The PR masterclass: how to develop a public relations strategy that works!
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Bibliographische Detailangaben
1. Verfasser: Singleton, Alex (VerfasserIn)
Format: Elektronisch E-Book
Sprache:English
Veröffentlicht: Chichester, West Sussex, United Kingdom Wiley [2014]
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Beschreibung:"The PR Masterclass is written by former newspaper, magazine and digital journalist Alex Singleton, who is now a prominent PR trainer and consultant. It reveals the secrets of effective PR and shows how to put in place a practical, reliable and successful media strategy for your product, business or activity - one that delivers the greatest results. Through the book, you get to discover how to develop and pitch effective newsworthy material, regardless of your budget. The PR Masterclass is aimed at PR professionals as well as small business owners and entrepreneurs implementing a PR strategy."
Beschreibung:1 Online-Ressource (xviii, 190 Seiten)
ISBN:9781118756195
1118756193
9781118756201
1118756207
9781118756225
1118756223

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