Integrated account management: how business-to-business marketers maximize customer loyalty and profitability
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Bibliographic Details
Main Author: Peck, Mark A. (Author)
Format: Electronic eBook
Language:English
Published: New York AMACOM ©1997
Subjects:
Online Access:FAW01
FAW02
Volltext
Item Description:Includes bibliographical references and index
Physical Description:1 Online-Ressource (xvi, 318 pages)
ISBN:0585039801
0814403336
9780585039800

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