Mastering technical sales: the sales engineer's handbook
Gespeichert in:
1. Verfasser: | |
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Format: | Elektronisch E-Book |
Sprache: | English |
Veröffentlicht: |
Boston, MA
Artech House
2008
|
Ausgabe: | 2nd ed |
Schriftenreihe: | Artech House technology management and professional development library
|
Schlagworte: | |
Online-Zugang: | FAW01 FAW02 Volltext |
Beschreibung: | Includes index This indispensable sales tool shows you the ropes of lead qualification, the RFP process, and needs analysis and discovery, and explains how your technical know-how can add invaluable leverage to sales efforts at every step. You learn how to plan and present the perfect pitch, demonstrate products effectively, build customer relationship skills, handle objections and competitors, negotiate prices and contracts, close the sale, and so much more |
Beschreibung: | 1 Online-Ressource (xviii, 340 pages) |
ISBN: | 1596933402 9781596933392 9781596933408 |
Internformat
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Datensatz im Suchindex
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---|---|
any_adam_object | |
author | Care, John, (Managing director of Mastering Technical Sales LLC) |
author_facet | Care, John, (Managing director of Mastering Technical Sales LLC) |
author_role | aut |
author_sort | Care, John, (Managing director of Mastering Technical Sales LLC) |
author_variant | j m d o m t s l c jmdomtsl jmdomtslc |
building | Verbundindex |
bvnumber | BV043156315 |
collection | ZDB-4-EBA |
ctrlnum | (OCoLC)506073321 (DE-599)BVBBV043156315 |
dewey-full | 658.8 |
dewey-hundreds | 600 - Technology (Applied sciences) |
dewey-ones | 658 - General management |
dewey-raw | 658.8 |
dewey-search | 658.8 |
dewey-sort | 3658.8 |
dewey-tens | 650 - Management and auxiliary services |
discipline | Wirtschaftswissenschaften |
edition | 2nd ed |
format | Electronic eBook |
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id | DE-604.BV043156315 |
illustrated | Not Illustrated |
indexdate | 2024-07-10T07:19:12Z |
institution | BVB |
isbn | 1596933402 9781596933392 9781596933408 |
language | English |
oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-028580506 |
oclc_num | 506073321 |
open_access_boolean | |
owner | DE-1046 DE-1047 |
owner_facet | DE-1046 DE-1047 |
physical | 1 Online-Ressource (xviii, 340 pages) |
psigel | ZDB-4-EBA ZDB-4-EBA FAW_PDA_EBA |
publishDate | 2008 |
publishDateSearch | 2008 |
publishDateSort | 2008 |
publisher | Artech House |
record_format | marc |
series2 | Artech House technology management and professional development library |
spelling | Care, John, (Managing director of Mastering Technical Sales LLC) Verfasser aut Mastering technical sales the sales engineer's handbook John Care, Aron Bohlig 2nd ed Boston, MA Artech House 2008 1 Online-Ressource (xviii, 340 pages) txt rdacontent c rdamedia cr rdacarrier Artech House technology management and professional development library Includes index This indispensable sales tool shows you the ropes of lead qualification, the RFP process, and needs analysis and discovery, and explains how your technical know-how can add invaluable leverage to sales efforts at every step. You learn how to plan and present the perfect pitch, demonstrate products effectively, build customer relationship skills, handle objections and competitors, negotiate prices and contracts, close the sale, and so much more BUSINESS & ECONOMICS / Marketing / General bisacsh BUSINESS & ECONOMICS / Distribution bisacsh High technology industries / Marketing fast Selling / High technology fast Wirtschaft Selling High technology High technology industries Marketing Marketing (DE-588)4037589-4 gnd rswk-swf Vertrieb (DE-588)4127117-8 gnd rswk-swf Technisches Produkt (DE-588)4059262-5 gnd rswk-swf Verkauf (DE-588)4117346-6 gnd rswk-swf Technisches Produkt (DE-588)4059262-5 s Marketing (DE-588)4037589-4 s 1\p DE-604 Verkauf (DE-588)4117346-6 s 2\p DE-604 Vertrieb (DE-588)4127117-8 s 3\p DE-604 Bohlig, Aron Sonstige oth http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=285006 Aggregator Volltext 1\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk 2\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk 3\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk |
spellingShingle | Care, John, (Managing director of Mastering Technical Sales LLC) Mastering technical sales the sales engineer's handbook BUSINESS & ECONOMICS / Marketing / General bisacsh BUSINESS & ECONOMICS / Distribution bisacsh High technology industries / Marketing fast Selling / High technology fast Wirtschaft Selling High technology High technology industries Marketing Marketing (DE-588)4037589-4 gnd Vertrieb (DE-588)4127117-8 gnd Technisches Produkt (DE-588)4059262-5 gnd Verkauf (DE-588)4117346-6 gnd |
subject_GND | (DE-588)4037589-4 (DE-588)4127117-8 (DE-588)4059262-5 (DE-588)4117346-6 |
title | Mastering technical sales the sales engineer's handbook |
title_auth | Mastering technical sales the sales engineer's handbook |
title_exact_search | Mastering technical sales the sales engineer's handbook |
title_full | Mastering technical sales the sales engineer's handbook John Care, Aron Bohlig |
title_fullStr | Mastering technical sales the sales engineer's handbook John Care, Aron Bohlig |
title_full_unstemmed | Mastering technical sales the sales engineer's handbook John Care, Aron Bohlig |
title_short | Mastering technical sales |
title_sort | mastering technical sales the sales engineer s handbook |
title_sub | the sales engineer's handbook |
topic | BUSINESS & ECONOMICS / Marketing / General bisacsh BUSINESS & ECONOMICS / Distribution bisacsh High technology industries / Marketing fast Selling / High technology fast Wirtschaft Selling High technology High technology industries Marketing Marketing (DE-588)4037589-4 gnd Vertrieb (DE-588)4127117-8 gnd Technisches Produkt (DE-588)4059262-5 gnd Verkauf (DE-588)4117346-6 gnd |
topic_facet | BUSINESS & ECONOMICS / Marketing / General BUSINESS & ECONOMICS / Distribution High technology industries / Marketing Selling / High technology Wirtschaft Selling High technology High technology industries Marketing Marketing Vertrieb Technisches Produkt Verkauf |
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work_keys_str_mv | AT carejohnmanagingdirectorofmasteringtechnicalsalesllc masteringtechnicalsalesthesalesengineershandbook AT bohligaron masteringtechnicalsalesthesalesengineershandbook |