Employer Branding: Strategie für die Steigerung der Arbeitgeberattraktivität in KMU
Gespeichert in:
1. Verfasser: | |
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Format: | Elektronisch E-Book |
Sprache: | German |
Veröffentlicht: |
Hamburg
Diplomica Verlag
2012
|
Ausgabe: | 2. überarbeitete Aufl |
Schlagworte: | |
Online-Zugang: | Volltext |
Beschreibung: | Cover title Includes bibliographical references |
Beschreibung: | 1 Online-Ressource (153 p.) |
ISBN: | 9783842823976 3842823975 9783842873971 |
Internformat
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Datensatz im Suchindex
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any_adam_object | |
author | Buckesfeld, Yvonne 1974- |
author_GND | (DE-588)140749101 |
author_facet | Buckesfeld, Yvonne 1974- |
author_role | aut |
author_sort | Buckesfeld, Yvonne 1974- |
author_variant | y b yb |
building | Verbundindex |
bvnumber | BV043058447 |
collection | ZDB-4-EBA |
ctrlnum | (OCoLC)794490262 (DE-599)BVBBV043058447 |
dewey-full | 658.301 |
dewey-hundreds | 600 - Technology (Applied sciences) |
dewey-ones | 658 - General management |
dewey-raw | 658.301 |
dewey-search | 658.301 |
dewey-sort | 3658.301 |
dewey-tens | 650 - Management and auxiliary services |
discipline | Wirtschaftswissenschaften |
edition | 2. überarbeitete Aufl |
format | Electronic eBook |
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genre | 1\p (DE-588)4113937-9 Hochschulschrift gnd-content |
genre_facet | Hochschulschrift |
id | DE-604.BV043058447 |
illustrated | Not Illustrated |
indexdate | 2024-07-10T07:16:11Z |
institution | BVB |
isbn | 9783842823976 3842823975 9783842873971 |
language | German |
oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-028482639 |
oclc_num | 794490262 |
open_access_boolean | |
physical | 1 Online-Ressource (153 p.) |
psigel | ZDB-4-EBA |
publishDate | 2012 |
publishDateSearch | 2012 |
publishDateSort | 2012 |
publisher | Diplomica Verlag |
record_format | marc |
spelling | Buckesfeld, Yvonne 1974- Verfasser (DE-588)140749101 aut Employer Branding Strategie für die Steigerung der Arbeitgeberattraktivität in KMU Yvonne Buckesfeld 2. überarbeitete Aufl Hamburg Diplomica Verlag 2012 1 Online-Ressource (153 p.) txt rdacontent c rdamedia cr rdacarrier Cover title Includes bibliographical references Branding (Marketing) fast Organizational commitment fast Personnel management fast BUSINESS & ECONOMICS / Industrial Management bisacsh BUSINESS & ECONOMICS / Management bisacsh BUSINESS & ECONOMICS / Management Science bisacsh BUSINESS & ECONOMICS / Organizational Behavior bisacsh Wirtschaft Personnel management Branding (Marketing) Organizational commitment Strategisches Management (DE-588)4124261-0 gnd rswk-swf Personalmarketing (DE-588)4260586-6 gnd rswk-swf Klein- und Mittelbetrieb (DE-588)4031031-0 gnd rswk-swf Verbesserung (DE-588)4309013-8 gnd rswk-swf Arbeitgeber (DE-588)4002613-9 gnd rswk-swf Personalimage (DE-588)4379851-2 gnd rswk-swf Beliebtheit (DE-588)4144439-5 gnd rswk-swf 1\p (DE-588)4113937-9 Hochschulschrift gnd-content Klein- und Mittelbetrieb (DE-588)4031031-0 s Arbeitgeber (DE-588)4002613-9 s Strategisches Management (DE-588)4124261-0 s Beliebtheit (DE-588)4144439-5 s Verbesserung (DE-588)4309013-8 s 2\p DE-604 Personalimage (DE-588)4379851-2 s Personalmarketing (DE-588)4260586-6 s 3\p DE-604 http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=794179 Aggregator Volltext 1\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk 2\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk 3\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk |
spellingShingle | Buckesfeld, Yvonne 1974- Employer Branding Strategie für die Steigerung der Arbeitgeberattraktivität in KMU Branding (Marketing) fast Organizational commitment fast Personnel management fast BUSINESS & ECONOMICS / Industrial Management bisacsh BUSINESS & ECONOMICS / Management bisacsh BUSINESS & ECONOMICS / Management Science bisacsh BUSINESS & ECONOMICS / Organizational Behavior bisacsh Wirtschaft Personnel management Branding (Marketing) Organizational commitment Strategisches Management (DE-588)4124261-0 gnd Personalmarketing (DE-588)4260586-6 gnd Klein- und Mittelbetrieb (DE-588)4031031-0 gnd Verbesserung (DE-588)4309013-8 gnd Arbeitgeber (DE-588)4002613-9 gnd Personalimage (DE-588)4379851-2 gnd Beliebtheit (DE-588)4144439-5 gnd |
subject_GND | (DE-588)4124261-0 (DE-588)4260586-6 (DE-588)4031031-0 (DE-588)4309013-8 (DE-588)4002613-9 (DE-588)4379851-2 (DE-588)4144439-5 (DE-588)4113937-9 |
title | Employer Branding Strategie für die Steigerung der Arbeitgeberattraktivität in KMU |
title_auth | Employer Branding Strategie für die Steigerung der Arbeitgeberattraktivität in KMU |
title_exact_search | Employer Branding Strategie für die Steigerung der Arbeitgeberattraktivität in KMU |
title_full | Employer Branding Strategie für die Steigerung der Arbeitgeberattraktivität in KMU Yvonne Buckesfeld |
title_fullStr | Employer Branding Strategie für die Steigerung der Arbeitgeberattraktivität in KMU Yvonne Buckesfeld |
title_full_unstemmed | Employer Branding Strategie für die Steigerung der Arbeitgeberattraktivität in KMU Yvonne Buckesfeld |
title_short | Employer Branding |
title_sort | employer branding strategie fur die steigerung der arbeitgeberattraktivitat in kmu |
title_sub | Strategie für die Steigerung der Arbeitgeberattraktivität in KMU |
topic | Branding (Marketing) fast Organizational commitment fast Personnel management fast BUSINESS & ECONOMICS / Industrial Management bisacsh BUSINESS & ECONOMICS / Management bisacsh BUSINESS & ECONOMICS / Management Science bisacsh BUSINESS & ECONOMICS / Organizational Behavior bisacsh Wirtschaft Personnel management Branding (Marketing) Organizational commitment Strategisches Management (DE-588)4124261-0 gnd Personalmarketing (DE-588)4260586-6 gnd Klein- und Mittelbetrieb (DE-588)4031031-0 gnd Verbesserung (DE-588)4309013-8 gnd Arbeitgeber (DE-588)4002613-9 gnd Personalimage (DE-588)4379851-2 gnd Beliebtheit (DE-588)4144439-5 gnd |
topic_facet | Branding (Marketing) Organizational commitment Personnel management BUSINESS & ECONOMICS / Industrial Management BUSINESS & ECONOMICS / Management BUSINESS & ECONOMICS / Management Science BUSINESS & ECONOMICS / Organizational Behavior Wirtschaft Strategisches Management Personalmarketing Klein- und Mittelbetrieb Verbesserung Arbeitgeber Personalimage Beliebtheit Hochschulschrift |
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work_keys_str_mv | AT buckesfeldyvonne employerbrandingstrategiefurdiesteigerungderarbeitgeberattraktivitatinkmu |