Persuasion: theory and research
Gespeichert in:
| 1. Verfasser: | |
|---|---|
| Format: | Buch |
| Sprache: | English |
| Veröffentlicht: |
Los Angeles ; London ; New Delhi ; Singapore ; Washington DC ; Boston
SAGE
[2016]
|
| Ausgabe: | Third edition |
| Schlagworte: | |
| Online-Zugang: | Inhaltsverzeichnis |
| Beschreibung: | Literaturverzeichnis Seite 268-364 |
| Beschreibung: | xix, 387 Seiten |
| ISBN: | 9781452276670 |
Internformat
MARC
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| 245 | 1 | 0 | |a Persuasion |b theory and research |c Daniel J. O'Keefe, Northwestern University |
| 250 | |a Third edition | ||
| 264 | 1 | |a Los Angeles ; London ; New Delhi ; Singapore ; Washington DC ; Boston |b SAGE |c [2016] | |
| 300 | |a xix, 387 Seiten | ||
| 336 | |b txt |2 rdacontent | ||
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| 338 | |b nc |2 rdacarrier | ||
| 500 | |a Literaturverzeichnis Seite 268-364 | ||
| 650 | 4 | |a Persuasion (Psychology) | |
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Datensatz im Suchindex
| _version_ | 1804175341962395648 |
|---|---|
| adam_text | Brief Contents Preface 1. xv Persuasion, Attitudes, and Actions 1 2. SocialűudgmentTheory 19 3. Funcţionai Approaches to Attitude 35 4. Belief-Based Models of Attitude 56 5. Cognitive Dissonance Theory 76 6. Reasoned Action Theory 98 7. Stage Models 132 8. Elaboration Likelihood Model 148 9. The Study of Persuasive Effects 176 10. Communicator Factors 188 11. Message Factors 214 12. Receiver Factors 252 References 268 Author Index 365 Subject Index 383 About the Author 387
|
| any_adam_object | 1 |
| author | O'Keefe, Daniel J. 1950- |
| author_GND | (DE-588)139571574 |
| author_facet | O'Keefe, Daniel J. 1950- |
| author_role | aut |
| author_sort | O'Keefe, Daniel J. 1950- |
| author_variant | d j o dj djo |
| building | Verbundindex |
| bvnumber | BV043001523 |
| callnumber-first | B - Philosophy, Psychology, Religion |
| callnumber-label | BF637 |
| callnumber-raw | BF637.P4 |
| callnumber-search | BF637.P4 |
| callnumber-sort | BF 3637 P4 |
| callnumber-subject | BF - Psychology |
| classification_rvk | MR 6400 CV 3500 |
| ctrlnum | (OCoLC)934671832 (DE-599)BSZ426052080 |
| dewey-full | 153.852 |
| dewey-hundreds | 100 - Philosophy & psychology |
| dewey-ones | 153 - Conscious mental processes & intelligence |
| dewey-raw | 153.852 |
| dewey-search | 153.852 |
| dewey-sort | 3153.852 |
| dewey-tens | 150 - Psychology |
| discipline | Soziologie Psychologie |
| edition | Third edition |
| format | Book |
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| isbn | 9781452276670 |
| language | English |
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| spelling | O'Keefe, Daniel J. 1950- Verfasser (DE-588)139571574 aut Persuasion theory and research Daniel J. O'Keefe, Northwestern University Third edition Los Angeles ; London ; New Delhi ; Singapore ; Washington DC ; Boston SAGE [2016] xix, 387 Seiten txt rdacontent n rdamedia nc rdacarrier Literaturverzeichnis Seite 268-364 Persuasion (Psychology) Beeinflussung (DE-588)4005203-5 gnd rswk-swf Einstellungsänderung (DE-588)4070713-1 gnd rswk-swf Überzeugung (DE-588)4186657-5 gnd rswk-swf (DE-588)4123623-3 Lehrbuch gnd-content Beeinflussung (DE-588)4005203-5 s Einstellungsänderung (DE-588)4070713-1 s DE-604 Überzeugung (DE-588)4186657-5 s 1\p DE-604 Digitalisierung UB Bamberg - ADAM Catalogue Enrichment application/pdf http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=028426753&sequence=000001&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA Inhaltsverzeichnis 1\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk |
| spellingShingle | O'Keefe, Daniel J. 1950- Persuasion theory and research Persuasion (Psychology) Beeinflussung (DE-588)4005203-5 gnd Einstellungsänderung (DE-588)4070713-1 gnd Überzeugung (DE-588)4186657-5 gnd |
| subject_GND | (DE-588)4005203-5 (DE-588)4070713-1 (DE-588)4186657-5 (DE-588)4123623-3 |
| title | Persuasion theory and research |
| title_auth | Persuasion theory and research |
| title_exact_search | Persuasion theory and research |
| title_full | Persuasion theory and research Daniel J. O'Keefe, Northwestern University |
| title_fullStr | Persuasion theory and research Daniel J. O'Keefe, Northwestern University |
| title_full_unstemmed | Persuasion theory and research Daniel J. O'Keefe, Northwestern University |
| title_short | Persuasion |
| title_sort | persuasion theory and research |
| title_sub | theory and research |
| topic | Persuasion (Psychology) Beeinflussung (DE-588)4005203-5 gnd Einstellungsänderung (DE-588)4070713-1 gnd Überzeugung (DE-588)4186657-5 gnd |
| topic_facet | Persuasion (Psychology) Beeinflussung Einstellungsänderung Überzeugung Lehrbuch |
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