Developing brands with qualitative market research:
Gespeichert in:
1. Verfasser: | |
---|---|
Format: | Elektronisch E-Book |
Sprache: | English |
Veröffentlicht: |
London
Sage
2002
|
Schriftenreihe: | Qualitative market research
5 |
Schlagworte: | |
Online-Zugang: | FAW01 FAW02 Volltext |
Beschreibung: | Master and use copy. Digital master created according to Benchmark for Faithful Digital Reproductions of Monographs and Serials, Version 1. Digital Library Federation, December 2002 Includes bibliographical references (p. [131]-136) and index |
Beschreibung: | 1 Online-Ressource (xvi, 140 p.) |
ISBN: | 0761972722 1412903963 1847876978 1849208840 9780761972723 9781412903967 9781847876973 9781849208840 |
Internformat
MARC
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100 | 1 | |a Chandler, Jon |e Verfasser |4 aut | |
245 | 1 | 0 | |a Developing brands with qualitative market research |c Jon Chandler and Mike Owen |
264 | 1 | |a London |b Sage |c 2002 | |
300 | |a 1 Online-Ressource (xvi, 140 p.) | ||
336 | |b txt |2 rdacontent | ||
337 | |b c |2 rdamedia | ||
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490 | 0 | |a Qualitative market research |v 5 | |
500 | |a Master and use copy. Digital master created according to Benchmark for Faithful Digital Reproductions of Monographs and Serials, Version 1. Digital Library Federation, December 2002 | ||
500 | |a Includes bibliographical references (p. [131]-136) and index | ||
650 | 7 | |a BUSINESS & ECONOMICS / Advertising & Promotion |2 bisacsh | |
650 | 7 | |a Marktonderzoek |2 gtt | |
650 | 7 | |a Kwalitatieve methoden |2 gtt | |
650 | 7 | |a Merken |2 gtt | |
650 | 7 | |a Produit nouveau |2 rasuqam | |
650 | 7 | |a Produit de marque |2 rasuqam | |
650 | 7 | |a Recherche en marketing |2 rasuqam | |
650 | 7 | |a Recherche qualitative |2 rasuqam | |
650 | 7 | |a Brand name products |2 fast | |
650 | 7 | |a Business names |2 fast | |
650 | 7 | |a Marketing research |2 fast | |
650 | 7 | |a New products |2 fast | |
650 | 7 | |a Qualitative research |2 fast | |
650 | 4 | |a Wirtschaft | |
650 | 4 | |a Business names | |
650 | 4 | |a Brand name products | |
650 | 4 | |a New products | |
650 | 4 | |a Marketing research | |
650 | 4 | |a Qualitative research | |
700 | 1 | |a Owen, Mike |e Sonstige |4 oth | |
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Datensatz im Suchindex
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---|---|
any_adam_object | |
author | Chandler, Jon |
author_facet | Chandler, Jon |
author_role | aut |
author_sort | Chandler, Jon |
author_variant | j c jc |
building | Verbundindex |
bvnumber | BV043132119 |
collection | ZDB-4-EBA |
ctrlnum | (OCoLC)297392866 (DE-599)BVBBV043132119 |
dewey-full | 658.827 |
dewey-hundreds | 600 - Technology (Applied sciences) |
dewey-ones | 658 - General management |
dewey-raw | 658.827 |
dewey-search | 658.827 |
dewey-sort | 3658.827 |
dewey-tens | 650 - Management and auxiliary services |
discipline | Wirtschaftswissenschaften |
format | Electronic eBook |
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id | DE-604.BV043132119 |
illustrated | Not Illustrated |
indexdate | 2024-07-10T07:18:25Z |
institution | BVB |
isbn | 0761972722 1412903963 1847876978 1849208840 9780761972723 9781412903967 9781847876973 9781849208840 |
language | English |
oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-028556309 |
oclc_num | 297392866 |
open_access_boolean | |
owner | DE-1046 DE-1047 |
owner_facet | DE-1046 DE-1047 |
physical | 1 Online-Ressource (xvi, 140 p.) |
psigel | ZDB-4-EBA ZDB-4-EBA FAW_PDA_EBA |
publishDate | 2002 |
publishDateSearch | 2002 |
publishDateSort | 2002 |
publisher | Sage |
record_format | marc |
series2 | Qualitative market research |
spelling | Chandler, Jon Verfasser aut Developing brands with qualitative market research Jon Chandler and Mike Owen London Sage 2002 1 Online-Ressource (xvi, 140 p.) txt rdacontent c rdamedia cr rdacarrier Qualitative market research 5 Master and use copy. Digital master created according to Benchmark for Faithful Digital Reproductions of Monographs and Serials, Version 1. Digital Library Federation, December 2002 Includes bibliographical references (p. [131]-136) and index BUSINESS & ECONOMICS / Advertising & Promotion bisacsh Marktonderzoek gtt Kwalitatieve methoden gtt Merken gtt Produit nouveau rasuqam Produit de marque rasuqam Recherche en marketing rasuqam Recherche qualitative rasuqam Brand name products fast Business names fast Marketing research fast New products fast Qualitative research fast Wirtschaft Business names Brand name products New products Marketing research Qualitative research Owen, Mike Sonstige oth http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=251653 Aggregator Volltext |
spellingShingle | Chandler, Jon Developing brands with qualitative market research BUSINESS & ECONOMICS / Advertising & Promotion bisacsh Marktonderzoek gtt Kwalitatieve methoden gtt Merken gtt Produit nouveau rasuqam Produit de marque rasuqam Recherche en marketing rasuqam Recherche qualitative rasuqam Brand name products fast Business names fast Marketing research fast New products fast Qualitative research fast Wirtschaft Business names Brand name products New products Marketing research Qualitative research |
title | Developing brands with qualitative market research |
title_auth | Developing brands with qualitative market research |
title_exact_search | Developing brands with qualitative market research |
title_full | Developing brands with qualitative market research Jon Chandler and Mike Owen |
title_fullStr | Developing brands with qualitative market research Jon Chandler and Mike Owen |
title_full_unstemmed | Developing brands with qualitative market research Jon Chandler and Mike Owen |
title_short | Developing brands with qualitative market research |
title_sort | developing brands with qualitative market research |
topic | BUSINESS & ECONOMICS / Advertising & Promotion bisacsh Marktonderzoek gtt Kwalitatieve methoden gtt Merken gtt Produit nouveau rasuqam Produit de marque rasuqam Recherche en marketing rasuqam Recherche qualitative rasuqam Brand name products fast Business names fast Marketing research fast New products fast Qualitative research fast Wirtschaft Business names Brand name products New products Marketing research Qualitative research |
topic_facet | BUSINESS & ECONOMICS / Advertising & Promotion Marktonderzoek Kwalitatieve methoden Merken Produit nouveau Produit de marque Recherche en marketing Recherche qualitative Brand name products Business names Marketing research New products Qualitative research Wirtschaft |
url | http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=251653 |
work_keys_str_mv | AT chandlerjon developingbrandswithqualitativemarketresearch AT owenmike developingbrandswithqualitativemarketresearch |