Creating Mexican consumer culture in the age of Porfirio Díaz:
Gespeichert in:
Bibliographische Detailangaben
1. Verfasser: Bunker, Steven B. (VerfasserIn)
Format: Elektronisch E-Book
Sprache:English
Veröffentlicht: Albuquerque University of New Mexico Press ©2012
Schlagworte:
Online-Zugang:FAW01
FAW02
Volltext
Beschreibung:Personalized progress: the production and marketing of the machine-rolled cigarette -- Selling in the city: the growth of popular advertising -- Capital investments: Porfirian department stores and the evolution of Mexico City retailing -- Modernizing capital: constant innovation and the expression of progress -- An all-consuming passion: desire, department stores, and the modernization of crime -- Hot diamonds, cold steel: the La Profesa Jewelry Store robbery -- Conclusion
"In Gabriel García Márquez's novel One Hundred Years of Solitude, a character articulates the fascination goods, technology, and modernity held for many Latin Americans in the early twentieth century when he declares that "incredible things are happening in this world." The modernity he marvels over is the new availability of cheap and useful goods. Steven Bunker's study shows how goods and consumption embodied modernity in the time of Porfirio Díaz, how they provided proof to Mexicans that "incredible things are happening in this world." In urban areas, and especially Mexico City, being a consumer increasingly defined what it meant to be Mexican. In an effort to reconstruct everyday life in Porfirian Mexico, Bunker surveys the institutions and discourses of consumption and explores how individuals and groups used the goods, practices, and spaces of urban consumer culture to construct meaning and identities in the rapidly evolving social and physical landscape of the capital city and beyond. Through case studies of tobacco marketing, department stores, advertising, shoplifting, and a famous jewelry robbery and homicide, he provides a colorful walking tour of daily life in Porfirian Mexico City. Emphasizing the widespread participation in this consumer culture, Bunker's work overturns conventional wisdom that only the middle and upper classes participated in this culture."--Provided by publisher
Includes bibliographical references and index
Beschreibung:1 Online-Ressource (xiii, 333 pages)
ISBN:0826344569
1283835452
9780826344564
9781283835459

Es ist kein Print-Exemplar vorhanden.

Fernleihe Bestellen Achtung: Nicht im THWS-Bestand! Volltext öffnen