The winning message: candidate behavior, campaign discourse, and democracy
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Bibliographische Detailangaben
1. Verfasser: Simon, Adam F. (VerfasserIn)
Format: Elektronisch E-Book
Sprache:English
Veröffentlicht: Cambridge Cambridge University Press 2002
Schriftenreihe:Communication, society, and politics
Schlagworte:
Online-Zugang:FAW01
FAW02
Volltext
Beschreibung:Includes bibliographical references (pages 171-176) and index
Dialogue: a standard for campaign discourse -- Understanding campaigns: background, theory, and methods -- The ventriloquist's hand: a game-theoretic model of campaigns -- Duck or punch? Dialogue in a California gubernatorial election -- Dialogue and its effects in contemporary American elections -- Explaining and predicting the occurrence of dialogue -- Conclusion: toward more substantive campaign discourse
This study breaks new ground in investigating candidate behavior in American electoral campaigns. It centers on a question of equal importance to citizens and scholars: how can we produce better political campaigns? It takes an innovative approach by bringing together critical and empirical methods as well as game theory
Beschreibung:1 Online-Ressource (xvi, 181 pages)
ISBN:0511019971
0511044445
0511157371
0521001919
0521807336
9780511019975
9780511044441
9780511157370
9780521001915
9780521807333

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