Researching the public opinion environment: theories and methods
Gespeichert in:
| 1. Verfasser: | |
|---|---|
| Format: | Elektronisch E-Book |
| Sprache: | English |
| Veröffentlicht: |
Thousand Oaks
SAGE Publications
2000
|
| Schriftenreihe: | Sage series in public relations
v. 3 |
| Schlagworte: | |
| Online-Zugang: | FAW01 FAW02 Volltext |
| Beschreibung: | Includes bibliographical references and indexes Researching the Public Opinion Environment: Theories and Methods informs the reader on the rationale, purposes, theories, and methodologies involved in researching the public. The book is divided into four parts. Part One looks at the theories and systems relevant to opinion research. Part Two addresses the topics of monitoring and analyzing the media. Part Three describes the basics of survey research, focus groups, Delphi techniques, stakeholder assemblies and Q methodology. Part Four analyzes the impact of the media |
| Beschreibung: | 1 Online-Ressource (313 pages) |
| ISBN: | 0761915311 1452251940 9780761915317 9781452251943 |
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Datensatz im Suchindex
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| author | Ferguson, Sherry Devereaux |
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| ctrlnum | (OCoLC)809774024 (DE-599)BVBBV043122018 |
| dewey-full | 303.38072 |
| dewey-hundreds | 300 - Social sciences |
| dewey-ones | 303 - Social processes |
| dewey-raw | 303.38072 |
| dewey-search | 303.38072 |
| dewey-sort | 3303.38072 |
| dewey-tens | 300 - Social sciences |
| discipline | Soziologie |
| format | Electronic eBook |
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| id | DE-604.BV043122018 |
| illustrated | Not Illustrated |
| indexdate | 2024-07-10T07:18:06Z |
| institution | BVB |
| isbn | 0761915311 1452251940 9780761915317 9781452251943 |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-028546209 |
| oclc_num | 809774024 |
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| physical | 1 Online-Ressource (313 pages) |
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| publishDate | 2000 |
| publishDateSearch | 2000 |
| publishDateSort | 2000 |
| publisher | SAGE Publications |
| record_format | marc |
| series2 | Sage series in public relations |
| spelling | Ferguson, Sherry Devereaux Verfasser aut Researching the public opinion environment theories and methods Sherry Devereaux Ferguson Thousand Oaks SAGE Publications 2000 1 Online-Ressource (313 pages) txt rdacontent c rdamedia cr rdacarrier Sage series in public relations v. 3 Includes bibliographical references and indexes Researching the Public Opinion Environment: Theories and Methods informs the reader on the rationale, purposes, theories, and methodologies involved in researching the public. The book is divided into four parts. Part One looks at the theories and systems relevant to opinion research. Part Two addresses the topics of monitoring and analyzing the media. Part Three describes the basics of survey research, focus groups, Delphi techniques, stakeholder assemblies and Q methodology. Part Four analyzes the impact of the media SOCIAL SCIENCE / General bisacsh Mass media and public opinion fast Public opinion fast Public opinion polls fast Public opinion Public opinion polls Mass media and public opinion http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=477894 Aggregator Volltext |
| spellingShingle | Ferguson, Sherry Devereaux Researching the public opinion environment theories and methods SOCIAL SCIENCE / General bisacsh Mass media and public opinion fast Public opinion fast Public opinion polls fast Public opinion Public opinion polls Mass media and public opinion |
| title | Researching the public opinion environment theories and methods |
| title_auth | Researching the public opinion environment theories and methods |
| title_exact_search | Researching the public opinion environment theories and methods |
| title_full | Researching the public opinion environment theories and methods Sherry Devereaux Ferguson |
| title_fullStr | Researching the public opinion environment theories and methods Sherry Devereaux Ferguson |
| title_full_unstemmed | Researching the public opinion environment theories and methods Sherry Devereaux Ferguson |
| title_short | Researching the public opinion environment |
| title_sort | researching the public opinion environment theories and methods |
| title_sub | theories and methods |
| topic | SOCIAL SCIENCE / General bisacsh Mass media and public opinion fast Public opinion fast Public opinion polls fast Public opinion Public opinion polls Mass media and public opinion |
| topic_facet | SOCIAL SCIENCE / General Mass media and public opinion Public opinion Public opinion polls |
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