Promoting the war effort: Robert Horton and federal propaganda, 1938-1946
Gespeichert in:
1. Verfasser: | |
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Format: | Elektronisch E-Book |
Sprache: | English |
Veröffentlicht: |
Baton Rouge
LSU Press
2012
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Schriftenreihe: | Media & public affairs
|
Schlagworte: | |
Online-Zugang: | FAW01 FAW02 Volltext |
Beschreibung: | Print version record |
Beschreibung: | 1 online resource (301 pages) |
ISBN: | 0807145300 9780807145302 |
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505 | 8 | |a Though historians have largely overlooked Robert Horton, his public relations campaigns remain fixed in popular memory of the home front during World War II. Utilizing all media-including the nascent technology of television-to rally civilian support, Horton's work ranged from educational documentary shorts like Pots to Planes, which depicted the transformation of aluminum household items into aircraft, to posters employing scare tactics, such as a German soldier with large eyes staring forward with the tagline "He's Watching You." Iconic and calculated, Horton's campaigns raise important ques | |
505 | 8 | |a Cover; Title; Copyright; Contents; Preface; List of Abbreviations; Introduction: Government Public Relations: What's OK and What's not?; Part I. Government PR in Peacetime; 1. Government PR for Widely Held values: Horton at the Maritime commission, 1938-1940; 2. Government PR When the President is Running for Reelection: Horton at the National Defense Advisory Commission, June-November 1940; Part II. Government PR in the Twilight between Peace and War; 3. Horton at the Office of Production Management, November 1940-February 1941 | |
505 | 8 | |a 4. An overview of Horton's Autonomous Division of Information, March-December 19415. The Division of Information's Programs and Management, March-December 1941; Part III. Government PR in Wartime; 6. An Overview of Horton's Autonomous Division of Information, December 1941-June 1942; 7. The Division of Information's Programs and Management, December 1941-June 1942; 8. Horton and Government PR after the Division of Information, June 1942-June 1946; Conclusion: Robert Horton and the Practice of Government PR; Notes; Bibliography; Index; A; B; C; D; E; F; G; H; I; J; K; L; M; N; O; P; R; S; T; U. | |
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650 | 4 | |a Horton, Robert (Robert Wyman), b. 1902 | |
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650 | 4 | |a World War, 1939-1945 / United States | |
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Datensatz im Suchindex
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---|---|
any_adam_object | |
author | Lee, Mordecai 1948- |
author_facet | Lee, Mordecai 1948- |
author_role | aut |
author_sort | Lee, Mordecai 1948- |
author_variant | m l ml |
building | Verbundindex |
bvnumber | BV043035766 |
collection | ZDB-4-EBA |
contents | Though historians have largely overlooked Robert Horton, his public relations campaigns remain fixed in popular memory of the home front during World War II. Utilizing all media-including the nascent technology of television-to rally civilian support, Horton's work ranged from educational documentary shorts like Pots to Planes, which depicted the transformation of aluminum household items into aircraft, to posters employing scare tactics, such as a German soldier with large eyes staring forward with the tagline "He's Watching You." Iconic and calculated, Horton's campaigns raise important ques Cover; Title; Copyright; Contents; Preface; List of Abbreviations; Introduction: Government Public Relations: What's OK and What's not?; Part I. Government PR in Peacetime; 1. Government PR for Widely Held values: Horton at the Maritime commission, 1938-1940; 2. Government PR When the President is Running for Reelection: Horton at the National Defense Advisory Commission, June-November 1940; Part II. Government PR in the Twilight between Peace and War; 3. Horton at the Office of Production Management, November 1940-February 1941 4. An overview of Horton's Autonomous Division of Information, March-December 19415. The Division of Information's Programs and Management, March-December 1941; Part III. Government PR in Wartime; 6. An Overview of Horton's Autonomous Division of Information, December 1941-June 1942; 7. The Division of Information's Programs and Management, December 1941-June 1942; 8. Horton and Government PR after the Division of Information, June 1942-June 1946; Conclusion: Robert Horton and the Practice of Government PR; Notes; Bibliography; Index; A; B; C; D; E; F; G; H; I; J; K; L; M; N; O; P; R; S; T; U. |
ctrlnum | (OCoLC)811507087 (DE-599)BVBBV043035766 |
dewey-full | 940.5488973092 |
dewey-hundreds | 900 - History & geography |
dewey-ones | 940 - History of Europe |
