Branded customer service: the new competitive edge
Gespeichert in:
| 1. Verfasser: | |
|---|---|
| Format: | Elektronisch E-Book |
| Sprache: | English |
| Veröffentlicht: |
San Francisco, CA
Berrett-Koehler
©2004
|
| Ausgabe: | 1st ed |
| Schlagworte: | |
| Online-Zugang: | FAW01 FAW02 Volltext |
| Beschreibung: | Includes bibliographical references (pages 243-2445) and index Foreword; Acknowledgments; Introduction: On-Brand or Off-Brand; Part I: Linking the Big World of Branding to Customer Service; Part II: Embedding On-Brand Service into Your Organizational DNA; Part III: The Branded Customer Service Toolbox; Final Thoughts; Notes; Bibliography; Index; About the Authors The author of the bestselling "A Complaint Is a Gift" explores building band equity through enhanced and focused customer service |
| Beschreibung: | 1 Online-Ressource (xii, 259 pages) |
| ISBN: | 1576752984 1576758869 1609943236 9781576752982 9781576758861 9781609943233 |
Internformat
MARC
| LEADER | 00000nmm a2200000zc 4500 | ||
|---|---|---|---|
| 001 | BV043154995 | ||
| 003 | DE-604 | ||
| 005 | 00000000000000.0 | ||
| 007 | cr|uuu---uuuuu | ||
| 008 | 151126s2004 |||| o||u| ||||||eng d | ||
| 020 | |a 1576752984 |9 1-57675-298-4 | ||
| 020 | |a 1576758869 |c electronic bk. |9 1-57675-886-9 | ||
| 020 | |a 1609943236 |c electronic bk. |9 1-60994-323-6 | ||
| 020 | |a 9781576752982 |9 978-1-57675-298-2 | ||
| 020 | |a 9781576758861 |c electronic bk. |9 978-1-57675-886-1 | ||
| 020 | |a 9781609943233 |c electronic bk. |9 978-1-60994-323-3 | ||
| 035 | |a (OCoLC)243594737 | ||
| 035 | |a (DE-599)BVBBV043154995 | ||
| 040 | |a DE-604 |b ger |e aacr | ||
| 041 | 0 | |a eng | |
| 049 | |a DE-1046 |a DE-1047 | ||
| 082 | 0 | |a 658.8/12 |2 22 | |
| 100 | 1 | |a Barlow, Janelle |e Verfasser |4 aut | |
| 245 | 1 | 0 | |a Branded customer service |b the new competitive edge |c Janelle Barlow and Paul Stewart |
| 250 | |a 1st ed | ||
| 264 | 1 | |a San Francisco, CA |b Berrett-Koehler |c ©2004 | |
| 300 | |a 1 Online-Ressource (xii, 259 pages) | ||
| 336 | |b txt |2 rdacontent | ||
| 337 | |b c |2 rdamedia | ||
| 338 | |b cr |2 rdacarrier | ||
| 500 | |a Includes bibliographical references (pages 243-2445) and index | ||
| 500 | |a Foreword; Acknowledgments; Introduction: On-Brand or Off-Brand; Part I: Linking the Big World of Branding to Customer Service; Part II: Embedding On-Brand Service into Your Organizational DNA; Part III: The Branded Customer Service Toolbox; Final Thoughts; Notes; Bibliography; Index; About the Authors | ||
| 500 | |a The author of the bestselling "A Complaint Is a Gift" explores building band equity through enhanced and focused customer service | ||
| 650 | 7 | |a BUSINESS & ECONOMICS / Customer Relations |2 bisacsh | |
| 650 | 7 | |a Brand name products |2 fast | |
| 650 | 7 | |a Business names |2 fast | |
| 650 | 7 | |a Customer services |2 fast | |
| 650 | 7 | |a Klantenservice |2 gtt | |
| 650 | 7 | |a Merknamen |2 gtt | |
| 650 | 4 | |a Wirtschaft | |
| 650 | 4 | |a Customer services | |
| 650 | 4 | |a Business names | |
| 650 | 4 | |a Brand name products | |
| 650 | 0 | 7 | |a Markenpolitik |0 (DE-588)4144679-3 |2 gnd |9 rswk-swf |
| 689 | 0 | 0 | |a Markenpolitik |0 (DE-588)4144679-3 |D s |
| 689 | 0 | |8 1\p |5 DE-604 | |
| 700 | 1 | |a Stewart, Paul |e Sonstige |4 oth | |
| 856 | 4 | 0 | |u http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=290805 |x Aggregator |3 Volltext |
| 912 | |a ZDB-4-EBA | ||
| 999 | |a oai:aleph.bib-bvb.de:BVB01-028579186 | ||
| 883 | 1 | |8 1\p |a cgwrk |d 20201028 |q DE-101 |u https://d-nb.info/provenance/plan#cgwrk | |
| 966 | e | |u http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=290805 |l FAW01 |p ZDB-4-EBA |q FAW_PDA_EBA |x Aggregator |3 Volltext | |
| 966 | e | |u http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=290805 |l FAW02 |p ZDB-4-EBA |q FAW_PDA_EBA |x Aggregator |3 Volltext | |
