Pictorial metaphor in advertising:
Gespeichert in:
| 1. Verfasser: | |
|---|---|
| Format: | Elektronisch E-Book |
| Sprache: | English |
| Veröffentlicht: |
London
Routledge
1996
|
| Schlagworte: | |
| Online-Zugang: | FAW01 FAW02 Volltext |
| Beschreibung: | Includes bibliographical references (pages 223-230) and index |
| Beschreibung: | 1 Online-Ressource (x, 233 pages) |
| ISBN: | 0203064259 0415128684 0415186765 9780203064252 |
Internformat
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| 650 | 7 | |a Metaphor |2 fast | |
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Datensatz im Suchindex
| _version_ | 1804175554940764161 |
|---|---|
| any_adam_object | |
| author | Forceville, Ch, (Charles) |
| author_facet | Forceville, Ch, (Charles) |
| author_role | aut |
| author_sort | Forceville, Ch, (Charles) |
| author_variant | c c f cc ccf |
| building | Verbundindex |
| bvnumber | BV043123353 |
| collection | ZDB-4-EBA |
| ctrlnum | (OCoLC)50584056 (DE-599)BVBBV043123353 |
| dewey-full | 659.1 |
| dewey-hundreds | 600 - Technology (Applied sciences) |
| dewey-ones | 659 - Advertising and public relations |
| dewey-raw | 659.1 |
| dewey-search | 659.1 |
| dewey-sort | 3659.1 |
| dewey-tens | 650 - Management and auxiliary services |
| discipline | Wirtschaftswissenschaften |
| format | Electronic eBook |
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| id | DE-604.BV043123353 |
| illustrated | Not Illustrated |
| indexdate | 2024-07-10T07:18:08Z |
| institution | BVB |
| isbn | 0203064259 0415128684 0415186765 9780203064252 |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-028547544 |
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| owner_facet | DE-1046 DE-1047 |
| physical | 1 Online-Ressource (x, 233 pages) |
| psigel | ZDB-4-EBA ZDB-4-EBA FAW_PDA_EBA |
| publishDate | 1996 |
| publishDateSearch | 1996 |
| publishDateSort | 1996 |
| publisher | Routledge |
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| spelling | Forceville, Ch, (Charles) Verfasser aut Pictorial metaphor in advertising Charles Forceville London Routledge 1996 1 Online-Ressource (x, 233 pages) txt rdacontent c rdamedia cr rdacarrier Includes bibliographical references (pages 223-230) and index BUSINESS & ECONOMICS / Advertising & Promotion bisacsh Advertising layout and typography fast Metaphor fast Pictures / Printing fast Symbolism in advertising fast Wirtschaft Symbolism in advertising Pictures Printing Metaphor Advertising layout and typography Anzeigenwerbung (DE-588)4112549-6 gnd rswk-swf Buchkunst (DE-588)4008648-3 gnd rswk-swf Künste (DE-588)4033422-3 gnd rswk-swf Ästhetik (DE-588)4000626-8 gnd rswk-swf Bild (DE-588)4006568-6 gnd rswk-swf Metapher (DE-588)4038935-2 gnd rswk-swf Anzeigenwerbung (DE-588)4112549-6 s Bild (DE-588)4006568-6 s Metapher (DE-588)4038935-2 s 1\p DE-604 Künste (DE-588)4033422-3 s 2\p DE-604 Buchkunst (DE-588)4008648-3 s Ästhetik (DE-588)4000626-8 s 3\p DE-604 http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=70808 Aggregator Volltext 1\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk 2\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk 3\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk |
| spellingShingle | Forceville, Ch, (Charles) Pictorial metaphor in advertising BUSINESS & ECONOMICS / Advertising & Promotion bisacsh Advertising layout and typography fast Metaphor fast Pictures / Printing fast Symbolism in advertising fast Wirtschaft Symbolism in advertising Pictures Printing Metaphor Advertising layout and typography Anzeigenwerbung (DE-588)4112549-6 gnd Buchkunst (DE-588)4008648-3 gnd Künste (DE-588)4033422-3 gnd Ästhetik (DE-588)4000626-8 gnd Bild (DE-588)4006568-6 gnd Metapher (DE-588)4038935-2 gnd |
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| title | Pictorial metaphor in advertising |
| title_auth | Pictorial metaphor in advertising |
| title_exact_search | Pictorial metaphor in advertising |
| title_full | Pictorial metaphor in advertising Charles Forceville |
| title_fullStr | Pictorial metaphor in advertising Charles Forceville |
| title_full_unstemmed | Pictorial metaphor in advertising Charles Forceville |
| title_short | Pictorial metaphor in advertising |
| title_sort | pictorial metaphor in advertising |
| topic | BUSINESS & ECONOMICS / Advertising & Promotion bisacsh Advertising layout and typography fast Metaphor fast Pictures / Printing fast Symbolism in advertising fast Wirtschaft Symbolism in advertising Pictures Printing Metaphor Advertising layout and typography Anzeigenwerbung (DE-588)4112549-6 gnd Buchkunst (DE-588)4008648-3 gnd Künste (DE-588)4033422-3 gnd Ästhetik (DE-588)4000626-8 gnd Bild (DE-588)4006568-6 gnd Metapher (DE-588)4038935-2 gnd |
| topic_facet | BUSINESS & ECONOMICS / Advertising & Promotion Advertising layout and typography Metaphor Pictures / Printing Symbolism in advertising Wirtschaft Pictures Printing Anzeigenwerbung Buchkunst Künste Ästhetik Bild Metapher |
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