Friends with benefits: a social media marketing handbook
Gespeichert in:
| 1. Verfasser: | |
|---|---|
| Format: | Elektronisch E-Book |
| Sprache: | English |
| Veröffentlicht: |
San Francisco, Calif.
No Starch Press
c2010
|
| Schlagworte: | |
| Online-Zugang: | DE-1046 DE-1047 Volltext |
| Beschreibung: | Includes bibliographical references and index What is social media? -- Get social media ready -- Flagging a ride : finding the right bloggers and communities -- Netiquette : Miss Manners for the Web -- Stick out your thumb : devising your pitch -- Measuring success : how to monitor the Web -- Is social media marketing risky business? -- Damage control in the digital age -- Does MySpace still matter? -- Understanding Facebook -- Video marketing with YouTube and other video sharing sites -- The Twitter revolution -- The power of crowds : understanding and participating in online communities A tactical guide, filled with tricks, tips, and real-world case studies, "Friends with Benefits" shows how to reach out to the new online influencers to increase a company's online visibility and bring more visitors to its Web site |
| Beschreibung: | 1 Online-Ressource (xxvii, 280 p.) |
| ISBN: | 1593271999 1593272685 9781593271992 9781593272685 |
Internformat
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| 245 | 1 | 0 | |a Friends with benefits |b a social media marketing handbook |c by Darren Barefoot and Julie Szabo |
| 264 | 1 | |a San Francisco, Calif. |b No Starch Press |c c2010 | |
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| 500 | |a Includes bibliographical references and index | ||
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| 500 | |a A tactical guide, filled with tricks, tips, and real-world case studies, "Friends with Benefits" shows how to reach out to the new online influencers to increase a company's online visibility and bring more visitors to its Web site | ||
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| 650 | 7 | |a BUSINESS & ECONOMICS / Marketing / Telemarketing |2 bisacsh | |
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Datensatz im Suchindex
| _version_ | 1817620554022125568 |
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| adam_text | |
| any_adam_object | |
| author | Barefoot, Darren |
| author_facet | Barefoot, Darren |
| author_role | aut |
| author_sort | Barefoot, Darren |
| author_variant | d b db |
| building | Verbundindex |
| bvnumber | BV043094304 |
| collection | ZDB-4-EBA |
| ctrlnum | (OCoLC)501191380 (DE-599)BVBBV043094304 |
| dewey-full | 658.8/72 |
| dewey-hundreds | 600 - Technology (Applied sciences) |
| dewey-ones | 658 - General management |
| dewey-raw | 658.8/72 |
| dewey-search | 658.8/72 |
| dewey-sort | 3658.8 272 |
| dewey-tens | 650 - Management and auxiliary services |
| discipline | Wirtschaftswissenschaften |
| format | Electronic eBook |
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| spelling | Barefoot, Darren Verfasser aut Friends with benefits a social media marketing handbook by Darren Barefoot and Julie Szabo San Francisco, Calif. No Starch Press c2010 1 Online-Ressource (xxvii, 280 p.) txt rdacontent c rdamedia cr rdacarrier Includes bibliographical references and index What is social media? -- Get social media ready -- Flagging a ride : finding the right bloggers and communities -- Netiquette : Miss Manners for the Web -- Stick out your thumb : devising your pitch -- Measuring success : how to monitor the Web -- Is social media marketing risky business? -- Damage control in the digital age -- Does MySpace still matter? -- Understanding Facebook -- Video marketing with YouTube and other video sharing sites -- The Twitter revolution -- The power of crowds : understanding and participating in online communities A tactical guide, filled with tricks, tips, and real-world case studies, "Friends with Benefits" shows how to reach out to the new online influencers to increase a company's online visibility and bring more visitors to its Web site Internet swd Soziales Netzwerk swd BUSINESS & ECONOMICS / E-Commerce / Internet Marketing bisacsh BUSINESS & ECONOMICS / Mail Order bisacsh BUSINESS & ECONOMICS / Marketing / Direct bisacsh BUSINESS & ECONOMICS / Marketing / Multilevel bisacsh BUSINESS & ECONOMICS / Marketing / Telemarketing bisacsh Internet marketing fast Online social networks fast Wirtschaft Internet marketing Online social networks Soziales Netzwerk (DE-588)4055762-5 gnd rswk-swf Internet (DE-588)4308416-3 gnd rswk-swf Soziales Netzwerk (DE-588)4055762-5 s Internet (DE-588)4308416-3 s 1\p DE-604 Szabo, Julie Sonstige oth http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=440040 Aggregator Volltext 1\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk |
| spellingShingle | Barefoot, Darren Friends with benefits a social media marketing handbook Internet swd Soziales Netzwerk swd BUSINESS & ECONOMICS / E-Commerce / Internet Marketing bisacsh BUSINESS & ECONOMICS / Mail Order bisacsh BUSINESS & ECONOMICS / Marketing / Direct bisacsh BUSINESS & ECONOMICS / Marketing / Multilevel bisacsh BUSINESS & ECONOMICS / Marketing / Telemarketing bisacsh Internet marketing fast Online social networks fast Wirtschaft Internet marketing Online social networks Soziales Netzwerk (DE-588)4055762-5 gnd Internet (DE-588)4308416-3 gnd |
| subject_GND | (DE-588)4055762-5 (DE-588)4308416-3 |
| title | Friends with benefits a social media marketing handbook |
| title_auth | Friends with benefits a social media marketing handbook |
| title_exact_search | Friends with benefits a social media marketing handbook |
| title_full | Friends with benefits a social media marketing handbook by Darren Barefoot and Julie Szabo |
| title_fullStr | Friends with benefits a social media marketing handbook by Darren Barefoot and Julie Szabo |
| title_full_unstemmed | Friends with benefits a social media marketing handbook by Darren Barefoot and Julie Szabo |
| title_short | Friends with benefits |
| title_sort | friends with benefits a social media marketing handbook |
| title_sub | a social media marketing handbook |
| topic | Internet swd Soziales Netzwerk swd BUSINESS & ECONOMICS / E-Commerce / Internet Marketing bisacsh BUSINESS & ECONOMICS / Mail Order bisacsh BUSINESS & ECONOMICS / Marketing / Direct bisacsh BUSINESS & ECONOMICS / Marketing / Multilevel bisacsh BUSINESS & ECONOMICS / Marketing / Telemarketing bisacsh Internet marketing fast Online social networks fast Wirtschaft Internet marketing Online social networks Soziales Netzwerk (DE-588)4055762-5 gnd Internet (DE-588)4308416-3 gnd |
| topic_facet | Internet Soziales Netzwerk BUSINESS & ECONOMICS / E-Commerce / Internet Marketing BUSINESS & ECONOMICS / Mail Order BUSINESS & ECONOMICS / Marketing / Direct BUSINESS & ECONOMICS / Marketing / Multilevel BUSINESS & ECONOMICS / Marketing / Telemarketing Internet marketing Online social networks Wirtschaft |
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