Fashion logistics: insights into the fashion retail supply chain

"Looking at responsible fashion retailing and cost-effective supply chain management, Fashion Logistics examines the early growth and changes in the fashion industry, leading up to the drivers of change in today's market. The book covers international sourcing, merchandising, planning and...

Ausführliche Beschreibung

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Bibliographische Detailangaben
Hauptverfasser: Fernie, John 1948- (VerfasserIn), Grant, David B. (VerfasserIn)
Format: Buch
Sprache:English
Veröffentlicht: London ; Philadelphia ; New Delhi Kogan Page 2015
Schlagworte:
Zusammenfassung:"Looking at responsible fashion retailing and cost-effective supply chain management, Fashion Logistics examines the early growth and changes in the fashion industry, leading up to the drivers of change in today's market. The book covers international sourcing, merchandising, planning and forecasting, business models, operating strategies, and design distribution models. Along with online supplementary materials for the book in general, each chapter includes figures, tables, references, suggested readings, and mini-case studies with discussion questions"--
"Fashion Logistics examines the principles and practices behind responsible fashion retailing and cost-effective supply chain management in the fashion industry. Fashion Logistics assesses the early growth and changes in the industry as well as the drivers of change in today's market. Important forces are driving tremendous changes in the retail industry, particularly in supply chain networks and operations. Manufacturers therefore need to re-think their supply chains so that they are resilient enough to withstand shocks, agile enough to respond quickly to sudden change, flexible enough to customise products, and efficient enough to protect margins. John Fernie and David Grant assess these forces and changes, and how manufacturers should adapt their working practices accordingly. Fashion Logistics integrates case studies of best practice that demonstrate successful fashion retail supply chains of leading companies such as Benetton, Burberry, Schuh and M&S. The book provides vital figures, tables and mini-cases in each chapter, a discussion question at the end of each mini-case, references and suggested readings. It also provides invaluable supplementary material, including teaching notes and Powerpoint slides"--
Beschreibung:vii, 208 Seiten Illustrationen 24 cm
ISBN:9780749472986

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