Sound Branding: Grundlagen, Potenziale und Grenzen einer auditiven Markeninszenierung
Gespeichert in:
| 1. Verfasser: | |
|---|---|
| Format: | Elektronisch E-Book |
| Sprache: | German |
| Veröffentlicht: |
Hamburg
Diplomica Verlag
2013
|
| Schlagworte: | |
| Online-Zugang: | Volltext |
| Beschreibung: | Cover title Includes bibliographical references |
| Beschreibung: | 1 Online-Ressource (126 p. :) |
| ISBN: | 9783842838727 3842838727 9783842888722 |
Internformat
MARC
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| 264 | 1 | |a Hamburg |b Diplomica Verlag |c 2013 | |
| 300 | |a 1 Online-Ressource (126 p. :) | ||
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| 500 | |a Cover title | ||
| 500 | |a Includes bibliographical references | ||
| 650 | 7 | |a BUSINESS & ECONOMICS / Industrial Management |2 bisacsh | |
| 650 | 7 | |a BUSINESS & ECONOMICS / Management |2 bisacsh | |
| 650 | 7 | |a BUSINESS & ECONOMICS / Management Science |2 bisacsh | |
| 650 | 7 | |a BUSINESS & ECONOMICS / Organizational Behavior |2 bisacsh | |
| 650 | 7 | |a Advertising / Brand name products |2 fast | |
| 650 | 7 | |a Advertising / Psychological aspects |2 fast | |
| 650 | 7 | |a Branding (Marketing) |2 fast | |
| 650 | 7 | |a Music in advertising |2 fast | |
| 650 | 4 | |a Psychologie | |
| 650 | 4 | |a Wirtschaft | |
| 650 | 4 | |a Branding (Marketing) | |
| 650 | 4 | |a Music in advertising | |
| 650 | 4 | |a Advertising |x Brand name products | |
| 650 | 4 | |a Advertising |x Psychological aspects | |
| 650 | 0 | 7 | |a Akustische Markenführung |0 (DE-588)7614468-9 |2 gnd |9 rswk-swf |
| 689 | 0 | 0 | |a Akustische Markenführung |0 (DE-588)7614468-9 |D s |
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Datensatz im Suchindex
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|---|---|
| any_adam_object | |
| author | Berg, Jan-Albert |
| author_facet | Berg, Jan-Albert |
| author_role | aut |
| author_sort | Berg, Jan-Albert |
| author_variant | j a b jab |
| building | Verbundindex |
| bvnumber | BV043060920 |
| collection | ZDB-4-EBA |
| ctrlnum | (OCoLC)857081157 (DE-599)BVBBV043060920 |
| dewey-full | 658.827 |
| dewey-hundreds | 600 - Technology (Applied sciences) |
| dewey-ones | 658 - General management |
| dewey-raw | 658.827 |
| dewey-search | 658.827 |
| dewey-sort | 3658.827 |
| dewey-tens | 650 - Management and auxiliary services |
| discipline | Wirtschaftswissenschaften |
| format | Electronic eBook |
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| id | DE-604.BV043060920 |
| illustrated | Not Illustrated |
| indexdate | 2024-07-10T07:16:15Z |
| institution | BVB |
| isbn | 9783842838727 3842838727 9783842888722 |
| language | German |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-028485112 |
| oclc_num | 857081157 |
| open_access_boolean | |
| physical | 1 Online-Ressource (126 p. :) |
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| publishDate | 2013 |
| publishDateSearch | 2013 |
| publishDateSort | 2013 |
| publisher | Diplomica Verlag |
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| spelling | Berg, Jan-Albert Verfasser aut Sound Branding Grundlagen, Potenziale und Grenzen einer auditiven Markeninszenierung Jan-Albert Berg Hamburg Diplomica Verlag 2013 1 Online-Ressource (126 p. :) txt rdacontent c rdamedia cr rdacarrier Cover title Includes bibliographical references BUSINESS & ECONOMICS / Industrial Management bisacsh BUSINESS & ECONOMICS / Management bisacsh BUSINESS & ECONOMICS / Management Science bisacsh BUSINESS & ECONOMICS / Organizational Behavior bisacsh Advertising / Brand name products fast Advertising / Psychological aspects fast Branding (Marketing) fast Music in advertising fast Psychologie Wirtschaft Branding (Marketing) Music in advertising Advertising Brand name products Advertising Psychological aspects Akustische Markenführung (DE-588)7614468-9 gnd rswk-swf Akustische Markenführung (DE-588)7614468-9 s 1\p DE-604 http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=794497 Aggregator Volltext 1\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk |
| spellingShingle | Berg, Jan-Albert Sound Branding Grundlagen, Potenziale und Grenzen einer auditiven Markeninszenierung BUSINESS & ECONOMICS / Industrial Management bisacsh BUSINESS & ECONOMICS / Management bisacsh BUSINESS & ECONOMICS / Management Science bisacsh BUSINESS & ECONOMICS / Organizational Behavior bisacsh Advertising / Brand name products fast Advertising / Psychological aspects fast Branding (Marketing) fast Music in advertising fast Psychologie Wirtschaft Branding (Marketing) Music in advertising Advertising Brand name products Advertising Psychological aspects Akustische Markenführung (DE-588)7614468-9 gnd |
| subject_GND | (DE-588)7614468-9 |
| title | Sound Branding Grundlagen, Potenziale und Grenzen einer auditiven Markeninszenierung |
| title_auth | Sound Branding Grundlagen, Potenziale und Grenzen einer auditiven Markeninszenierung |
| title_exact_search | Sound Branding Grundlagen, Potenziale und Grenzen einer auditiven Markeninszenierung |
| title_full | Sound Branding Grundlagen, Potenziale und Grenzen einer auditiven Markeninszenierung Jan-Albert Berg |
| title_fullStr | Sound Branding Grundlagen, Potenziale und Grenzen einer auditiven Markeninszenierung Jan-Albert Berg |
| title_full_unstemmed | Sound Branding Grundlagen, Potenziale und Grenzen einer auditiven Markeninszenierung Jan-Albert Berg |
| title_short | Sound Branding |
| title_sort | sound branding grundlagen potenziale und grenzen einer auditiven markeninszenierung |
| title_sub | Grundlagen, Potenziale und Grenzen einer auditiven Markeninszenierung |
| topic | BUSINESS & ECONOMICS / Industrial Management bisacsh BUSINESS & ECONOMICS / Management bisacsh BUSINESS & ECONOMICS / Management Science bisacsh BUSINESS & ECONOMICS / Organizational Behavior bisacsh Advertising / Brand name products fast Advertising / Psychological aspects fast Branding (Marketing) fast Music in advertising fast Psychologie Wirtschaft Branding (Marketing) Music in advertising Advertising Brand name products Advertising Psychological aspects Akustische Markenführung (DE-588)7614468-9 gnd |
| topic_facet | BUSINESS & ECONOMICS / Industrial Management BUSINESS & ECONOMICS / Management BUSINESS & ECONOMICS / Management Science BUSINESS & ECONOMICS / Organizational Behavior Advertising / Brand name products Advertising / Psychological aspects Branding (Marketing) Music in advertising Psychologie Wirtschaft Advertising Brand name products Advertising Psychological aspects Akustische Markenführung |
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