Datensatz im Suchindex
| _version_ | 1804175619125149696 |
|---|---|
| any_adam_object | |
| author | Barlow, Janelle |
| author_facet | Barlow, Janelle |
| author_role | aut |
| author_sort | Barlow, Janelle |
| author_variant | j b jb |
| building | Verbundindex |
| bvnumber | BV043154995 |
| collection | ZDB-4-EBA |
| ctrlnum | (OCoLC)243594737 (DE-599)BVBBV043154995 |
| dewey-full | 658.8/12 |
| dewey-hundreds | 600 - Technology (Applied sciences) |
| dewey-ones | 658 - General management |
| dewey-raw | 658.8/12 |
| dewey-search | 658.8/12 |
| dewey-sort | 3658.8 212 |
| dewey-tens | 650 - Management and auxiliary services |
| discipline | Wirtschaftswissenschaften |
| edition | 1st ed |
| format | Electronic eBook |
| fullrecord | <?xml version="1.0" encoding="UTF-8"?><collection xmlns="http://www.loc.gov/MARC21/slim"><record><leader>02801nmm a2200601zc 4500</leader><controlfield tag="001">BV043154995</controlfield><controlfield tag="003">DE-604</controlfield><controlfield tag="005">00000000000000.0</controlfield><controlfield tag="007">cr|uuu---uuuuu</controlfield><controlfield tag="008">151126s2004 |||| o||u| ||||||eng d</controlfield><datafield tag="020" ind1=" " ind2=" "><subfield code="a">1576752984</subfield><subfield code="9">1-57675-298-4</subfield></datafield><datafield tag="020" ind1=" " ind2=" "><subfield code="a">1576758869</subfield><subfield code="c">electronic bk.</subfield><subfield code="9">1-57675-886-9</subfield></datafield><datafield tag="020" ind1=" " ind2=" "><subfield code="a">1609943236</subfield><subfield code="c">electronic bk.</subfield><subfield code="9">1-60994-323-6</subfield></datafield><datafield tag="020" ind1=" " ind2=" "><subfield code="a">9781576752982</subfield><subfield code="9">978-1-57675-298-2</subfield></datafield><datafield tag="020" ind1=" " ind2=" "><subfield code="a">9781576758861</subfield><subfield code="c">electronic bk.</subfield><subfield code="9">978-1-57675-886-1</subfield></datafield><datafield tag="020" ind1=" " ind2=" "><subfield code="a">9781609943233</subfield><subfield code="c">electronic bk.</subfield><subfield code="9">978-1-60994-323-3</subfield></datafield><datafield tag="035" ind1=" " ind2=" "><subfield code="a">(OCoLC)243594737</subfield></datafield><datafield tag="035" ind1=" " ind2=" "><subfield code="a">(DE-599)BVBBV043154995</subfield></datafield><datafield tag="040" ind1=" " ind2=" "><subfield code="a">DE-604</subfield><subfield code="b">ger</subfield><subfield code="e">aacr</subfield></datafield><datafield tag="041" ind1="0" ind2=" "><subfield code="a">eng</subfield></datafield><datafield tag="049" ind1=" " ind2=" "><subfield code="a">DE-1046</subfield><subfield code="a">DE-1047</subfield></datafield><datafield tag="082" ind1="0" ind2=" "><subfield code="a">658.8/12</subfield><subfield code="2">22</subfield></datafield><datafield tag="100" ind1="1" ind2=" "><subfield code="a">Barlow, Janelle</subfield><subfield code="e">Verfasser</subfield><subfield code="4">aut</subfield></datafield><datafield tag="245" ind1="1" ind2="0"><subfield code="a">Branded customer service</subfield><subfield code="b">the new competitive edge</subfield><subfield code="c">Janelle Barlow and Paul Stewart</subfield></datafield><datafield tag="250" ind1=" " ind2=" "><subfield code="a">1st ed</subfield></datafield><datafield tag="264" ind1=" " ind2="1"><subfield code="a">San Francisco, CA</subfield><subfield code="b">Berrett-Koehler</subfield><subfield code="c">©2004</subfield></datafield><datafield tag="300" ind1=" " ind2=" "><subfield code="a">1 Online-Ressource (xii, 259 pages)</subfield></datafield><datafield tag="336" ind1=" " ind2=" "><subfield code="b">txt</subfield><subfield code="2">rdacontent</subfield></datafield><datafield tag="337" ind1=" " ind2=" "><subfield