dewey-raw | 940.5488973092 |
dewey-search | 940.5488973092 |
dewey-sort | 3940.5488973092 |
dewey-tens | 940 - History of Europe |
discipline | Geschichte |
era | Geschichte 1900-2000 Geschichte 1938-1946 gnd |
era_facet | Geschichte 1900-2000 Geschichte 1938-1946 |
format | Electronic eBook |
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series2 | Media & public affairs |
spelling | Lee, Mordecai 1948- Verfasser aut Promoting the war effort Robert Horton and federal propaganda, 1938-1946 Mordecai Lee Baton Rouge LSU Press 2012 1 online resource (301 pages) txt rdacontent c rdamedia cr rdacarrier Media & public affairs Print version record Though historians have largely overlooked Robert Horton, his public relations campaigns remain fixed in popular memory of the home front during World War II. Utilizing all media-including the nascent technology of television-to rally civilian support, Horton's work ranged from educational documentary shorts like Pots to Planes, which depicted the transformation of aluminum household items into aircraft, to posters employing scare tactics, such as a German soldier with large eyes staring forward with the tagline "He's Watching You." Iconic and calculated, Horton's campaigns raise important ques Cover; Title; Copyright; Contents; Preface; List of Abbreviations; Introduction: Government Public Relations: What's OK and What's not?; Part I. Government PR in Peacetime; 1. Government PR for Widely Held values: Horton at the Maritime commission, 1938-1940; 2. Government PR When the President is Running for Reelection: Horton at the National Defense Advisory Commission, June-November 1940; Part II. Government PR in the Twilight between Peace and War; 3. Horton at the Office of Production Management, November 1940-February 1941 4. An overview of Horton's Autonomous Division of Information, March-December 19415. The Division of Information's Programs and Management, March-December 1941; Part III. Government PR in Wartime; 6. An Overview of Horton's Autonomous Division of Information, December 1941-June 1942; 7. The Division of Information's Programs and Management, December 1941-June 1942; 8. Horton and Government PR after the Division of Information, June 1942-June 1946; Conclusion: Robert Horton and the Practice of Government PR; Notes; Bibliography; Index; A; B; C; D; E; F; G; H; I; J; K; L; M; N; O; P; R; S; T; U. Horton, Robert (Robert Wyman) 1902- Horton, Robert 1902- (DE-588)104205035X gnd rswk-swf United States Office for Emergency Management Division of Information Officials and employees Biography Geschichte 1900-2000 Geschichte 1938-1946 gnd rswk-swf Horton, Robert (Robert Wyman), b. 1902 Politics and war / United States / History / 20th century Propaganda, American / History / 20th century Public relations and politics / United States / History / 20th century United States / Politics and government / 1933-1945 United States. Office for Emergency Management. Division of Information / Officials and employees / Biography World War, 1939-1945 / Propaganda World War, 1939-1945 / United States HISTORY / Military / World War II. bisacsh Geschichte Politik Weltkrieg (1939-1945) World War, 1939-1945 Propaganda World War, 1939-1945 United States Propaganda, American History 20th century Public relations and politics United States History 20th century Politics and war United States History 20th century Zweiter Weltkrieg (DE-588)4079167-1 gnd rswk-swf Propaganda (DE-588)4076374-2 gnd rswk-swf USA USA (DE-588)4078704-7 gnd rswk-swf (DE-588)4006804-3 Biografie gnd-content Horton, Robert 1902- (DE-588)104205035X p USA (DE-588)4078704-7 g Zweiter Weltkrieg (DE-588)4079167-1 s Propaganda (DE-588)4076374-2 s Geschichte 1938-1946 z 1\p DE-604 http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=485862 Aggregator Volltext 1\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk |
spellingShingle | Lee, Mordecai 1948- Promoting the war effort Robert Horton and federal propaganda, 1938-1946 Though historians have largely overlooked Robert Horton, his public relations campaigns remain fixed in popular memory of the home front during World War II. Utilizing all media-including the nascent technology of television-to rally civilian support, Horton's work ranged from educational documentary shorts like Pots to Planes, which depicted the transformation of aluminum household items into aircraft, to posters employing scare tactics, such as a German soldier with large eyes staring forward with the tagline "He's Watching You." Iconic and calculated, Horton's campaigns raise important ques Cover; Title; Copyright; Contents; Preface; List of Abbreviations; Introduction: Government Public Relations: What's OK and What's not?; Part I. Government PR in Peacetime; 1. Government PR for Widely Held values: Horton at the Maritime commission, 1938-1940; 2. Government PR When the President is