Pricing for profit: how to command higher prices for your products and services
Gespeichert in:
1. Verfasser: | |
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Format: | Elektronisch E-Book |
Sprache: | English |
Veröffentlicht: |
New York
American Management Association
©2010
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Schlagworte: | |
Online-Zugang: | FAW01 FAW02 FLA01 Volltext |
Beschreibung: | Includes bibliographical references and index Acknowledgments; Introduction; 1 Ignorance Isn't Bliss: It's EXPENSIVE; 2 Know Thyself ... and You'll Know Others, Too; 3 Elementary School Math: Quantifying Value; 4 Customers' Delight: Discovering the Value; 5 Icing on the Cake: Bundling for Greater Profits; 6 Avoiding No: Using Options to Close the Sale; 7 Value as a Marketing Tool: Attracting the Right Buyers; 8 The Value Trap: Avoiding the Pitfalls of Change; 9 The Economy: It Just Doesn't Matter!; 10 Make More, Work Less; Notes; Index Few businesses are compensated well for the value they provide |
Beschreibung: | 1 Online-Ressource (xii, 217 pages) |
ISBN: | 0814415180 9780814415177 9780814415184 |
Internformat
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100 | 1 | |a Furtwengler, Dale |e Verfasser |4 aut | |
245 | 1 | 0 | |a Pricing for profit |b how to command higher prices for your products and services |c Dale Furtwengler |
264 | 1 | |a New York |b American Management Association |c ©2010 | |
300 | |a 1 Online-Ressource (xii, 217 pages) | ||
336 | |b txt |2 rdacontent | ||
337 | |b c |2 rdamedia | ||
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500 | |a Includes bibliographical references and index | ||
500 | |a Acknowledgments; Introduction; 1 Ignorance Isn't Bliss: It's EXPENSIVE; 2 Know Thyself ... and You'll Know Others, Too; 3 Elementary School Math: Quantifying Value; 4 Customers' Delight: Discovering the Value; 5 Icing on the Cake: Bundling for Greater Profits; 6 Avoiding No: Using Options to Close the Sale; 7 Value as a Marketing Tool: Attracting the Right Buyers; 8 The Value Trap: Avoiding the Pitfalls of Change; 9 The Economy: It Just Doesn't Matter!; 10 Make More, Work Less; Notes; Index | ||
500 | |a Few businesses are compensated well for the value they provide | ||
650 | 7 | |a BUSINESS & ECONOMICS / Sales & Selling / Management |2 bisacsh | |
650 | 7 | |a Marketing |2 fast | |
650 | 7 | |a Markup |2 fast | |
650 | 7 | |a Pricing |2 fast | |
650 | 4 | |a Wirtschaft | |
650 | 4 | |a Pricing | |
650 | 4 | |a Markup | |
650 | 4 | |a Marketing | |
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Datensatz im Suchindex
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any_adam_object | |
author | Furtwengler, Dale |
author_facet | Furtwengler, Dale |
author_role | aut |
author_sort | Furtwengler, Dale |
author_variant | d f df |
building | Verbundindex |
bvnumber | BV043074266 |
collection | ZDB-4-EBA |
ctrlnum | (OCoLC)458594534 (DE-599)BVBBV043074266 |
dewey-full | 658.8/16 |
dewey-hundreds | 600 - Technology (Applied sciences) |
dewey-ones | 658 - General management |
dewey-raw | 658.8/16 |
dewey-search | 658.8/16 |
dewey-sort | 3658.8 216 |
dewey-tens | 650 - Management and auxiliary services |
discipline | Wirtschaftswissenschaften |
format | Electronic eBook |
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id | DE-604.BV043074266 |
illustrated | Not Illustrated |
indexdate | 2024-07-10T07:16:38Z |
institution | BVB |
isbn | 0814415180 9780814415177 9780814415184 |
language | English |
oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-028498458 |
oclc_num | 458594534 |
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physical | 1 Online-Ressource (xii, 217 pages) |
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publishDate | 2010 |
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publisher | American Management Association |
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spelling | Furtwengler, Dale Verfasser aut Pricing for profit how to command higher prices for your products and services Dale Furtwengler New York American Management Association ©2010 1 Online-Ressource (xii, 217 pages) txt rdacontent c rdamedia cr rdacarrier Includes bibliographical references and index Acknowledgments; Introduction; 1 Ignorance Isn't Bliss: It's EXPENSIVE; 2 Know Thyself ... and You'll Know Others, Too; 3 Elementary School Math: Quantifying Value; 4 Customers' Delight: Discovering the Value; 5 Icing on the Cake: Bundling for Greater Profits; 6 Avoiding No: Using Options to Close the Sale; 7 Value as a Marketing Tool: Attracting the Right Buyers; 8 The Value Trap: Avoiding the Pitfalls of Change; 9 The Economy: It Just Doesn't Matter!; 10 Make More, Work Less; Notes; Index Few businesses are compensated well for the value they provide BUSINESS & ECONOMICS / Sales & Selling / Management bisacsh Marketing fast Markup fast Pricing fast Wirtschaft Pricing Markup Marketing http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=291600 Aggregator Volltext |
spellingShingle | Furtwengler, Dale Pricing for profit how to command higher prices for your products and services BUSINESS & ECONOMICS / Sales & Selling / Management bisacsh Marketing fast Markup fast Pricing fast Wirtschaft Pricing Markup Marketing |
title | Pricing for profit how to command higher prices for your products and services |
title_auth | Pricing for profit how to command higher prices for your products and services |
title_exact_search | Pricing for profit how to command higher prices for your products and services |
title_full | Pricing for profit how to command higher prices for your products and services Dale Furtwengler |
title_fullStr | Pricing for profit how to command higher prices for your products and services Dale Furtwengler |
title_full_unstemmed | Pricing for profit how to command higher prices for your products and services Dale Furtwengler |
title_short | Pricing for profit |
title_sort | pricing for profit how to command higher prices for your products and services |
title_sub | how to command higher prices for your products and services |
topic | BUSINESS & ECONOMICS / Sales & Selling / Management bisacsh Marketing fast Markup fast Pricing fast Wirtschaft Pricing Markup Marketing |
topic_facet | BUSINESS & ECONOMICS / Sales & Selling / Management Marketing Markup Pricing Wirtschaft |
url | http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=291600 |
work_keys_str_mv | AT furtwenglerdale pricingforprofithowtocommandhigherpricesforyourproductsandservices |