code="b">c</subfield><subfield code="2">rdamedia</subfield></datafield><datafield tag="338" ind1=" " ind2=" "><subfield code="b">cr</subfield><subfield code="2">rdacarrier</subfield></datafield><datafield tag="500" ind1=" " ind2=" "><subfield code="a">Includes bibliographical references (pages 243-2445) and index</subfield></datafield><datafield tag="500" ind1=" " ind2=" "><subfield code="a">Foreword; Acknowledgments; Introduction: On-Brand or Off-Brand; Part I: Linking the Big World of Branding to Customer Service; Part II: Embedding On-Brand Service into Your Organizational DNA; Part III: The Branded Customer Service Toolbox; Final Thoughts; Notes; Bibliography; Index; About the Authors</subfield></datafield><datafield tag="500" ind1=" " ind2=" "><subfield code="a">The author of the bestselling "A Complaint Is a Gift" explores building band equity through enhanced and focused customer service</subfield></datafield><datafield tag="650" ind1=" " ind2="7"><subfield code="a">BUSINESS & ECONOMICS / Customer Relations</subfield><subfield code="2">bisacsh</subfield></datafield><datafield tag="650" ind1=" " ind2="7"><subfield code="a">Brand name products</subfield><subfield code="2">fast</subfield></datafield><datafield tag="650" ind1=" " ind2="7"><subfield code="a">Business names</subfield><subfield code="2">fast</subfield></datafield><datafield tag="650" ind1=" " ind2="7"><subfield code="a">Customer services</subfield><subfield code="2">fast</subfield></datafield><datafield tag="650" ind1=" " ind2="7"><subfield code="a">Klantenservice</subfield><subfield code="2">gtt</subfield></datafield><datafield tag="650" ind1=" " ind2="7"><subfield code="a">Merknamen</subfield><subfield code="2">gtt</subfield></datafield><datafield tag="650" ind1=" " ind2="4"><subfield code="a">Wirtschaft</subfield></datafield><datafield tag="650" ind1=" " ind2="4"><subfield code="a">Customer services</subfield></datafield><datafield tag="650" ind1=" " ind2="4"><subfield code="a">Business names</subfield></datafield><datafield tag="650" ind1=" " ind2="4"><subfield code="a">Brand name products</subfield></datafield><datafield tag="650" ind1="0" ind2="7"><subfield code="a">Markenpolitik</subfield><subfield code="0">(DE-588)4144679-3</subfield><subfield code="2">gnd</subfield><subfield code="9">rswk-swf</subfield></datafield><datafield tag="689" ind1="0" ind2="0"><subfield code="a">Markenpolitik</subfield><subfield code="0">(DE-588)4144679-3</subfield><subfield code="D">s</subfield></datafield><datafield tag="689" ind1="0" ind2=" "><subfield code="8">1\p</subfield><subfield code="5">DE-604</subfield></datafield><datafield tag="700" ind1="1" ind2=" "><subfield code="a">Stewart, Paul</subfield><subfield code="e">Sonstige</subfield><subfield code="4">oth</subfield></datafield><datafield tag="856" ind1="4" ind2="0"><subfield code="u">http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=290805</subfield><subfield code="x">Aggregator</subfield><subfield code="3">Volltext</subfield></datafield><datafield tag="912" ind1=" " ind2=" "><subfield code="a">ZDB-4-EBA</subfield></datafield><datafield tag="999" ind1=" " ind2=" "><subfield code="a">oai:aleph.bib-bvb.de:BVB01-028579186</subfield></datafield><datafield tag="883" ind1="1" ind2=" "><subfield code="8">1\p</subfield><subfield code="a">cgwrk</subfield><subfield code="d">20201028</subfield><subfield code="q">DE-101</subfield><subfield code="u">https://d-nb.info/provenance/plan#cgwrk</subfield></datafield><datafield tag="966" ind1="e" ind2=" "><subfield code="u">http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=290805</subfield><subfield code="l">FAW01</subfield><subfield code="p">ZDB-4-EBA</subfield><subfield code="q">FAW_PDA_EBA</subfield><subfield code="x">Aggregator</subfield><subfield code="3">Volltext</subfield></datafield><datafield tag="966" ind1="e" ind2=" "><subfield code="u">http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=290805</subfield><subfield code="l">FAW02</subfield><subfield code="p">ZDB-4-EBA</subfield><subfield code="q">FAW_PDA_EBA</subfield><subfield code="x">Aggregator</subfield><subfield code="3">Volltext</subfield></datafield></record></collection> |
