APA (7th ed.) Citation

Artun, Ö., & Levin, D. (2015). Predictive marketing: Easy ways every marketer can use customer analytics and big data. Wiley.

Chicago Style (17th ed.) Citation

Artun, Ömer, and Dominique Levin. Predictive Marketing: Easy Ways Every Marketer Can Use Customer Analytics and Big Data. Hoboken, New Jersey: Wiley, 2015.

MLA (9th ed.) Citation

Artun, Ömer, and Dominique Levin. Predictive Marketing: Easy Ways Every Marketer Can Use Customer Analytics and Big Data. Wiley, 2015.