Handbuch Online-PR: strategische Kommunikation in Internet und Social Web
Gespeichert in:
Weitere Verfasser: | , |
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Format: | Elektronisch E-Book |
Sprache: | German |
Veröffentlicht: |
Konstanz
UVK-Verl.-Ges.
2012
|
Schriftenreihe: | PR-Praxis
7 |
Schlagworte: | |
Online-Zugang: | DE-1052 Volltext |
Beschreibung: | 1 Online-Ressource (422 S.) Ill., graph. Darst. |
ISBN: | 9783896695826 9783864961335 |
Internformat
MARC
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Datensatz im Suchindex
DE-BY-FWS_katkey | 587998 |
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adam_text | |
any_adam_object | |
author2 | Zerfaß, Ansgar 1965- Pleil, Thomas 1967- |
author2_role | edt edt |
author2_variant | a z az t p tp |
author_GND | (DE-588)115351825 (DE-588)13327585X |
author_facet | Zerfaß, Ansgar 1965- Pleil, Thomas 1967- |
building | Verbundindex |
bvnumber | BV043026205 |
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collection | ZDB-41-SEL ZDB-4-NLEBK |
ctrlnum | (OCoLC)870423776 (DE-599)BVBBV043026205 |
dewey-full | 659.202854678 |
dewey-hundreds | 600 - Technology (Applied sciences) |
dewey-ones | 659 - Advertising and public relations |
dewey-raw | 659.202854678 |
dewey-search | 659.202854678 |
dewey-sort | 3659.202854678 |
dewey-tens | 650 - Management and auxiliary services |
discipline | Allgemeines Wirtschaftswissenschaften |
format | Electronic eBook |
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genre_facet | Aufsatzsammlung |
id | DE-604.BV043026205 |
illustrated | Illustrated |
indexdate | 2024-08-05T08:31:11Z |
institution | BVB |
isbn | 9783896695826 9783864961335 |
language | German |
oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-028450878 |
oclc_num | 870423776 |
open_access_boolean | |
owner | DE-863 DE-BY-FWS DE-862 DE-BY-FWS DE-1052 |
owner_facet | DE-863 DE-BY-FWS DE-862 DE-BY-FWS DE-1052 |
physical | 1 Online-Ressource (422 S.) Ill., graph. Darst. |
psigel | ZDB-41-SEL ZDB-4-NLEBK |
publishDate | 2012 |
publishDateSearch | 2012 |
publishDateSort | 2012 |
publisher | UVK-Verl.-Ges. |
record_format | marc |
series | PR-Praxis |
series2 | PR-Praxis |
spellingShingle | Handbuch Online-PR strategische Kommunikation in Internet und Social Web PR-Praxis Öffentlichkeitsarbeit (DE-588)4043188-5 gnd Unternehmen (DE-588)4061963-1 gnd World Wide Web 2.0 (DE-588)7548364-6 gnd World Wide Web (DE-588)4363898-3 gnd |
subject_GND | (DE-588)4043188-5 (DE-588)4061963-1 (DE-588)7548364-6 (DE-588)4363898-3 (DE-588)4143413-4 |
title | Handbuch Online-PR strategische Kommunikation in Internet und Social Web |
title_auth | Handbuch Online-PR strategische Kommunikation in Internet und Social Web |
title_exact_search | Handbuch Online-PR strategische Kommunikation in Internet und Social Web |
title_full | Handbuch Online-PR strategische Kommunikation in Internet und Social Web Ansgar Zerfaß ; Thomas Pleil (Hg.) |
title_fullStr | Handbuch Online-PR strategische Kommunikation in Internet und Social Web Ansgar Zerfaß ; Thomas Pleil (Hg.) |
title_full_unstemmed | Handbuch Online-PR strategische Kommunikation in Internet und Social Web Ansgar Zerfaß ; Thomas Pleil (Hg.) |
title_short | Handbuch Online-PR |
title_sort | handbuch online pr strategische kommunikation in internet und social web |
title_sub | strategische Kommunikation in Internet und Social Web |
topic | Öffentlichkeitsarbeit (DE-588)4043188-5 gnd Unternehmen (DE-588)4061963-1 gnd World Wide Web 2.0 (DE-588)7548364-6 gnd World Wide Web (DE-588)4363898-3 gnd |
topic_facet | Öffentlichkeitsarbeit Unternehmen World Wide Web 2.0 World Wide Web Aufsatzsammlung |
url | https://elibrary.utb.de/doi/book/10.5555/9783864961335 |
volume_link | (DE-604)BV016540317 |
work_keys_str_mv | AT zerfaßansgar handbuchonlineprstrategischekommunikationininternetundsocialweb AT pleilthomas handbuchonlineprstrategischekommunikationininternetundsocialweb |