Customer value investment: formula for sustained business success
Saved in:
| Main Author: | |
|---|---|
| Format: | Electronic eBook |
| Language: | English |
| Published: |
New Delhi, India
Response Books
2007
|
| Subjects: | |
| Online Access: | FAW01 FAW02 Volltext |
| Item Description: | Includes bibliographical references and index Cover; Contents; Foreword; Introduction; The Awakening; The Focusing; The Touching; The Understanding; The Creating; The Encircling; The Comparing; The Strategizing; The Reckoning; The Implementing; The Concluding; Index; About The Author The Customer is the ultimate driver of a business. Customers buy products and. services that give them more value and this value is what gives one company the. winning edge over another. Using the unique Customer-in-Center concept, this pathbreaking book explains. how investing in Customer Value can increase the market share and profitability. of a company. It shows companies how they can be driven by Customers and their. needs, and how sustained business success can be achieved through Customer Value. Investment. In addition to clearly explaining key terms and basic concepts?insightfully. ill |
| Physical Description: | 1 Online-Ressource (xix, 187 p.) |
| ISBN: | 8178299852 9788178299853 |
Staff View
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| id | DE-604.BV043162703 |
| illustrated | Not Illustrated |
| indexdate | 2024-07-10T07:19:24Z |
| institution | BVB |
| isbn | 8178299852 9788178299853 |
| language | English |
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| physical | 1 Online-Ressource (xix, 187 p.) |
| psigel | ZDB-4-EBA ZDB-4-EBA FAW_PDA_EBA |
| publishDate | 2007 |
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| publishDateSort | 2007 |
| publisher | Response Books |
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| spelling | Mahajan, Gautam Verfasser aut Customer value investment formula for sustained business success Gautam Mahajan New Delhi, India Response Books 2007 1 Online-Ressource (xix, 187 p.) txt rdacontent c rdamedia cr rdacarrier Includes bibliographical references and index Cover; Contents; Foreword; Introduction; The Awakening; The Focusing; The Touching; The Understanding; The Creating; The Encircling; The Comparing; The Strategizing; The Reckoning; The Implementing; The Concluding; Index; About The Author The Customer is the ultimate driver of a business. Customers buy products and. services that give them more value and this value is what gives one company the. winning edge over another. Using the unique Customer-in-Center concept, this pathbreaking book explains. how investing in Customer Value can increase the market share and profitability. of a company. It shows companies how they can be driven by Customers and their. needs, and how sustained business success can be achieved through Customer Value. Investment. In addition to clearly explaining key terms and basic concepts?insightfully. ill BUSINESS & ECONOMICS / Customer Relations bisacsh Customer relations fast Relationship marketing fast Wirtschaft Relationship marketing Customer relations http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=278231 Aggregator Volltext |
| spellingShingle | Mahajan, Gautam Customer value investment formula for sustained business success BUSINESS & ECONOMICS / Customer Relations bisacsh Customer relations fast Relationship marketing fast Wirtschaft Relationship marketing Customer relations |
| title | Customer value investment formula for sustained business success |
| title_auth | Customer value investment formula for sustained business success |
| title_exact_search | Customer value investment formula for sustained business success |
| title_full | Customer value investment formula for sustained business success Gautam Mahajan |
| title_fullStr | Customer value investment formula for sustained business success Gautam Mahajan |
| title_full_unstemmed | Customer value investment formula for sustained business success Gautam Mahajan |
| title_short | Customer value investment |
| title_sort | customer value investment formula for sustained business success |
| title_sub | formula for sustained business success |
| topic | BUSINESS & ECONOMICS / Customer Relations bisacsh Customer relations fast Relationship marketing fast Wirtschaft Relationship marketing Customer relations |
| topic_facet | BUSINESS & ECONOMICS / Customer Relations Customer relations Relationship marketing Wirtschaft |
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