Start up: an entrepreneur's guide to launching and managing a new business
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Bibliographische Detailangaben
1. Verfasser: Stolze, William J. (VerfasserIn)
Format: Elektronisch E-Book
Sprache:English
Veröffentlicht: Franklin Lakes, NJ Career Press ©1999
Ausgabe:5th ed
Schlagworte:
Online-Zugang:FAW01
FAW02
Volltext
Beschreibung:Includes index
Introduction: Entrepreneurship and the Road to Success -- - Decisions, Decisions!! -- - Which Comes First: Whether or How? -- - Why People Start Companies -- - What Makes an Entrepreneur? -- - Upside/Downside: Reward and Risk -- - 5 Ways to Get Rich -- - Entrepreneurship for the Retiree -- - When Is the Right Time to Start a Business? -- - To Team or Not to Team -- - Stolze's Law: The Peter Principle in Reverse -- - The Theory of Distinctive Competence -- - Why Small Companies Are Better -- - Startup Strategies That Work: Picking Your Product and Market -- - Product/Market Matrix -- - Supply-Side Strategy -- - Fads vs. Trends -- - Product/Market Zig-Zag -- - Buying a Franchise: Another Way to Own a Business -- - Why People Buy: Value, Benefits, and Price -- - Marketing Means Selling -- - Using the Internet for an Entrepreneur -- - Other Ways to Market: Franchising and Multilevel Marketing -- - Forms of Business -- - Setting Goals -- - What! Me Write a Business Plan? -- - Homemaker's Theory of Cash Flow: Forecasting Capital Needs -- - How Much Money Is Enough? -- - Where and How to Look for Financing -- - How to Obtain a Loan: Improving the Odds -- - Taking on Investors -- - The Importance of Control: Who Needs It? -- - Watch Out for the Sharks: And Other Advice for Dealing With Venture Investors -- - How to Get a Venture Investment: Improving the Odds -- - Staying Private/Going Public -- - Will the Government Really Give Me Money? -- - Working With Public Accountants, Bankers, and Lawyers -- - Staffing Up, Staffing Down -- - Reviewing Performance and Setting Standards -- - Who Needs a Mentor?
Beschreibung:1 Online-Ressource (287 pages)
ISBN:0585245975
9780585245973

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