Market Entry Strategies: Internationalization Theories, Network Concepts and Cases of Asian firms: LG Electronics, Panasonic, Samsung, Sharp, Sony and TCL China
Gespeichert in:
| 1. Verfasser: | |
|---|---|
| Format: | Elektronisch E-Book |
| Sprache: | English |
| Veröffentlicht: |
München
De Gruyter
2009
|
| Schlagworte: | |
| Online-Zugang: | Volltext |
| Beschreibung: | First Page; Title Page; Copyright Page; Foreword; Table of Contents; SampleStart; Leseprobe; SampleEnd; Index; Chapter The first part of the book introduces relevant theories of internationalization. In addition to traditional concepts of internationalization (e.g., the product life-cycle approach of Vernon, the Uppsala model, and Porter's diamond approach), particular attention is paid to the more modern network approaches of internationalization (e.g., systems, new venture/born global, and entrepreneur concepts). In the second part, alternatives for international market entry (e.g., exports, franchising, joint ventures, contract manufacturing, and foreign direct investments) are explained. These market entry |
| Beschreibung: | 1 Online-Ressource (296 pages) |
| ISBN: | 9783486599763 3486599763 |
Internformat
MARC
| LEADER | 00000nmm a2200000zc 4500 | ||
|---|---|---|---|
| 001 | BV042966351 | ||
| 003 | DE-604 | ||
| 005 | 00000000000000.0 | ||
| 007 | cr|uuu---uuuuu | ||
| 008 | 151030s2009 |||| o||u| ||||||eng d | ||
| 020 | |a 9783486599763 |9 978-3-486-59976-3 | ||
| 020 | |a 3486599763 |9 3-486-59976-3 | ||
| 035 | |a (OCoLC)884583497 | ||
| 035 | |a (DE-599)BVBBV042966351 | ||
| 040 | |a DE-604 |b ger |e aacr | ||
| 041 | 0 | |a eng | |
| 082 | 0 | |a 658.87 |2 22 | |
| 100 | 1 | |a Glowik, Mario |e Verfasser |4 aut | |
| 245 | 1 | 0 | |a Market Entry Strategies |b Internationalization Theories, Network Concepts and Cases of Asian firms: LG Electronics, Panasonic, Samsung, Sharp, Sony and TCL China |
| 264 | 1 | |a München |b De Gruyter |c 2009 | |
| 300 | |a 1 Online-Ressource (296 pages) | ||
| 336 | |b txt |2 rdacontent | ||
| 337 | |b c |2 rdamedia | ||
| 338 | |b cr |2 rdacarrier | ||
| 500 | |a First Page; Title Page; Copyright Page; Foreword; Table of Contents; SampleStart; Leseprobe; SampleEnd; Index; Chapter | ||
| 500 | |a The first part of the book introduces relevant theories of internationalization. In addition to traditional concepts of internationalization (e.g., the product life-cycle approach of Vernon, the Uppsala model, and Porter's diamond approach), particular attention is paid to the more modern network approaches of internationalization (e.g., systems, new venture/born global, and entrepreneur concepts). In the second part, alternatives for international market entry (e.g., exports, franchising, joint ventures, contract manufacturing, and foreign direct investments) are explained. These market entry | ||
| 650 | 7 | |a BUSINESS & ECONOMICS / Industrial Management |2 bisacsh | |
| 650 | 7 | |a BUSINESS & ECONOMICS / Management |2 bisacsh | |
| 650 | 7 | |a BUSINESS & ECONOMICS / Management Science |2 bisacsh | |
| 650 | 7 | |a BUSINESS & ECONOMICS / Organizational Behavior |2 bisacsh | |
