Game-changing strategies: how to create new market space in established industries by breaking the rules
Gespeichert in:
Bibliographische Detailangaben
1. Verfasser: Markides, Constantinos C. 1960- (VerfasserIn)
Format: Elektronisch E-Book
Sprache:English
Veröffentlicht: San Francisco, CA Jossey-Bass c2008
Schlagworte:
Online-Zugang:Volltext
Beschreibung:Includes bibliographical references (p. 205-210) and index
The innovation is in the business model -- Discovering new business models -- Creativity is not enough : from discovering to implementing new business models -- Using dual business models to compete : is a separate unit necessary? -- Separation is not enough : how to achieve ambidexterity -- Responding to business-model innovation -- When would established firms discover new business models? -- Rethinking innovation in the big firm
Beschreibung:1 Online-Ressource (xxv, 222 p.)
ISBN:9780470290941
0470290943
9781118640814
1118640810

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