Store wars: the FMCG battle for mindspace and shelfspace, online and in-store
Gespeichert in:
| 1. Verfasser: | |
|---|---|
| Format: | Elektronisch E-Book |
| Sprache: | English |
| Veröffentlicht: |
Chichester
John Wiley & Sons
2012
|
| Ausgabe: | 2nd edition |
| Schlagworte: | |
| Online-Zugang: | FRO01 UBG01 URL des Erstveröffentlichers |
| Beschreibung: | Includes index Includes bibliographical references and index |
| Beschreibung: | 1 Online-Ressource |
| ISBN: | 9781119207832 1119207835 9781118374245 111837424X 9781118374801 1118374800 9781118374818 1118374819 9781118390146 |
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Datensatz im Suchindex
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|---|---|
| any_adam_object | |
| author | Thain, Greg |
| author_facet | Thain, Greg |
| author_role | aut |
| author_sort | Thain, Greg |
| author_variant | g t gt |
| building | Verbundindex |
| bvnumber | BV043394537 |
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| dewey-full | 381./1 |
| dewey-hundreds | 300 - Social sciences |
| dewey-ones | 381 - Commerce (Trade) |
| dewey-raw | 381./1 |
| dewey-search | 381./1 |
| dewey-sort | 3381 11 |
| dewey-tens | 380 - Commerce, communications, transportation |
| discipline | Wirtschaftswissenschaften |
| edition | 2nd edition |
| format | Electronic eBook |
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| illustrated | Not Illustrated |
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| spelling | Thain, Greg Verfasser aut Store wars the FMCG battle for mindspace and shelfspace, online and in-store Greg Thain and John Bradley 2nd edition Chichester John Wiley & Sons 2012 1 Online-Ressource txt rdacontent c rdamedia cr rdacarrier Includes index Includes bibliographical references and index BUSINESS & ECONOMICS / Industries / Retailing bisacsh BUSINESS & ECONOMICS / Marketing / Direct bisacsh TRAVEL / Shopping bisacsh Consumer goods fast Marketing fast Retail trade fast Industrie Wirtschaft Retail trade Marketing Consumer goods Einzelhandel (DE-588)4127747-8 gnd rswk-swf Konsumgütereinzelhandel (DE-588)4290186-8 gnd rswk-swf Marketing (DE-588)4037589-4 gnd rswk-swf Marketing (DE-588)4037589-4 s Einzelhandel (DE-588)4127747-8 s 1\p DE-604 Konsumgütereinzelhandel (DE-588)4290186-8 s 2\p DE-604 Bradley, John Sonstige oth Erscheint auch als Druck-Ausgabe, Hardcover 978-1-118-37406-1 Erscheint auch als Druck-Ausgabe, Hardcover 1-118-37406-1 https://onlinelibrary.wiley.com/doi/book/10.1002/9781119207832 Verlag URL des Erstveröffentlichers Volltext 1\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk 2\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk |
| spellingShingle | Thain, Greg Store wars the FMCG battle for mindspace and shelfspace, online and in-store BUSINESS & ECONOMICS / Industries / Retailing bisacsh BUSINESS & ECONOMICS / Marketing / Direct bisacsh TRAVEL / Shopping bisacsh Consumer goods fast Marketing fast Retail trade fast Industrie Wirtschaft Retail trade Marketing Consumer goods Einzelhandel (DE-588)4127747-8 gnd Konsumgütereinzelhandel (DE-588)4290186-8 gnd Marketing (DE-588)4037589-4 gnd |
| subject_GND | (DE-588)4127747-8 (DE-588)4290186-8 (DE-588)4037589-4 |
| title | Store wars the FMCG battle for mindspace and shelfspace, online and in-store |
| title_auth | Store wars the FMCG battle for mindspace and shelfspace, online and in-store |
| title_exact_search | Store wars the FMCG battle for mindspace and shelfspace, online and in-store |
| title_full | Store wars the FMCG battle for mindspace and shelfspace, online and in-store Greg Thain and John Bradley |
| title_fullStr | Store wars the FMCG battle for mindspace and shelfspace, online and in-store Greg Thain and John Bradley |
| title_full_unstemmed | Store wars the FMCG battle for mindspace and shelfspace, online and in-store Greg Thain and John Bradley |
| title_short | Store wars |
| title_sort | store wars the fmcg battle for mindspace and shelfspace online and in store |
| title_sub | the FMCG battle for mindspace and shelfspace, online and in-store |
| topic | BUSINESS & ECONOMICS / Industries / Retailing bisacsh BUSINESS & ECONOMICS / Marketing / Direct bisacsh TRAVEL / Shopping bisacsh Consumer goods fast Marketing fast Retail trade fast Industrie Wirtschaft Retail trade Marketing Consumer goods Einzelhandel (DE-588)4127747-8 gnd Konsumgütereinzelhandel (DE-588)4290186-8 gnd Marketing (DE-588)4037589-4 gnd |
| topic_facet | BUSINESS & ECONOMICS / Industries / Retailing BUSINESS & ECONOMICS / Marketing / Direct TRAVEL / Shopping Consumer goods Marketing Retail trade Industrie Wirtschaft Einzelhandel Konsumgütereinzelhandel |
| url | https://onlinelibrary.wiley.com/doi/book/10.1002/9781119207832 |
| work_keys_str_mv | AT thaingreg storewarsthefmcgbattleformindspaceandshelfspaceonlineandinstore AT bradleyjohn storewarsthefmcgbattleformindspaceandshelfspaceonlineandinstore |