Verfügbarkeit: The new rules of marketing & PR

The new rules of marketing & PR: how to use social media, online video, mobile applications, blogs, news releases, and viral marketing to reach buyers directly

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Bibliographische Detailangaben
1. Verfasser:	Scott, David Meerman (VerfasserIn)
Format:	Elektronisch E-Book
Sprache:	English
Veröffentlicht:	Hoboken, New Jersey Wiley [2015]
Ausgabe:	Fifth edition
Schlagworte:	Internet marketing Public relations Öffentlichkeitsarbeit Online-Marketing Telemarketing Internet World Wide Web 2.0 Marketing
Online-Zugang:	FHD01
Beschreibung:	1 Online-Ressource (xxi, 458 Seiten) Illustrationen
ISBN:	9781119070672 9781119070481

Internformat

MARC


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Datensatz im Suchindex

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dewey-search	658.8/72
dewey-sort	3658.8 272
dewey-tens	650 - Management and auxiliary services
discipline	Wirtschaftswissenschaften
edition	Fifth edition
format	Electronic eBook
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isbn	9781119070672 9781119070481
language	English
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spelling	Scott, David Meerman (DE-588)137820550 aut The new rules of marketing & PR how to use social media, online video, mobile applications, blogs, news releases, and viral marketing to reach buyers directly David Meerman Scott The new rules of marketing and PR Fifth edition Hoboken, New Jersey Wiley [2015] 1 Online-Ressource (xxi, 458 Seiten) Illustrationen txt rdacontent c rdamedia cr rdacarrier Internet marketing Public relations Öffentlichkeitsarbeit (DE-588)4043188-5 gnd rswk-swf Online-Marketing (DE-588)7706419-7 gnd rswk-swf Telemarketing (DE-588)4215401-7 gnd rswk-swf Internet (DE-588)4308416-3 gnd rswk-swf World Wide Web 2.0 (DE-588)7548364-6 gnd rswk-swf Marketing (DE-588)4037589-4 gnd rswk-swf Öffentlichkeitsarbeit (DE-588)4043188-5 s Marketing (DE-588)4037589-4 s DE-604 Telemarketing (DE-588)4215401-7 s Internet (DE-588)4308416-3 s World Wide Web 2.0 (DE-588)7548364-6 s 1\p DE-604 Online-Marketing (DE-588)7706419-7 s 2\p DE-604 1\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk 2\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk
spellingShingle	Scott, David Meerman The new rules of marketing & PR how to use social media, online video, mobile applications, blogs, news releases, and viral marketing to reach buyers directly Internet marketing Public relations Öffentlichkeitsarbeit (DE-588)4043188-5 gnd Online-Marketing (DE-588)7706419-7 gnd Telemarketing (DE-588)4215401-7 gnd Internet (DE-588)4308416-3 gnd World Wide Web 2.0 (DE-588)7548364-6 gnd Marketing (DE-588)4037589-4 gnd
subject_GND	(DE-588)4043188-5 (DE-588)7706419-7 (DE-588)4215401-7 (DE-588)4308416-3 (DE-588)7548364-6 (DE-588)4037589-4
title	The new rules of marketing & PR how to use social media, online video, mobile applications, blogs, news releases, and viral marketing to reach buyers directly
title_alt	The new rules of marketing and PR
title_auth	The new rules of marketing & PR how to use social media, online video, mobile applications, blogs, news releases, and viral marketing to reach buyers directly
title_exact_search	The new rules of marketing & PR how to use social media, online video, mobile applications, blogs, news releases, and viral marketing to reach buyers directly
title_full	The new rules of marketing & PR how to use social media, online video, mobile applications, blogs, news releases, and viral marketing to reach buyers directly David Meerman Scott
title_fullStr	The new rules of marketing & PR how to use social media, online video, mobile applications, blogs, news releases, and viral marketing to reach buyers directly David Meerman Scott
title_full_unstemmed	The new rules of marketing & PR how to use social media, online video, mobile applications, blogs, news releases, and viral marketing to reach buyers directly David Meerman Scott
title_short	The new rules of marketing & PR
title_sort	the new rules of marketing pr how to use social media online video mobile applications blogs news releases and viral marketing to reach buyers directly
title_sub	how to use social media, online video, mobile applications, blogs, news releases, and viral marketing to reach buyers directly
topic	Internet marketing Public relations Öffentlichkeitsarbeit (DE-588)4043188-5 gnd Online-Marketing (DE-588)7706419-7 gnd Telemarketing (DE-588)4215401-7 gnd Internet (DE-588)4308416-3 gnd World Wide Web 2.0 (DE-588)7548364-6 gnd Marketing (DE-588)4037589-4 gnd
topic_facet	Internet marketing Public relations Öffentlichkeitsarbeit Online-Marketing Telemarketing Internet World Wide Web 2.0 Marketing
work_keys_str_mv	AT scottdavidmeerman thenewrulesofmarketingprhowtousesocialmediaonlinevideomobileapplicationsblogsnewsreleasesandviralmarketingtoreachbuyersdirectly AT scottdavidmeerman thenewrulesofmarketingandpr

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