gnd rswk-swf Marketingstrategie (DE-588)4120697-6 gnd rswk-swf Kundenanalyse (DE-588)4304338-0 gnd rswk-swf Marke (DE-588)4074577-6 s Marketingstrategie (DE-588)4120697-6 s Kundenanalyse (DE-588)4304338-0 s Jugendkultur Motiv (DE-588)7680455-0 s DE-604 Erscheint auch als Druck-Ausgabe, Hardcover 978-1-118-98114-6 https://onlinelibrary.wiley.com/doi/book/10.1002/9781119162469 Verlag URL des Erstveröffentlichers Volltext
spellingShingle	Britton, Matt YouthNation building remarkable brands in a youth-driven culture BUSINESS & ECONOMICS / Industrial Management bisacsh BUSINESS & ECONOMICS / Management bisacsh BUSINESS & ECONOMICS / Management Science bisacsh BUSINESS & ECONOMICS / Organizational Behavior bisacsh Brand name products Branding (Marketing) Business Advertising fast Marketing fast Target marketing fast Young adult consumers fast Young adults / Attitudes fast Young adults / Conduct of life fast Wirtschaft Young adult consumers Marketing Advertising Target marketing Young adults / Attitudes Young adults / Conduct of life Marke (DE-588)4074577-6 gnd Jugendkultur Motiv (DE-588)7680455-0 gnd Marketingstrategie (DE-588)4120697-6 gnd Kundenanalyse (DE-588)4304338-0 gnd
subject_GND	(DE-588)4074577-6 (DE-588)7680455-0 (DE-588)4120697-6 (DE-588)4304338-0
title	YouthNation building remarkable brands in a youth-driven culture
title_auth	YouthNation building remarkable brands in a youth-driven culture
title_exact_search	YouthNation building remarkable brands in a youth-driven culture
title_full	YouthNation building remarkable brands in a youth-driven culture Matt Britton
title_fullStr	YouthNation building remarkable brands in a youth-driven culture Matt Britton
title_full_unstemmed	YouthNation building remarkable brands in a youth-driven culture Matt Britton
title_short	YouthNation
title_sort	youthnation building remarkable brands in a youth driven culture
title_sub	building remarkable brands in a youth-driven culture
topic	BUSINESS & ECONOMICS / Industrial Management bisacsh BUSINESS & ECONOMICS / Management bisacsh BUSINESS & ECONOMICS / Management Science bisacsh BUSINESS & ECONOMICS / Organizational Behavior bisacsh Brand name products Branding (Marketing) Business Advertising fast Marketing fast Target marketing fast Young adult consumers fast Young adults / Attitudes fast Young adults / Conduct of life fast Wirtschaft Young adult consumers Marketing Advertising Target marketing Young adults / Attitudes Young adults / Conduct of life Marke (DE-588)4074577-6 gnd Jugendkultur Motiv (DE-588)7680455-0 gnd Marketingstrategie (DE-588)4120697-6 gnd Kundenanalyse (DE-588)4304338-0 gnd
topic_facet	BUSINESS & ECONOMICS / Industrial Management BUSINESS & ECONOMICS / Management BUSINESS & ECONOMICS / Management Science BUSINESS & ECONOMICS / Organizational Behavior Brand name products Branding (Marketing) Business Advertising Marketing Target marketing Young adult consumers Young adults / Attitudes Young adults / Conduct of life Wirtschaft Marke Jugendkultur Motiv Marketingstrategie Kundenanalyse
url	https://onlinelibrary.wiley.com/doi/book/10.1002/9781119162469
work_keys_str_mv	AT brittonmatt youthnationbuildingremarkablebrandsinayouthdrivenculture

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