The 30 day MBA in marketing: your fast track guide to business success
"The 30 Day MBA in Marketing provides a one-stop comprehensive overview of marketing for small business owners, entrepreneurs, or managers who do not have an MBA degree. This updated second edition offers brand new case studies and covers current trends including mobile marketing, social media...
Gespeichert in:
| 1. Verfasser: | |
|---|---|
| Format: | Buch |
| Sprache: | English |
| Veröffentlicht: |
London ; Philadelphia ; New Delhi
Kogan Page
2016
|
| Ausgabe: | 2nd edition |
| Schlagworte: | |
| Zusammenfassung: | "The 30 Day MBA in Marketing provides a one-stop comprehensive overview of marketing for small business owners, entrepreneurs, or managers who do not have an MBA degree. This updated second edition offers brand new case studies and covers current trends including mobile marketing, social media marketing, and marketing science developments, as well as traditional topics such as buyer behavior, marketing strategy, advertising and promotion, pricing, and marketing and the law".. |
| Beschreibung: | IX, 269 Seiten Diagramme |
| ISBN: | 9780749474980 |
Internformat
MARC
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| 246 | 1 | 3 | |a Thirty-day MBA in marketing |
| 250 | |a 2nd edition | ||
| 264 | 1 | |a London ; Philadelphia ; New Delhi |b Kogan Page |c 2016 | |
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| 650 | 7 | |a BUSINESS & ECONOMICS / Skills |2 bisacsh | |
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Datensatz im Suchindex
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| any_adam_object | |
| author | Barrow, Colin |
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| author_sort | Barrow, Colin |
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| building | Verbundindex |
| bvnumber | BV043354621 |
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| callnumber-subject | HF - Commerce |
| classification_rvk | QP 600 |
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| dewey-full | 658.8 |
| dewey-hundreds | 600 - Technology (Applied sciences) |
| dewey-ones | 658 - General management |
| dewey-raw | 658.8 |
| dewey-search | 658.8 |
| dewey-sort | 3658.8 |
| dewey-tens | 650 - Management and auxiliary services |
| discipline | Wirtschaftswissenschaften |
| edition | 2nd edition |
| format | Book |
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| id | DE-604.BV043354621 |
| illustrated | Not Illustrated |
| indexdate | 2024-07-10T07:23:48Z |
| institution | BVB |
| isbn | 9780749474980 |
| language | English |
| lccn | 015034004 |
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| owner_facet | DE-1050 DE-92 |
| physical | IX, 269 Seiten Diagramme |
| publishDate | 2016 |
| publishDateSearch | 2016 |
| publishDateSort | 2016 |
| publisher | Kogan Page |
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| spelling | Barrow, Colin Verfasser (DE-588)123671493 aut The 30 day MBA in marketing your fast track guide to business success Colin Barrow The thirty day MBA in marketing Thirty-day MBA in marketing 2nd edition London ; Philadelphia ; New Delhi Kogan Page 2016 IX, 269 Seiten Diagramme txt rdacontent n rdamedia nc rdacarrier "The 30 Day MBA in Marketing provides a one-stop comprehensive overview of marketing for small business owners, entrepreneurs, or managers who do not have an MBA degree. This updated second edition offers brand new case studies and covers current trends including mobile marketing, social media marketing, and marketing science developments, as well as traditional topics such as buyer behavior, marketing strategy, advertising and promotion, pricing, and marketing and the law".. BUSINESS & ECONOMICS / Skills bisacsh BUSINESS & ECONOMICS / Careers / General bisacsh STUDY AIDS / Professional bisacsh BUSINESS & ECONOMICS / Marketing / General bisacsh STUDY AIDS / Graduate School Guides bisacsh Wirtschaft Marketing Study and teaching Marketing Management Master of business administration degree BUSINESS & ECONOMICS / Skills BUSINESS & ECONOMICS / Careers / General STUDY AIDS / Professional BUSINESS & ECONOMICS / Marketing / General STUDY AIDS / Graduate School Guides Marketing (DE-588)4037589-4 gnd rswk-swf Marketing (DE-588)4037589-4 s DE-604 Erscheint auch als Online-Ausgabe 978-0-7494-7499-7 |
| spellingShingle | Barrow, Colin The 30 day MBA in marketing your fast track guide to business success BUSINESS & ECONOMICS / Skills bisacsh BUSINESS & ECONOMICS / Careers / General bisacsh STUDY AIDS / Professional bisacsh BUSINESS & ECONOMICS / Marketing / General bisacsh STUDY AIDS / Graduate School Guides bisacsh Wirtschaft Marketing Study and teaching Marketing Management Master of business administration degree BUSINESS & ECONOMICS / Skills BUSINESS & ECONOMICS / Careers / General STUDY AIDS / Professional BUSINESS & ECONOMICS / Marketing / General STUDY AIDS / Graduate School Guides Marketing (DE-588)4037589-4 gnd |
| subject_GND | (DE-588)4037589-4 |
| title | The 30 day MBA in marketing your fast track guide to business success |
| title_alt | The thirty day MBA in marketing Thirty-day MBA in marketing |
| title_auth | The 30 day MBA in marketing your fast track guide to business success |
| title_exact_search | The 30 day MBA in marketing your fast track guide to business success |
| title_full | The 30 day MBA in marketing your fast track guide to business success Colin Barrow |
| title_fullStr | The 30 day MBA in marketing your fast track guide to business success Colin Barrow |
| title_full_unstemmed | The 30 day MBA in marketing your fast track guide to business success Colin Barrow |
| title_short | The 30 day MBA in marketing |
| title_sort | the 30 day mba in marketing your fast track guide to business success |
| title_sub | your fast track guide to business success |
| topic | BUSINESS & ECONOMICS / Skills bisacsh BUSINESS & ECONOMICS / Careers / General bisacsh STUDY AIDS / Professional bisacsh BUSINESS & ECONOMICS / Marketing / General bisacsh STUDY AIDS / Graduate School Guides bisacsh Wirtschaft Marketing Study and teaching Marketing Management Master of business administration degree BUSINESS & ECONOMICS / Skills BUSINESS & ECONOMICS / Careers / General STUDY AIDS / Professional BUSINESS & ECONOMICS / Marketing / General STUDY AIDS / Graduate School Guides Marketing (DE-588)4037589-4 gnd |
| topic_facet | BUSINESS & ECONOMICS / Skills BUSINESS & ECONOMICS / Careers / General STUDY AIDS / Professional BUSINESS & ECONOMICS / Marketing / General STUDY AIDS / Graduate School Guides Wirtschaft Marketing Study and teaching Marketing Management Master of business administration degree Marketing |
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