| id | DE-604.BV043154995 |
| illustrated | Not Illustrated |
| indexdate | 2024-07-10T07:19:10Z |
| institution | BVB |
| isbn | 1576752984 1576758869 1609943236 9781576752982 9781576758861 9781609943233 |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-028579186 |
| oclc_num | 243594737 |
| open_access_boolean | |
| owner | DE-1046 DE-1047 |
| owner_facet | DE-1046 DE-1047 |
| physical | 1 Online-Ressource (xii, 259 pages) |
| psigel | ZDB-4-EBA ZDB-4-EBA FAW_PDA_EBA |
| publishDate | 2004 |
| publishDateSearch | 2004 |
| publishDateSort | 2004 |
| publisher | Berrett-Koehler |
| record_format | marc |
| spelling | Barlow, Janelle Verfasser aut Branded customer service the new competitive edge Janelle Barlow and Paul Stewart 1st ed San Francisco, CA Berrett-Koehler ©2004 1 Online-Ressource (xii, 259 pages) txt rdacontent c rdamedia cr rdacarrier Includes bibliographical references (pages 243-2445) and index Foreword; Acknowledgments; Introduction: On-Brand or Off-Brand; Part I: Linking the Big World of Branding to Customer Service; Part II: Embedding On-Brand Service into Your Organizational DNA; Part III: The Branded Customer Service Toolbox; Final Thoughts; Notes; Bibliography; Index; About the Authors The author of the bestselling "A Complaint Is a Gift" explores building band equity through enhanced and focused customer service BUSINESS & ECONOMICS / Customer Relations bisacsh Brand name products fast Business names fast Customer services fast Klantenservice gtt Merknamen gtt Wirtschaft Customer services Business names Brand name products Markenpolitik (DE-588)4144679-3 gnd rswk-swf Markenpolitik (DE-588)4144679-3 s 1\p DE-604 Stewart, Paul Sonstige oth http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=290805 Aggregator Volltext 1\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk |
| spellingShingle | Barlow, Janelle Branded customer service the new competitive edge BUSINESS & ECONOMICS / Customer Relations bisacsh Brand name products fast Business names fast Customer services fast Klantenservice gtt Merknamen gtt Wirtschaft Customer services Business names Brand name products Markenpolitik (DE-588)4144679-3 gnd |
| subject_GND | (DE-588)4144679-3 |
| title | Branded customer service the new competitive edge |
| title_auth | Branded customer service the new competitive edge |
| title_exact_search | Branded customer service the new competitive edge |
| title_full | Branded customer service the new competitive edge Janelle Barlow and Paul Stewart |
| title_fullStr | Branded customer service the new competitive edge Janelle Barlow and Paul Stewart |
| title_full_unstemmed | Branded customer service the new competitive edge Janelle Barlow and Paul Stewart |
| title_short | Branded customer service |
| title_sort | branded customer service the new competitive edge |
| title_sub | the new competitive edge |
| topic | BUSINESS & ECONOMICS / Customer Relations bisacsh Brand name products fast Business names fast Customer services fast Klantenservice gtt Merknamen gtt Wirtschaft Customer services Business names Brand name products Markenpolitik (DE-588)4144679-3 gnd |
| topic_facet | BUSINESS & ECONOMICS / Customer Relations Brand name products Business names Customer services Klantenservice Merknamen Wirtschaft Markenpolitik |
| url | http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=290805 |
| work_keys_str_mv | AT barlowjanelle brandedcustomerservicethenewcompetitiveedge AT stewartpaul brandedcustomerservicethenewcompetitiveedge |