None of us is as good as all of us: how McDonald's prospers by embracing inclusion and diversity
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Bibliographische Detailangaben
1. Verfasser: Harris, Patricia Sowell (VerfasserIn)
Format: Elektronisch E-Book
Sprache:English
Veröffentlicht: Hoboken, N.J. John Wiley & Sons ©2009
Schlagworte:
Online-Zugang:FRO01
UBG01
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Beschreibung:Includes index
An inside account of how McDonald's turns diversity into success. Everyone knows McDonald's, one of the most recognizable brand names in the world. But few know the extent to which McDonald's continued and ongoing success is due to the company's internal philosophy of inclusion and diversity. One of the biggest employers in the world, McDonald's staff is one of the world's most racially, culturally, and religiously diverse. In None of Us Is As Good As All of Us, McDonald's Global Chief Diversity Officer Patricia Sowell Harris offers the first inside look at the company's philosophy of inclusion and diversity through interviews with more than 60 key employees and leaders. These accounts of franchisees, suppliers, and employees reveal how McDonald's embraces all races, creeds, and cultures to create unity and business achievement
Beschreibung:1 Online-Ressource (xvii, 173 pages)
ISBN:9781119205494
1119205492
9780470572238
047057223X
9780470572597
0470572590
9780470572566
0470572566
1282302221
9781282302228

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