Merchandising als Kultmarketing ?:
Gespeichert in:
| Hauptverfasser: | , |
|---|---|
| Format: | Artikel |
| Sprache: | German |
| Veröffentlicht: |
2001
|
| ISBN: | 3-88927-281-9 |
Internformat
MARC
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| 999 | |a oai:aleph.bib-bvb.de:BVB01-028625965 | ||
| 941 | |s 119-137 | ||
Datensatz im Suchindex
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| article_link | (DE-604)BV013529661 |
| author | Hönsch, Birgit 1964- Graf, Frank |
| author_GND | (DE-588)1080061231 |
| author_facet | Hönsch, Birgit 1964- Graf, Frank |
| author_role | aut aut |
| author_sort | Hönsch, Birgit 1964- |
| author_variant | b h bh f g fg |
| building | Verbundindex |
| bvnumber | BV043202654 |
| ctrlnum | (DE-599)BVBBV043202654 |
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| id | DE-604.BV043202654 |
| illustrated | Not Illustrated |
| indexdate | 2024-07-10T07:20:25Z |
| institution | BVB |
| isbn | 3-88927-281-9 |
| language | German |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-028625965 |
| open_access_boolean | |
| owner | DE-M472 |
| owner_facet | DE-M472 |
| publishDate | 2001 |
| publishDateSearch | 2001 |
| publishDateSort | 2001 |
| record_format | marc |
| spelling | Hönsch, Birgit 1964- Verfasser (DE-588)1080061231 aut Merchandising als Kultmarketing ? Birgit Hönsch/Frank Graf 2001 txt rdacontent n rdamedia nc rdacarrier Graf, Frank Verfasser aut pages:119-137 Pickel, Küsse und Kulissen / Claudia Cippitelli/Axel Schwanebeck (Hrsg.) München, 2001 Seiten 119-137 (DE-604)BV013529661 3-88927-281-9 |
| spellingShingle | Hönsch, Birgit 1964- Graf, Frank Merchandising als Kultmarketing ? |
| title | Merchandising als Kultmarketing ? |
| title_auth | Merchandising als Kultmarketing ? |
| title_exact_search | Merchandising als Kultmarketing ? |
| title_full | Merchandising als Kultmarketing ? Birgit Hönsch/Frank Graf |
| title_fullStr | Merchandising als Kultmarketing ? Birgit Hönsch/Frank Graf |
| title_full_unstemmed | Merchandising als Kultmarketing ? Birgit Hönsch/Frank Graf |
| title_short | Merchandising als Kultmarketing ? |
| title_sort | merchandising als kultmarketing |
| work_keys_str_mv | AT honschbirgit merchandisingalskultmarketing AT graffrank merchandisingalskultmarketing |