A Framework for the comparison of marketing models: a Delphi study
Gespeichert in:
Hauptverfasser: | , |
---|---|
Format: | Buch |
Sprache: | English |
Veröffentlicht: |
Cambridge, Mass.
Marketing Science Institute
1977
|
Schriftenreihe: | Research programm / Marketing Science Institute : Technical report
77,102 |
Beschreibung: | 35 S. |
Internformat
MARC
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100 | 1 | |a Larréché, Jean-Claude |e Verfasser |4 aut | |
245 | 1 | 0 | |a A Framework for the comparison of marketing models |b a Delphi study |c Jean-Claude Larréché ; David B. Montgomery |
264 | 1 | |a Cambridge, Mass. |b Marketing Science Institute |c 1977 | |
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337 | |b n |2 rdamedia | ||
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490 | 1 | |a Research programm / Marketing Science Institute : Technical report |v 77,102 | |
700 | 1 | |a Montgomery, David B. |e Verfasser |4 aut | |
810 | 2 | |a Marketing Science Institute |t Research programm |v Technical report ; 77,102 |w (DE-604)BV024476082 |9 77,102 | |
999 | |a oai:aleph.bib-bvb.de:BVB01-028405823 |
Datensatz im Suchindex
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any_adam_object | |
author | Larréché, Jean-Claude Montgomery, David B. |
author_facet | Larréché, Jean-Claude Montgomery, David B. |
author_role | aut aut |
author_sort | Larréché, Jean-Claude |
author_variant | j c l jcl d b m db dbm |
building | Verbundindex |
bvnumber | BV042980308 |
ctrlnum | (OCoLC)932761772 (DE-599)BVBBV042980308 |
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illustrated | Not Illustrated |
indexdate | 2024-07-10T07:14:19Z |
institution | BVB |
language | English |
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oclc_num | 932761772 |
open_access_boolean | |
owner | DE-188 |
owner_facet | DE-188 |
physical | 35 S. |
publishDate | 1977 |
publishDateSearch | 1977 |
publishDateSort | 1977 |
publisher | Marketing Science Institute |
record_format | marc |
series2 | Research programm / Marketing Science Institute : Technical report |
spelling | Larréché, Jean-Claude Verfasser aut A Framework for the comparison of marketing models a Delphi study Jean-Claude Larréché ; David B. Montgomery Cambridge, Mass. Marketing Science Institute 1977 35 S. txt rdacontent n rdamedia nc rdacarrier Research programm / Marketing Science Institute : Technical report 77,102 Montgomery, David B. Verfasser aut Marketing Science Institute Research programm Technical report ; 77,102 (DE-604)BV024476082 77,102 |
spellingShingle | Larréché, Jean-Claude Montgomery, David B. A Framework for the comparison of marketing models a Delphi study |
title | A Framework for the comparison of marketing models a Delphi study |
title_auth | A Framework for the comparison of marketing models a Delphi study |
title_exact_search | A Framework for the comparison of marketing models a Delphi study |
title_full | A Framework for the comparison of marketing models a Delphi study Jean-Claude Larréché ; David B. Montgomery |
title_fullStr | A Framework for the comparison of marketing models a Delphi study Jean-Claude Larréché ; David B. Montgomery |
title_full_unstemmed | A Framework for the comparison of marketing models a Delphi study Jean-Claude Larréché ; David B. Montgomery |
title_short | A Framework for the comparison of marketing models |
title_sort | a framework for the comparison of marketing models a delphi study |
title_sub | a Delphi study |
volume_link | (DE-604)BV024476082 |
work_keys_str_mv | AT larrechejeanclaude aframeworkforthecomparisonofmarketingmodelsadelphistudy AT montgomerydavidb aframeworkforthecomparisonofmarketingmodelsadelphistudy |