A short course in international business culture: building international business through cultural awareness
Gespeichert in:
Bibliographische Detailangaben
1. Verfasser: Mitchell, Charles (VerfasserIn)
Format: Elektronisch E-Book
Sprache:English
Veröffentlicht: Petaluma, CA World Trade Press ©2009
Ausgabe:3rd ed
Schriftenreihe:Short course in international trade series
Schlagworte:
Online-Zugang:FAW01
FAW02
Volltext
Beschreibung:Includes bibliographical references (pages 182-185)
Includes web resources
Chapter 1: Understanding Cultural Differences -- Chapter 2: Basic Cultural Types -- Chapter 3: The Impact of Culture -- Chapter 4: The Globalization of Business -- Chapter 5: Customs Etiquette and Protocol -- Chapter 6: Communicating Across Cultures -- Chapter 7: Non-Verbal Communication -- Chapter 8: Written Communication -- Chapter 9: Cultural Landmines for Women -- Chapter 10: Gift Giving -- Chapter 11: Humor Across Cultures -- Chapter 12: Cross-Cultural Meetings -- Chapter 13: Cross-Cultural Negotiations -- Chapter 14: Corporate Culture -- Chapter 15: Corporate Ethics -- Chapter 16: The Cross-Cultural Team -- Chapter 17: Cross-Cultural Marketing -- Chapter 18: Cross-Cultural Consultants -- Chapter 19: Glossary -- Chapter 20: Resources -- Chapter 21: Books; Author Biography
A Short Course in International Business Culture describes how to develop international cultural awareness and avoid cultural faux pas
Beschreibung:1 Online-Ressource (v, 185 pages)
ISBN:1607800004
1607800721
9781607800002
9781607800729

Es ist kein Print-Exemplar vorhanden.

Fernleihe Bestellen Achtung: Nicht im THWS-Bestand! Volltext öffnen