Political communication: the Manship School guide
Gespeichert in:
| Format: | Elektronisch E-Book |
|---|---|
| Sprache: | English |
| Veröffentlicht: |
Baton Rouge
Louisiana State University Press
c2011
|
| Ausgabe: | Rev. and expanded ed |
| Schriftenreihe: | Media & public affairs
|
| Schlagworte: | |
| Online-Zugang: | FAW01 FAW02 Volltext |
| Beschreibung: | Includes bibliographical references and index Machine generated contents note - Understanding the Industry -- - 1 - Consultants and Candidates - John Franzen -- - 2 - A Brief History of Political Advertising on Television - Darrell M. West -- - 3 - Political Communication Center - Lynda Lee Kaid -- - Laws and Regulations -- - 4 - Political Advertising and the First Amendment - Louis A. Day -- - 5 - Electronic Media and Congressional Politics - Ron Garay -- - 6 - The States and Campaign Finance Laws - David Schultz -- - Techniques and Types -- - 7 - Television Ads and Video - Dane Strother -- - 8 - Newspaper Advertising - John E. Kimball -- - 9 - Radio Advertising - Bill Fletcher -- - 10 - Outdoor Advertising - Sean Reilly -- - 11 - Earned Media - Bud Jackson -- - 12 - Speechwriting - Trevor Parry-Giles 13 - Modern Campaign Polling - Robert K Goidel -- - 14 - Focus Groups - Malcolm P. Ehrhardt -- - 15 - Local Television News and Political Campaigns - David Kurpius -- - 16 - Get Out the Vote - Gerry Tyson -- - 17 - Independent Content - Paul Harang -- - 18 - Public Journalism - David Kurpius -- - 19 - Online Political Advertising - Monica Ancu -- - 20 - Evaluating Campaign Websites - Michael Xenos -- - 21 - Online Social Networks and Political Campaigns - Monica Ancu -- - Constituencies -- - 22 - Older Voters - Robert H. Binstock -- - 23 - The Religious Conservative Voter - Lisa K. Lundy -- - 24 - Young Voters - Katherine Knobloch -- - 25 - The Latino (Hispanic) Voter - Melissa Michelson -- - 26 - Race and Southern Politics - Wayne Parent -- - 27 - Informing Insiders - Charlie Cook |
| Beschreibung: | 1 Online-Ressource (viii, 291 p.) |
| ISBN: | 0807137898 0807137901 0807139556 0807139564 9780807137895 9780807137901 9780807139554 9780807139561 |
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| 130 | 0 | |a Manship School guide to political communication | |
| 245 | 1 | 0 | |a Political communication |b the Manship School guide |c edited by Robert Mann and David D. Perlmutter |
| 250 | |a Rev. and expanded ed | ||
| 264 | 1 | |a Baton Rouge |b Louisiana State University Press |c c2011 | |
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| 490 | 0 | |a Media & public affairs | |
| 500 | |a Includes bibliographical references and index | ||
| 500 | |a Machine generated contents note - Understanding the Industry -- - 1 - Consultants and Candidates - John Franzen -- - 2 - A Brief History of Political Advertising on Television - Darrell M. West -- - 3 - Political Communication Center - Lynda Lee Kaid -- - Laws and Regulations -- - 4 - Political Advertising and the First Amendment - Louis A. Day -- - 5 - Electronic Media and Congressional Politics - Ron Garay -- - 6 - The States and Campaign Finance Laws - David Schultz -- - Techniques and Types -- - 7 - Television Ads and Video - Dane Strother -- - 8 - Newspaper Advertising - John E. Kimball -- - 9 - Radio Advertising - Bill Fletcher -- - 10 - Outdoor Advertising - Sean Reilly -- - 11 - Earned Media - Bud Jackson -- - 12 - Speechwriting - Trevor Parry-Giles | ||
| 500 | |a 13 - Modern Campaign Polling - Robert K Goidel -- - 14 - Focus Groups - Malcolm P. Ehrhardt -- - 15 - Local Television News and Political Campaigns - David Kurpius -- - 16 - Get Out the Vote - Gerry Tyson -- - 17 - Independent Content - Paul Harang -- - 18 - Public Journalism - David Kurpius -- - 19 - Online Political Advertising - Monica Ancu -- - 20 - Evaluating Campaign Websites - Michael Xenos -- - 21 - Online Social Networks and Political Campaigns - Monica Ancu -- - Constituencies -- - 22 - Older Voters - Robert H. Binstock -- - 23 - The Religious Conservative Voter - Lisa K. Lundy -- - 24 - Young Voters - Katherine Knobloch -- - 25 - The Latino (Hispanic) Voter - Melissa Michelson -- - 26 - Race and Southern Politics - Wayne Parent -- - 27 - Informing Insiders - Charlie Cook | ||
| 650 | 7 | |a PHILOSOPHY / Political |2 bisacsh | |
| 650 | 7 | |a Campaign management |2 fast | |
| 650 | 7 | |a Mass media / Political aspects |2 fast | |
| 650 | 7 | |a Political campaigns |2 fast | |
| 650 | 7 | |a Political consultants |2 fast | |
| 650 | 4 | |a Massenmedien | |
| 650 | 4 | |a Politik | |
| 650 | 4 | |a Campaign management |z United States | |
| 650 | 4 | |a Political campaigns |z United States | |
| 650 | 4 | |a Political consultants |z United States | |
| 650 | 4 | |a Mass media |x Political aspects | |
| 651 | 4 | |a USA | |
| 700 | 1 | |a Mann, Robert |d 1958- |e Sonstige |0 (DE-588)135587301 |4 oth | |
| 700 | 1 | |a Perlmutter, David D. |e Sonstige |4 oth | |
| 710 | 2 | |a Manship School of Mass Communication |e Sonstige |4 oth | |
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Datensatz im Suchindex
| _version_ | 1804175525108776960 |
|---|---|
| any_adam_object | |
| author_GND | (DE-588)135587301 |
| building | Verbundindex |
| bvnumber | BV043108260 |
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| dewey-full | 320.01/4 |
| dewey-hundreds | 300 - Social sciences |