Running for Reelection: Horton at the National Defense Advisory Commission, June-November 1940; Part II. Government PR in the Twilight between Peace and War; 3. Horton at the Office of Production Management, November 1940-February 1941 4. An overview of Horton's Autonomous Division of Information, March-December 19415. The Division of Information's Programs and Management, March-December 1941; Part III. Government PR in Wartime; 6. An Overview of Horton's Autonomous Division of Information, December 1941-June 1942; 7. The Division of Information's Programs and Management, December 1941-June 1942; 8. Horton and Government PR after the Division of Information, June 1942-June 1946; Conclusion: Robert Horton and the Practice of Government PR; Notes; Bibliography; Index; A; B; C; D; E; F; G; H; I; J; K; L; M; N; O; P; R; S; T; U. Horton, Robert (Robert Wyman) 1902- Horton, Robert 1902- (DE-588)104205035X gnd United States Office for Emergency Management Division of Information Officials and employees Biography Horton, Robert (Robert Wyman), b. 1902 Politics and war / United States / History / 20th century Propaganda, American / History / 20th century Public relations and politics / United States / History / 20th century United States / Politics and government / 1933-1945 United States. Office for Emergency Management. Division of Information / Officials and employees / Biography World War, 1939-1945 / Propaganda World War, 1939-1945 / United States HISTORY / Military / World War II. bisacsh Geschichte Politik Weltkrieg (1939-1945) World War, 1939-1945 Propaganda World War, 1939-1945 United States Propaganda, American History 20th century Public relations and politics United States History 20th century Politics and war United States History 20th century Zweiter Weltkrieg (DE-588)4079167-1 gnd Propaganda (DE-588)4076374-2 gnd |
subject_GND | (DE-588)104205035X (DE-588)4079167-1 (DE-588)4076374-2 (DE-588)4078704-7 (DE-588)4006804-3 |
title | Promoting the war effort Robert Horton and federal propaganda, 1938-1946 |
title_auth | Promoting the war effort Robert Horton and federal propaganda, 1938-1946 |
title_exact_search | Promoting the war effort Robert Horton and federal propaganda, 1938-1946 |
title_full | Promoting the war effort Robert Horton and federal propaganda, 1938-1946 Mordecai Lee |
title_fullStr | Promoting the war effort Robert Horton and federal propaganda, 1938-1946 Mordecai Lee |
title_full_unstemmed | Promoting the war effort Robert Horton and federal propaganda, 1938-1946 Mordecai Lee |
title_short | Promoting the war effort |
title_sort | promoting the war effort robert horton and federal propaganda 1938 1946 |
title_sub | Robert Horton and federal propaganda, 1938-1946 |
topic | Horton, Robert (Robert Wyman) 1902- Horton, Robert 1902- (DE-588)104205035X gnd United States Office for Emergency Management Division of Information Officials and employees Biography Horton, Robert (Robert Wyman), b. 1902 Politics and war / United States / History / 20th century Propaganda, American / History / 20th century Public relations and politics / United States / History / 20th century United States / Politics and government / 1933-1945 United States. Office for Emergency Management. Division of Information / Officials and employees / Biography World War, 1939-1945 / Propaganda World War, 1939-1945 / United States HISTORY / Military / World War II. bisacsh Geschichte Politik Weltkrieg (1939-1945) World War, 1939-1945 Propaganda World War, 1939-1945 United States Propaganda, American History 20th century Public relations and politics United States History 20th century Politics and war United States History 20th century Zweiter Weltkrieg (DE-588)4079167-1 gnd Propaganda (DE-588)4076374-2 gnd |
topic_facet | Horton, Robert (Robert Wyman) 1902- Horton, Robert 1902- United States Office for Emergency Management Division of Information Officials and employees Biography Horton, Robert (Robert Wyman), b. 1902 Politics and war / United States / History / 20th century Propaganda, American / History / 20th century Public relations and politics / United States / History / 20th century United States / Politics and government / 1933-1945 United States. Office for Emergency Management. Division of Information / Officials and employees / Biography World War, 1939-1945 / Propaganda World War, 1939-1945 / United States HISTORY / Military / World War II. Geschichte Politik Weltkrieg (1939-1945) World War, 1939-1945 Propaganda World War, 1939-1945 United States Propaganda, American History 20th century Public relations and politics United States History 20th century Politics and war United States History 20th century Zweiter Weltkrieg Propaganda USA Biografie |
url | http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=485862 |
work_keys_str_mv | AT leemordecai promotingthewareffortroberthortonandfederalpropaganda19381946 |