Integrated account management: how business-to-business marketers maximize customer loyalty and profitability
Gespeichert in:
| 1. Verfasser: | |
|---|---|
| Format: | Elektronisch E-Book |
| Sprache: | English |
| Veröffentlicht: |
New York
AMACOM
©1997
|
| Schlagworte: | |
| Online-Zugang: | FAW01 FAW02 Volltext |
| Beschreibung: | Includes bibliographical references and index |
| Beschreibung: | 1 Online-Ressource (xvi, 318 pages) |
| ISBN: | 0585039801 0814403336 9780585039800 |
Internformat
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| 245 | 1 | 0 | |a Integrated account management |b how business-to-business marketers maximize customer loyalty and profitability |c Mark A. Peck |
| 264 | 1 | |a New York |b AMACOM |c ©1997 | |
| 300 | |a 1 Online-Ressource (xvi, 318 pages) | ||
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| 650 | 7 | |a BUSINESS & ECONOMICS / Marketing / Multilevel |2 bisacsh | |
| 650 | 7 | |a BUSINESS & ECONOMICS / Exports & Imports |2 bisacsh | |
| 650 | 7 | |a Customer loyalty |2 fast | |
| 650 | 7 | |a Industrial marketing |2 fast | |
| 650 | 7 | |a Accountmanagement |2 gtt | |
| 650 | 4 | |a Wirtschaft | |
| 650 | 4 | |a Industrial marketing | |
| 650 | 4 | |a Customer loyalty | |
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Datensatz im Suchindex
| _version_ | 1804175450706018304 |
|---|---|
| any_adam_object | |
| author | Peck, Mark A. |
| author_facet | Peck, Mark A. |
| author_role | aut |
| author_sort | Peck, Mark A. |
| author_variant | m a p ma map |
| building | Verbundindex |
| bvnumber | BV043069114 |
| collection | ZDB-4-EBA |
| ctrlnum | (OCoLC)43474699 (DE-599)BVBBV043069114 |
| dewey-full | 658.8/4 |
| dewey-hundreds | 600 - Technology (Applied sciences) |
| dewey-ones | 658 - General management |
| dewey-raw | 658.8/4 |
| dewey-search | 658.8/4 |
| dewey-sort | 3658.8 14 |
| dewey-tens | 650 - Management and auxiliary services |
| discipline | Wirtschaftswissenschaften |
| format | Electronic eBook |
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| id | DE-604.BV043069114 |
| illustrated | Not Illustrated |
| indexdate | 2024-07-10T07:16:29Z |
| institution | BVB |
| isbn | 0585039801 0814403336 9780585039800 |
| language | English |
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| physical | 1 Online-Ressource (xvi, 318 pages) |
| psigel | ZDB-4-EBA ZDB-4-EBA FAW_PDA_EBA |
| publishDate | 1997 |
| publishDateSearch | 1997 |
| publishDateSort | 1997 |
| publisher | AMACOM |
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| spelling | Peck, Mark A. Verfasser aut Integrated account management how business-to-business marketers maximize customer loyalty and profitability Mark A. Peck New York AMACOM ©1997 1 Online-Ressource (xvi, 318 pages) txt rdacontent c rdamedia cr rdacarrier Includes bibliographical references and index BUSINESS & ECONOMICS / International / Marketing bisacsh BUSINESS & ECONOMICS / Marketing / Multilevel bisacsh BUSINESS & ECONOMICS / Exports & Imports bisacsh Customer loyalty fast Industrial marketing fast Accountmanagement gtt Wirtschaft Industrial marketing Customer loyalty Kundengruppenmanagement (DE-588)4197319-7 gnd rswk-swf Kundengruppenmanagement (DE-588)4197319-7 s 1\p DE-604 http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=2439 Aggregator Volltext 1\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk |
| spellingShingle | Peck, Mark A. Integrated account management how business-to-business marketers maximize customer loyalty and profitability BUSINESS & ECONOMICS / International / Marketing bisacsh BUSINESS & ECONOMICS / Marketing / Multilevel bisacsh BUSINESS & ECONOMICS / Exports & Imports bisacsh Customer loyalty fast Industrial marketing fast Accountmanagement gtt Wirtschaft Industrial marketing Customer loyalty Kundengruppenmanagement (DE-588)4197319-7 gnd |
| subject_GND | (DE-588)4197319-7 |
| title | Integrated account management how business-to-business marketers maximize customer loyalty and profitability |
| title_auth | Integrated account management how business-to-business marketers maximize customer loyalty and profitability |
| title_exact_search | Integrated account management how business-to-business marketers maximize customer loyalty and profitability |
| title_full | Integrated account management how business-to-business marketers maximize customer loyalty and profitability Mark A. Peck |
| title_fullStr | Integrated account management how business-to-business marketers maximize customer loyalty and profitability Mark A. Peck |
| title_full_unstemmed | Integrated account management how business-to-business marketers maximize customer loyalty and profitability Mark A. Peck |
| title_short | Integrated account management |
| title_sort | integrated account management how business to business marketers maximize customer loyalty and profitability |
| title_sub | how business-to-business marketers maximize customer loyalty and profitability |
| topic | BUSINESS & ECONOMICS / International / Marketing bisacsh BUSINESS & ECONOMICS / Marketing / Multilevel bisacsh BUSINESS & ECONOMICS / Exports & Imports bisacsh Customer loyalty fast Industrial marketing fast Accountmanagement gtt Wirtschaft Industrial marketing Customer loyalty Kundengruppenmanagement (DE-588)4197319-7 gnd |
| topic_facet | BUSINESS & ECONOMICS / International / Marketing BUSINESS & ECONOMICS / Marketing / Multilevel BUSINESS & ECONOMICS / Exports & Imports Customer loyalty Industrial marketing Accountmanagement Wirtschaft Kundengruppenmanagement |
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