Campaigning online: the Internet in U.S. elections
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Bibliographische Detailangaben
1. Verfasser: Bimber, Bruce A., (Bruce Allen) (VerfasserIn)
Format: Elektronisch E-Book
Sprache:English
Veröffentlicht: Oxford Oxford University Press 2003
Schlagworte:
Online-Zugang:FAW01
FAW02
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Beschreibung:Includes bibliographical references and index
The question : reinforcement or renewal? -- The evolution of candidate communication -- Candidate approaches to election Web sites -- The audiences for election Web sites -- Consequences of election Web sites -- Reinforcement
A portrait of the role of campaign websites in American elections. How do candidates use the Internet to gain or reinforce voter support? Are voters influenced by what they see on candidate's websites? Do they learn anything? Are their votes influenced? The authors answer these questions using a wealth of data and evidence about the 2000 election drawn from national and state-wide surveys, laboratory experiments, interviews with campaign staff and analysis of websites themselves
Beschreibung:1 Online-Ressource (x, 224 pages)
ISBN:0195151550
0195151569
1280482370
1423745876
9780195151558
9780195151565
9781280482373
9781423745877

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