The Qualcomm equation: how a fledgling Telecom company forged a new path to big profits and market dominance
Gespeichert in:
| 1. Verfasser: | |
|---|---|
| Format: | Elektronisch E-Book |
| Sprache: | English |
| Veröffentlicht: |
New York
AMACOM, American Management Association
©2005
|
| Schlagworte: | |
| Online-Zugang: | FAW01 FAW02 Volltext |
| Beschreibung: | Includes bibliographical references (pages 251-258) and index Ecstasy, pianos, torpedoes : the beginnings, World War II to the mid-1960s -- From Linkabit to Qualcomm : starts and encores, mid-1960s to late 1980s -- Start of the cellular boom : the need for new commercial applications, 1980s -- Cellular goes digital : second-generation stirrings, late 1980s -- Disrupting the cellular status quo : Qualcomm goes to bat, 1989 -- Spreading the CDMA message : turning points, late 1989 -- New technology never sells itself : winning acceptance one demo at a time, 1989-1991 -- Creating a common interface : devising and testing, 1990-1991 -- Becoming a wireless standard : going the extra mile to acceptance, 1992-1993 -- Marketing in tandem with technology : building partnerships, 1993-1994 -- Wireless holy wars: trials by fire, 1994-1995 -- Make or break in personal communications services : the tide turns at last, 1995 -- Defining the core business : equipment manufacturer or technology developer? -- Developing an intellectual property business : establishing a firm foundation -- Fitting into the value chain : disseminating proprietary technology -- Tax collector or vital partner? Disseminating and protecting essential IP -- Breaking through bureaucratic barriers : regulatory politics and practices at home and abroad -- Creating the future of wireless : working toward a smooth transition to 3G -- Stacking the deck with the best talent : building internal and external teams of innovators -- Remaining a technology leader : positioning for 3G and beyond |
| Beschreibung: | 1 Online-Ressource (xx, 266 pages) |
| ISBN: | 0814408184 0814428584 9780814408186 9780814428580 |
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| indexdate | 2024-07-10T07:18:03Z |
| institution | BVB |
| isbn | 0814408184 0814428584 9780814408186 9780814428580 |
| language | English |
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| spelling | Mock, Dave Verfasser aut The Qualcomm equation how a fledgling Telecom company forged a new path to big profits and market dominance Dave Mock New York AMACOM, American Management Association ©2005 1 Online-Ressource (xx, 266 pages) txt rdacontent c rdamedia cr rdacarrier Includes bibliographical references (pages 251-258) and index Ecstasy, pianos, torpedoes : the beginnings, World War II to the mid-1960s -- From Linkabit to Qualcomm : starts and encores, mid-1960s to late 1980s -- Start of the cellular boom : the need for new commercial applications, 1980s -- Cellular goes digital : second-generation stirrings, late 1980s -- Disrupting the cellular status quo : Qualcomm goes to bat, 1989 -- Spreading the CDMA message : turning points, late 1989 -- New technology never sells itself : winning acceptance one demo at a time, 1989-1991 -- Creating a common interface : devising and testing, 1990-1991 -- Becoming a wireless standard : going the extra mile to acceptance, 1992-1993 -- Marketing in tandem with technology : building partnerships, 1993-1994 -- Wireless holy wars: trials by fire, 1994-1995 -- Make or break in personal communications services : the tide turns at last, 1995 -- Defining the core business : equipment manufacturer or technology developer? -- Developing an intellectual property business : establishing a firm foundation -- Fitting into the value chain : disseminating proprietary technology -- Tax collector or vital partner? Disseminating and protecting essential IP -- Breaking through bureaucratic barriers : regulatory politics and practices at home and abroad -- Creating the future of wireless : working toward a smooth transition to 3G -- Stacking the deck with the best talent : building internal and external teams of innovators -- Remaining a technology leader : positioning for 3G and beyond QUALCOMM Inc fast QUALCOMM Inc BUSINESS & ECONOMICS / Infrastructure bisacsh BUSINESS & ECONOMICS / Corporate & Business History bisacsh Code division multiple access fast Spread spectrum communications fast Telecommunication fast Wireless communication systems fast Wirtschaft Telecommunication Wireless communication systems Spread spectrum communications Code division multiple access http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=125960 Aggregator Volltext |
| spellingShingle | Mock, Dave The Qualcomm equation how a fledgling Telecom company forged a new path to big profits and market dominance QUALCOMM Inc fast QUALCOMM Inc BUSINESS & ECONOMICS / Infrastructure bisacsh BUSINESS & ECONOMICS / Corporate & Business History bisacsh Code division multiple access fast Spread spectrum communications fast Telecommunication fast Wireless communication systems fast Wirtschaft Telecommunication Wireless communication systems Spread spectrum communications Code division multiple access |
| title | The Qualcomm equation how a fledgling Telecom company forged a new path to big profits and market dominance |
| title_auth | The Qualcomm equation how a fledgling Telecom company forged a new path to big profits and market dominance |
| title_exact_search | The Qualcomm equation how a fledgling Telecom company forged a new path to big profits and market dominance |
| title_full | The Qualcomm equation how a fledgling Telecom company forged a new path to big profits and market dominance Dave Mock |
| title_fullStr | The Qualcomm equation how a fledgling Telecom company forged a new path to big profits and market dominance Dave Mock |
| title_full_unstemmed | The Qualcomm equation how a fledgling Telecom company forged a new path to big profits and market dominance Dave Mock |
| title_short | The Qualcomm equation |
| title_sort | the qualcomm equation how a fledgling telecom company forged a new path to big profits and market dominance |
| title_sub | how a fledgling Telecom company forged a new path to big profits and market dominance |
| topic | QUALCOMM Inc fast QUALCOMM Inc BUSINESS & ECONOMICS / Infrastructure bisacsh BUSINESS & ECONOMICS / Corporate & Business History bisacsh Code division multiple access fast Spread spectrum communications fast Telecommunication fast Wireless communication systems fast Wirtschaft Telecommunication Wireless communication systems Spread spectrum communications Code division multiple access |
| topic_facet | QUALCOMM Inc BUSINESS & ECONOMICS / Infrastructure BUSINESS & ECONOMICS / Corporate & Business History Code division multiple access Spread spectrum communications Telecommunication Wireless communication systems Wirtschaft |
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