Creating the customer-driven library: building on the bookstore model
Gespeichert in:
1. Verfasser: | |
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Format: | Elektronisch E-Book |
Sprache: | English |
Veröffentlicht: |
Chicago
American Library Association
2005
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Schlagworte: | |
Online-Zugang: | FAW01 FAW02 Volltext |
Beschreibung: | Includes bibliographical references and index Why bookstores are so appealing -- Comparing libraries and bookstores -- Focusing on the bottom line -- Valuing customer service -- Identifying customer needs -- When the system crashes: using technology to enhance not defeat the library -- One library, one goal: establishing clear priorities -- What's all this about ambience? -- The art of display -- Finding their way: the importance of signage -- Marketing our wares -- Creating promotional materials -- Serving the library's e-patrons -- Generating publicity for the library -- Food and drink in the library -- Finding the time and the money Aiming to help libraries market their services using low-cost or no-cost techniques, Woodward shares practical lessons for any library's revitalization inspired by the success of mega bookstores. Bookstores focus on the customer, and libraries need to take a page from their book |
Beschreibung: | 1 Online-Ressource (xviii, 234 pages) |
ISBN: | 0838998097 083899895X 9780838998090 9780838998953 |
Internformat
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100 | 1 | |a Woodward, Jeannette A. |e Verfasser |4 aut | |
245 | 1 | 0 | |a Creating the customer-driven library |b building on the bookstore model |c Jeannette Woodward |
264 | 1 | |a Chicago |b American Library Association |c 2005 | |
300 | |a 1 Online-Ressource (xviii, 234 pages) | ||
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500 | |a Includes bibliographical references and index | ||
500 | |a Why bookstores are so appealing -- Comparing libraries and bookstores -- Focusing on the bottom line -- Valuing customer service -- Identifying customer needs -- When the system crashes: using technology to enhance not defeat the library -- One library, one goal: establishing clear priorities -- What's all this about ambience? -- The art of display -- Finding their way: the importance of signage -- Marketing our wares -- Creating promotional materials -- Serving the library's e-patrons -- Generating publicity for the library -- Food and drink in the library -- Finding the time and the money | ||
500 | |a Aiming to help libraries market their services using low-cost or no-cost techniques, Woodward shares practical lessons for any library's revitalization inspired by the success of mega bookstores. Bookstores focus on the customer, and libraries need to take a page from their book | ||
650 | 4 | |a Bibliothèques / Services aux utilisateurs | |
650 | 4 | |a Bibliothèques / Utilisation de l'espace / Aspect social | |
650 | 4 | |a Bibliothèques / Marketing | |
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650 | 7 | |a LANGUAGE ARTS & DISCIPLINES / Library & Information Science / General |2 bisacsh | |
650 | 4 | |a Gesellschaft | |
650 | 4 | |a Public services (Libraries) | |
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650 | 4 | |a Libraries |x Marketing | |
650 | 4 | |a Libraries |x Public relations | |
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Datensatz im Suchindex
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any_adam_object | |
author | Woodward, Jeannette A. |
author_facet | Woodward, Jeannette A. |
author_role | aut |
author_sort | Woodward, Jeannette A. |
author_variant | j a w ja jaw |
building | Verbundindex |
bvnumber | BV043061195 |
collection | ZDB-4-EBA |
ctrlnum | (OCoLC)64394333 (DE-599)BVBBV043061195 |
dewey-full | 021.7 |
dewey-hundreds | 000 - Computer science, information, general works |
dewey-ones | 021 - Relationships of libraries and archives |
dewey-raw | 021.7 |
dewey-search | 021.7 |
dewey-sort | 221.7 |
dewey-tens | 020 - Library and information sciences |
discipline | Allgemeines |
format | Electronic eBook |
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illustrated | Not Illustrated |
indexdate | 2024-07-10T07:16:15Z |
institution | BVB |
isbn | 0838998097 083899895X 9780838998090 9780838998953 |
language | English |
oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-028485387 |
oclc_num | 64394333 |
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physical | 1 Online-Ressource (xviii, 234 pages) |
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publishDate | 2005 |
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publisher | American Library Association |
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spelling | Woodward, Jeannette A. Verfasser aut Creating the customer-driven library building on the bookstore model Jeannette Woodward Chicago American Library Association 2005 1 Online-Ressource (xviii, 234 pages) txt rdacontent c rdamedia cr rdacarrier Includes bibliographical references and index Why bookstores are so appealing -- Comparing libraries and bookstores -- Focusing on the bottom line -- Valuing customer service -- Identifying customer needs -- When the system crashes: using technology to enhance not defeat the library -- One library, one goal: establishing clear priorities -- What's all this about ambience? -- The art of display -- Finding their way: the importance of signage -- Marketing our wares -- Creating promotional materials -- Serving the library's e-patrons -- Generating publicity for the library -- Food and drink in the library -- Finding the time and the money Aiming to help libraries market their services using low-cost or no-cost techniques, Woodward shares practical lessons for any library's revitalization inspired by the success of mega bookstores. Bookstores focus on the customer, and libraries need to take a page from their book Bibliothèques / Services aux utilisateurs Bibliothèques / Utilisation de l'espace / Aspect social Bibliothèques / Marketing Bibliothèques / Relations publiques LANGUAGE ARTS & DISCIPLINES / Library & Information Science / General bisacsh Gesellschaft Public services (Libraries) Libraries Space utilization Social aspects Libraries Marketing Libraries Public relations Erscheint auch als Druck-Ausgabe, Paperback 0-8389-0888-8 Erscheint auch als Druck-Ausgabe, Paperback 978-0-8389-0888-4 http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=149124 Aggregator Volltext |
spellingShingle | Woodward, Jeannette A. Creating the customer-driven library building on the bookstore model Bibliothèques / Services aux utilisateurs Bibliothèques / Utilisation de l'espace / Aspect social Bibliothèques / Marketing Bibliothèques / Relations publiques LANGUAGE ARTS & DISCIPLINES / Library & Information Science / General bisacsh Gesellschaft Public services (Libraries) Libraries Space utilization Social aspects Libraries Marketing Libraries Public relations |
title | Creating the customer-driven library building on the bookstore model |
title_auth | Creating the customer-driven library building on the bookstore model |
title_exact_search | Creating the customer-driven library building on the bookstore model |
title_full | Creating the customer-driven library building on the bookstore model Jeannette Woodward |
title_fullStr | Creating the customer-driven library building on the bookstore model Jeannette Woodward |
title_full_unstemmed | Creating the customer-driven library building on the bookstore model Jeannette Woodward |
title_short | Creating the customer-driven library |
title_sort | creating the customer driven library building on the bookstore model |
title_sub | building on the bookstore model |
topic | Bibliothèques / Services aux utilisateurs Bibliothèques / Utilisation de l'espace / Aspect social Bibliothèques / Marketing Bibliothèques / Relations publiques LANGUAGE ARTS & DISCIPLINES / Library & Information Science / General bisacsh Gesellschaft Public services (Libraries) Libraries Space utilization Social aspects Libraries Marketing Libraries Public relations |
topic_facet | Bibliothèques / Services aux utilisateurs Bibliothèques / Utilisation de l'espace / Aspect social Bibliothèques / Marketing Bibliothèques / Relations publiques LANGUAGE ARTS & DISCIPLINES / Library & Information Science / General Gesellschaft Public services (Libraries) Libraries Space utilization Social aspects Libraries Marketing Libraries Public relations |
url | http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=149124 |
work_keys_str_mv | AT woodwardjeannettea creatingthecustomerdrivenlibrarybuildingonthebookstoremodel |