Relationship marketing:
Gespeichert in:
| Format: | Elektronisch E-Book |
|---|---|
| Sprache: | English |
| Veröffentlicht: |
London
SAGE
2005
|
| Schriftenreihe: | SAGE library in business and management
|
| Schlagworte: | |
| Online-Zugang: | Volltext |
| Beschreibung: | With classic and contemporary writings from influential figures in the field, this work explores the theory and practice of relationship marketing Includes bibliographical references and index |
| Beschreibung: | 1 Online-Ressource (3 v. various pagings) |
| ISBN: | 9781446263235 9781412908665 |
Internformat
MARC
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| 020 | |a 9781446263235 |c Online |9 978-1-4462-6323-5 | ||
| 020 | |a 9781412908665 |c Print |9 978-1-4129-0866-5 | ||
| 035 | |a (OCoLC)894769519 | ||
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| 336 | |b txt |2 rdacontent | ||
| 337 | |b c |2 rdamedia | ||
| 338 | |b cr |2 rdacarrier | ||
| 490 | 0 | |a SAGE library in business and management | |
| 500 | |a With classic and contemporary writings from influential figures in the field, this work explores the theory and practice of relationship marketing | ||
| 500 | |a Includes bibliographical references and index | ||
| 505 | 0 | |a v. 1. Shaking the foundations -- v. 2. A broad church -- v. 3. Paradigm and perspective: the future of relationship marketing | |
| 650 | 4 | |a Relationship marketing | |
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| 650 | 0 | 7 | |a Beziehungsmarketing |0 (DE-588)4789127-0 |2 gnd |9 rswk-swf |
| 650 | 0 | 7 | |a Beziehungsmanagement |0 (DE-588)4326109-7 |2 gnd |9 rswk-swf |
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| 689 | 1 | |8 2\p |5 DE-604 | |
| 700 | 1 | |a Egan, John |e Sonstige |4 oth | |
| 700 | 1 | |a Harker, Michael |e Sonstige |4 oth | |
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Datensatz im Suchindex
| _version_ | 1804175659667292160 |
|---|---|
| any_adam_object | |
| building | Verbundindex |
| bvnumber | BV043177444 |
| collection | ZDB-96-SBM ZDB-96-SKC |
| contents | v. 1. Shaking the foundations -- v. 2. A broad church -- v. 3. Paradigm and perspective: the future of relationship marketing |
| ctrlnum | (OCoLC)894769519 (DE-599)BVBBV043177444 |
| dewey-full | 658.812 |
| dewey-hundreds | 600 - Technology (Applied sciences) |
| dewey-ones | 658 - General management |
| dewey-raw | 658.812 |
| dewey-search | 658.812 |
| dewey-sort | 3658.812 |
| dewey-tens | 650 - Management and auxiliary services |
| discipline | Wirtschaftswissenschaften |
| format | Electronic eBook |
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| id | DE-604.BV043177444 |
| illustrated | Not Illustrated |
| indexdate | 2024-07-10T07:19:48Z |
| institution | BVB |
| isbn | 9781446263235 9781412908665 |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-028601482 |
| oclc_num | 894769519 |
| open_access_boolean | |
| owner | DE-1049 |
| owner_facet | DE-1049 |
| physical | 1 Online-Ressource (3 v. various pagings) |
| psigel | ZDB-96-SBM ZDB-96-SKC |
| publishDate | 2005 |
| publishDateSearch | 2005 |
| publishDateSort | 2005 |
| publisher | SAGE |
| record_format | marc |
| series2 | SAGE library in business and management |
| spelling | Relationship marketing edited by John Egan and Michael J. Harker London SAGE 2005 1 Online-Ressource (3 v. various pagings) txt rdacontent c rdamedia cr rdacarrier SAGE library in business and management With classic and contemporary writings from influential figures in the field, this work explores the theory and practice of relationship marketing Includes bibliographical references and index v. 1. Shaking the foundations -- v. 2. A broad church -- v. 3. Paradigm and perspective: the future of relationship marketing Relationship marketing Unternehmen (DE-588)4061963-1 gnd rswk-swf Beziehungsmarketing (DE-588)4789127-0 gnd rswk-swf Beziehungsmanagement (DE-588)4326109-7 gnd rswk-swf Beziehungsmanagement (DE-588)4326109-7 s Unternehmen (DE-588)4061963-1 s 1\p DE-604 Beziehungsmarketing (DE-588)4789127-0 s 2\p DE-604 Egan, John Sonstige oth Harker, Michael Sonstige oth http://sk.sagepub.com/navigator/relationship-marketing Verlag Volltext 1\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk 2\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk |
| spellingShingle | Relationship marketing v. 1. Shaking the foundations -- v. 2. A broad church -- v. 3. Paradigm and perspective: the future of relationship marketing Relationship marketing Unternehmen (DE-588)4061963-1 gnd Beziehungsmarketing (DE-588)4789127-0 gnd Beziehungsmanagement (DE-588)4326109-7 gnd |
| subject_GND | (DE-588)4061963-1 (DE-588)4789127-0 (DE-588)4326109-7 |
| title | Relationship marketing |
| title_auth | Relationship marketing |
| title_exact_search | Relationship marketing |
| title_full | Relationship marketing edited by John Egan and Michael J. Harker |
| title_fullStr | Relationship marketing edited by John Egan and Michael J. Harker |
| title_full_unstemmed | Relationship marketing edited by John Egan and Michael J. Harker |
| title_short | Relationship marketing |
| title_sort | relationship marketing |
| topic | Relationship marketing Unternehmen (DE-588)4061963-1 gnd Beziehungsmarketing (DE-588)4789127-0 gnd Beziehungsmanagement (DE-588)4326109-7 gnd |
| topic_facet | Relationship marketing Unternehmen Beziehungsmarketing Beziehungsmanagement |
| url | http://sk.sagepub.com/navigator/relationship-marketing |
| work_keys_str_mv | AT eganjohn relationshipmarketing AT harkermichael relationshipmarketing |