Marketing essentials: assessing the marketing environment : marketing information & research : stakeholder marketing
Gespeichert in:
| Format: | Elektronisch E-Book |
|---|---|
| Sprache: | English |
| Veröffentlicht: |
London
BPP Learning Media Ltd.
2012
|
| Ausgabe: | First edition |
| Schriftenreihe: | CIM assessment workbook
unit 1-4 |
| Schlagworte: | |
| Online-Zugang: | Volltext |
| Beschreibung: | Cover title. - "Valid for assessments up to June 2014"--Cover. - "The official CIM assessment workbook."--Cover. - "The Chartered Institute of Marketing."--P. [i] At head of title: Assessment workbook |
| Beschreibung: | 1 Online-Ressource (vi, 144 pages) |
| ISBN: | 9781445391533 1445391538 9781445376264 1445376261 |
Internformat
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| 246 | 1 | 3 | |a Assessment workbook |
| 250 | |a First edition | ||
| 264 | 1 | |a London |b BPP Learning Media Ltd. |c 2012 | |
| 300 | |a 1 Online-Ressource (vi, 144 pages) | ||
| 336 | |b txt |2 rdacontent | ||
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| 490 | 0 | |a CIM assessment workbook |v unit 1-4 | |
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| 500 | |a At head of title: Assessment workbook | ||
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| 650 | 7 | |a BUSINESS & ECONOMICS / Industrial Management |2 bisacsh | |
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| 650 | 4 | |a Marketing research |x Examinations |v Study guides | |
| 650 | 4 | |a Relationship marketing |x Examinations |v Study guides | |
| 650 | 4 | |a Customer relations |x Examinations |v Study guides | |
| 710 | 2 | |a Chartered Institute of Marketing |e Sonstige |4 oth | |
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Datensatz im Suchindex
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| bvnumber | BV042969652 |
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| dewey-full | 658.8 |
| dewey-hundreds | 600 - Technology (Applied sciences) |
| dewey-ones | 658 - General management |
| dewey-raw | 658.8 |
| dewey-search | 658.8 |
| dewey-sort | 3658.8 |
| dewey-tens | 650 - Management and auxiliary services |
| discipline | Wirtschaftswissenschaften |
| edition | First edition |
| format | Electronic eBook |
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| id | DE-604.BV042969652 |
| illustrated | Not Illustrated |
| indexdate | 2024-07-10T07:14:04Z |
| institution | BVB |
| isbn | 9781445391533 1445391538 9781445376264 1445376261 |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-028395519 |
| oclc_num | 882106706 |
| open_access_boolean | |
| physical | 1 Online-Ressource (vi, 144 pages) |
| psigel | ZDB-4-EBU FLA_PDA_EBU |
| publishDate | 2012 |
| publishDateSearch | 2012 |
| publishDateSort | 2012 |
| publisher | BPP Learning Media Ltd. |
| record_format | marc |
| series2 | CIM assessment workbook |
| spelling | Marketing essentials assessing the marketing environment : marketing information & research : stakeholder marketing Assessment workbook First edition London BPP Learning Media Ltd. 2012 1 Online-Ressource (vi, 144 pages) txt rdacontent c rdamedia cr rdacarrier CIM assessment workbook unit 1-4 Cover title. - "Valid for assessments up to June 2014"--Cover. - "The official CIM assessment workbook."--Cover. - "The Chartered Institute of Marketing."--P. [i] At head of title: Assessment workbook Chartered Institute of Marketing Examinations Study guides BUSINESS & ECONOMICS / Industrial Management bisacsh BUSINESS & ECONOMICS / Management bisacsh BUSINESS & ECONOMICS / Management Science bisacsh BUSINESS & ECONOMICS / Organizational Behavior bisacsh Wirtschaft Marketing Examinations Study guides Marketing research Examinations Study guides Relationship marketing Examinations Study guides Customer relations Examinations Study guides Chartered Institute of Marketing Sonstige oth http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=805652 Aggregator Volltext |
| spellingShingle | Marketing essentials assessing the marketing environment : marketing information & research : stakeholder marketing Chartered Institute of Marketing Examinations Study guides BUSINESS & ECONOMICS / Industrial Management bisacsh BUSINESS & ECONOMICS / Management bisacsh BUSINESS & ECONOMICS / Management Science bisacsh BUSINESS & ECONOMICS / Organizational Behavior bisacsh Wirtschaft Marketing Examinations Study guides Marketing research Examinations Study guides Relationship marketing Examinations Study guides Customer relations Examinations Study guides |
| title | Marketing essentials assessing the marketing environment : marketing information & research : stakeholder marketing |
| title_alt | Assessment workbook |
| title_auth | Marketing essentials assessing the marketing environment : marketing information & research : stakeholder marketing |
| title_exact_search | Marketing essentials assessing the marketing environment : marketing information & research : stakeholder marketing |
| title_full | Marketing essentials assessing the marketing environment : marketing information & research : stakeholder marketing |
| title_fullStr | Marketing essentials assessing the marketing environment : marketing information & research : stakeholder marketing |
| title_full_unstemmed | Marketing essentials assessing the marketing environment : marketing information & research : stakeholder marketing |
| title_short | Marketing essentials |
| title_sort | marketing essentials assessing the marketing environment marketing information research stakeholder marketing |
| title_sub | assessing the marketing environment : marketing information & research : stakeholder marketing |
| topic | Chartered Institute of Marketing Examinations Study guides BUSINESS & ECONOMICS / Industrial Management bisacsh BUSINESS & ECONOMICS / Management bisacsh BUSINESS & ECONOMICS / Management Science bisacsh BUSINESS & ECONOMICS / Organizational Behavior bisacsh Wirtschaft Marketing Examinations Study guides Marketing research Examinations Study guides Relationship marketing Examinations Study guides Customer relations Examinations Study guides |
| topic_facet | Chartered Institute of Marketing Examinations Study guides BUSINESS & ECONOMICS / Industrial Management BUSINESS & ECONOMICS / Management BUSINESS & ECONOMICS / Management Science BUSINESS & ECONOMICS / Organizational Behavior Wirtschaft Marketing Examinations Study guides Marketing research Examinations Study guides Relationship marketing Examinations Study guides Customer relations Examinations Study guides |
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| work_keys_str_mv | AT charteredinstituteofmarketing marketingessentialsassessingthemarketingenvironmentmarketinginformationresearchstakeholdermarketing AT charteredinstituteofmarketing assessmentworkbook |