Consumer boycotts: effecting change through the marketplace and the media
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Bibliographic Details
Main Author: Friedman, Monroe (Author)
Format: Electronic eBook
Language:English
Published: New York Routledge 1999
Subjects:
Online Access:FAW01
FAW02
Volltext
Item Description:Includes bibliographical references (pages 263-274) and index
Consumer boycott basics -- Factors affecting boycott success -- Labor boycotts -- Consumer economic boycotts -- Minority group initiatives : African American boycotts -- Boycott initiatives of other minority groups -- Boycotts by religious groups -- Ecological boycotts -- Consumer "buycotts" -- Boycott issues and tactics in historical perspective
Physical Description:1 Online-Ressource (xix, 284 pages)
ISBN:0203900405
0203900413
0415924561
041592457X
9780203900406
9780203900413
9780415924566
9780415924573

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