The television will be revolutionized:
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Bibliographische Detailangaben
1. Verfasser: Lotz, Amanda D. (VerfasserIn)
Format: Elektronisch E-Book
Sprache:English
Veröffentlicht: New York New York University Press c2007
Schlagworte:
Online-Zugang:FAW01
FAW02
Volltext
Beschreibung:Includes bibliographical references (p. 295-301) and index
Understanding television at the beginning of the post-network era -- Television outside the box : the technological revolution of television -- Making television : changes in the practices of creating television -- Revolutionizing distribution : breaking open the network bottleneck -- Advertising after the network era : the new economics of television -- Recounting the audience : integrating new measurement techniques and technologies -- Television storytelling possibilities at the beginning of the post-network era : five cases
Beschreibung:1 Online-Ressource (xii, 321 p.)
ISBN:0814752322
9780814752326

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