The price is wrong: understanding what makes a price seem fair and the true cost of unfair pricing
Saved in:
| Main Author: | |
|---|---|
| Format: | Electronic eBook |
| Language: | English |
| Published: |
Hoboken, N.J.
John Wiley & Sons
©2008
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| Subjects: | |
| Online Access: | Volltext |
| Item Description: | Includes bibliographical references (pages 213-231) and index Fair pricing is an issue that affects us all, whether we?re consumers or merchants. Throughout her career, Sarah Maxwell has seen how pricing practices?across a variety of different areas, from mobile phones and airline tickets to prescription drugs and gasoline?impact our everyday lives. Now, with The Price Is Wrong, Maxwell shares her deepest insights on this issue and examines both the psychological and sociological basis of fair pricing |
| Physical Description: | 1 Online-Ressource (xv, 240 pages) |
| ISBN: | 9780470226193 0470226196 |
Staff View
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Record in the Search Index
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| dewey-hundreds | 300 - Social sciences |
| dewey-ones | 338 - Production |
| dewey-raw | 338.4/3 |
| dewey-search | 338.4/3 |
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| discipline | Wirtschaftswissenschaften |
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| isbn | 9780470226193 0470226196 |
| language | English |
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| spelling | Maxwell, Sarah Verfasser aut The price is wrong understanding what makes a price seem fair and the true cost of unfair pricing Sarah Maxwell Hoboken, N.J. John Wiley & Sons ©2008 1 Online-Ressource (xv, 240 pages) txt rdacontent c rdamedia cr rdacarrier Includes bibliographical references (pages 213-231) and index Fair pricing is an issue that affects us all, whether we?re consumers or merchants. Throughout her career, Sarah Maxwell has seen how pricing practices?across a variety of different areas, from mobile phones and airline tickets to prescription drugs and gasoline?impact our everyday lives. Now, with The Price Is Wrong, Maxwell shares her deepest insights on this issue and examines both the psychological and sociological basis of fair pricing BUSINESS & ECONOMICS / Industries / General bisacsh Prices fast Pricing fast Industrie Wirtschaft Prices Pricing Preisbildung (DE-588)4047103-2 gnd rswk-swf Preispolitik (DE-588)4047118-4 gnd rswk-swf Preisbildung (DE-588)4047103-2 s 1\p DE-604 Preispolitik (DE-588)4047118-4 s 2\p DE-604 Erscheint auch als Druck-Ausgabe, Hardcover 0-470-13909-9 Erscheint auch als Druck-Ausgabe, Hardcover 978-0-470-13909-7 http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=216609 Aggregator Volltext 1\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk 2\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk |
| spellingShingle | Maxwell, Sarah The price is wrong understanding what makes a price seem fair and the true cost of unfair pricing BUSINESS & ECONOMICS / Industries / General bisacsh Prices fast Pricing fast Industrie Wirtschaft Prices Pricing Preisbildung (DE-588)4047103-2 gnd Preispolitik (DE-588)4047118-4 gnd |
| subject_GND | (DE-588)4047103-2 (DE-588)4047118-4 |
| title | The price is wrong understanding what makes a price seem fair and the true cost of unfair pricing |
| title_auth | The price is wrong understanding what makes a price seem fair and the true cost of unfair pricing |
| title_exact_search | The price is wrong understanding what makes a price seem fair and the true cost of unfair pricing |
| title_full | The price is wrong understanding what makes a price seem fair and the true cost of unfair pricing Sarah Maxwell |
| title_fullStr | The price is wrong understanding what makes a price seem fair and the true cost of unfair pricing Sarah Maxwell |
| title_full_unstemmed | The price is wrong understanding what makes a price seem fair and the true cost of unfair pricing Sarah Maxwell |
| title_short | The price is wrong |
| title_sort | the price is wrong understanding what makes a price seem fair and the true cost of unfair pricing |
| title_sub | understanding what makes a price seem fair and the true cost of unfair pricing |
| topic | BUSINESS & ECONOMICS / Industries / General bisacsh Prices fast Pricing fast Industrie Wirtschaft Prices Pricing Preisbildung (DE-588)4047103-2 gnd Preispolitik (DE-588)4047118-4 gnd |
| topic_facet | BUSINESS & ECONOMICS / Industries / General Prices Pricing Industrie Wirtschaft Preisbildung Preispolitik |
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