| dewey-ones | 320 - Political science (Politics and government) |
| dewey-raw | 320.01/4 |
| dewey-search | 320.01/4 |
| dewey-sort | 3320.01 14 |
| dewey-tens | 320 - Political science (Politics and government) |
| discipline | Politologie |
| edition | Rev. and expanded ed |
| format | Electronic eBook |
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| geographic | USA |
| geographic_facet | USA |
| id | DE-604.BV043108260 |
| illustrated | Not Illustrated |
| indexdate | 2024-07-10T07:17:40Z |
| institution | BVB |
| isbn | 0807137898 0807137901 0807139556 0807139564 9780807137895 9780807137901 9780807139554 9780807139561 |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-028532451 |
| oclc_num | 750228231 |
| open_access_boolean | |
| owner | DE-1046 DE-1047 |
| owner_facet | DE-1046 DE-1047 |
| physical | 1 Online-Ressource (viii, 291 p.) |
| psigel | ZDB-4-EBA ZDB-4-EBA FAW_PDA_EBA |
| publishDate | 2011 |
| publishDateSearch | 2011 |
| publishDateSort | 2011 |
| publisher | Louisiana State University Press |
| record_format | marc |
| series2 | Media & public affairs |
| spelling | Manship School guide to political communication Political communication the Manship School guide edited by Robert Mann and David D. Perlmutter Rev. and expanded ed Baton Rouge Louisiana State University Press c2011 1 Online-Ressource (viii, 291 p.) txt rdacontent c rdamedia cr rdacarrier Media & public affairs Includes bibliographical references and index Machine generated contents note - Understanding the Industry -- - 1 - Consultants and Candidates - John Franzen -- - 2 - A Brief History of Political Advertising on Television - Darrell M. West -- - 3 - Political Communication Center - Lynda Lee Kaid -- - Laws and Regulations -- - 4 - Political Advertising and the First Amendment - Louis A. Day -- - 5 - Electronic Media and Congressional Politics - Ron Garay -- - 6 - The States and Campaign Finance Laws - David Schultz -- - Techniques and Types -- - 7 - Television Ads and Video - Dane Strother -- - 8 - Newspaper Advertising - John E. Kimball -- - 9 - Radio Advertising - Bill Fletcher -- - 10 - Outdoor Advertising - Sean Reilly -- - 11 - Earned Media - Bud Jackson -- - 12 - Speechwriting - Trevor Parry-Giles 13 - Modern Campaign Polling - Robert K Goidel -- - 14 - Focus Groups - Malcolm P. Ehrhardt -- - 15 - Local Television News and Political Campaigns - David Kurpius -- - 16 - Get Out the Vote - Gerry Tyson -- - 17 - Independent Content - Paul Harang -- - 18 - Public Journalism - David Kurpius -- - 19 - Online Political Advertising - Monica Ancu -- - 20 - Evaluating Campaign Websites - Michael Xenos -- - 21 - Online Social Networks and Political Campaigns - Monica Ancu -- - Constituencies -- - 22 - Older Voters - Robert H. Binstock -- - 23 - The Religious Conservative Voter - Lisa K. Lundy -- - 24 - Young Voters - Katherine Knobloch -- - 25 - The Latino (Hispanic) Voter - Melissa Michelson -- - 26 - Race and Southern Politics - Wayne Parent -- - 27 - Informing Insiders - Charlie Cook PHILOSOPHY / Political bisacsh Campaign management fast Mass media / Political aspects fast Political campaigns fast Political consultants fast Massenmedien Politik Campaign management United States Political campaigns United States Political consultants United States Mass media Political aspects USA Mann, Robert 1958- Sonstige (DE-588)135587301 oth Perlmutter, David D. Sonstige oth Manship School of Mass Communication Sonstige oth http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=381019 Aggregator Volltext |
| spellingShingle | Political communication the Manship School guide PHILOSOPHY / Political bisacsh Campaign management fast Mass media / Political aspects fast Political campaigns fast Political consultants fast Massenmedien Politik Campaign management United States Political campaigns United States Political consultants United States Mass media Political aspects |
| title | Political communication the Manship School guide |
| title_alt | Manship School guide to political communication |
| title_auth | Political communication the Manship School guide |
| title_exact_search | Political communication the Manship School guide |
| title_full | Political communication the Manship School guide edited by Robert Mann and David D. Perlmutter |
| title_fullStr | Political communication the Manship School guide edited by Robert Mann and David D. Perlmutter |
| title_full_unstemmed | Political communication the Manship School guide edited by Robert Mann and David D. Perlmutter |
| title_short | Political communication |
| title_sort | political communication the manship school guide |
| title_sub | the Manship School guide |
| topic | PHILOSOPHY / Political bisacsh Campaign management fast Mass media / Political aspects fast Political campaigns fast Political consultants fast Massenmedien Politik Campaign management United States Political campaigns United States Political consultants United States Mass media Political aspects |
| topic_facet | PHILOSOPHY / Political Campaign management Mass media / Political aspects Political campaigns Political consultants Massenmedien Politik Campaign management United States Political campaigns United States Political consultants United States Mass media Political aspects USA |
| url | http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=381019 |
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