| 650 | 7 | |a Household electronics industry |2 fast | |
| 650 | 7 | |a Industrial organization |2 fast | |
| 650 | 7 | |a International business enterprises |2 fast | |
| 650 | 4 | |a Multinationales Unternehmen | |
| 650 | 4 | |a Wirtschaft | |
| 650 | 4 | |a International business enterprises |z Asia |v Case studies | |
| 650 | 4 | |a Household electronics industry |z Asia |v Case studies | |
| 650 | 4 | |a Industrial organization |z Asia |v Case studies | |
| 650 | 0 | 7 | |a Markteintrittsstrategie |0 (DE-588)4326311-2 |2 gnd |9 rswk-swf |
| 650 | 0 | 7 | |a Unternehmen |0 (DE-588)4061963-1 |2 gnd |9 rswk-swf |
| 650 | 0 | 7 | |a Internationalisierung |0 (DE-588)4162106-2 |2 gnd |9 rswk-swf |
| 650 | 0 | 7 | |a Unterhaltungselektronikindustrie |0 (DE-588)4136637-2 |2 gnd |9 rswk-swf |
| 651 | 4 | |a Asien | |
| 651 | 7 | |a Asien |0 (DE-588)4003217-6 |2 gnd |9 rswk-swf | |
| 651 | 7 | |a Europa |0 (DE-588)4015701-5 |2 gnd |9 rswk-swf | |
| 655 | 7 | |0 (DE-588)4522595-3 |a Fallstudiensammlung |2 gnd-content | |
| 689 | 0 | 0 | |a Asien |0 (DE-588)4003217-6 |D g |
| 689 | 0 | 1 | |a Unterhaltungselektronikindustrie |0 (DE-588)4136637-2 |D s |
| 689 | 0 | 2 | |a Unternehmen |0 (DE-588)4061963-1 |D s |
| 689 | 0 | 3 | |a Internationalisierung |0 (DE-588)4162106-2 |D s |
| 689 | 0 | 4 | |a Markteintrittsstrategie |0 (DE-588)4326311-2 |D s |
| 689 | 0 | 5 | |a Europa |0 (DE-588)4015701-5 |D g |
| 689 | 0 | |8 1\p |5 DE-604 | |
| 856 | 4 | 0 | |u http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=758594 |x Aggregator |3 Volltext |
| 912 | |a ZDB-4-EBU | ||
| 940 | 1 | |q FLA_PDA_EBU | |
| 999 | |a oai:aleph.bib-bvb.de:BVB01-028392218 | ||
| 883 | 1 | |8 1\p |a cgwrk |d 20201028 |q DE-101 |u https://d-nb.info/provenance/plan#cgwrk | |
Datensatz im Suchindex
| _version_ | 1804175292601729024 |
|---|---|
| any_adam_object | |
| author | Glowik, Mario |
| author_facet | Glowik, Mario |
| author_role | aut |
| author_sort | Glowik, Mario |
| author_variant | m g mg |
| building | Verbundindex |
| bvnumber | BV042966351 |
| collection | ZDB-4-EBU |
| ctrlnum | (OCoLC)884583497 (DE-599)BVBBV042966351 |
| dewey-full | 658.87 |
| dewey-hundreds | 600 - Technology (Applied sciences) |
| dewey-ones | 658 - General management |
| dewey-raw | 658.87 |
| dewey-search | 658.87 |
| dewey-sort | 3658.87 |
| dewey-tens | 650 - Management and auxiliary services |
| discipline | Wirtschaftswissenschaften |
| format | Electronic eBook |
| fullrecord | <?xml version="1.0" encoding="UTF-8"?><collection xmlns="http://www.loc.gov/MARC21/slim"><record><leader>03446nmm a2200661zc 4500</leader><controlfield tag="001">BV042966351</controlfield><controlfield tag="003">DE-604</controlfield><controlfield tag="005">00000000000000.0</controlfield><controlfield tag="007">cr|uuu---uuuuu</controlfield><controlfield tag="008">151030s2009 |||| o||u| ||||||eng d</controlfield><datafield tag="020" ind1=" " ind2=" "><subfield code="a">9783486599763</subfield><subfield code="9">978-3-486-59976-3</subfield></datafield><datafield tag="020" ind1=" " ind2=" "><subfield code="a">3486599763</subfield><subfield code="9">3-486-59976-3</subfield></datafield><datafield tag="035" ind1=" " ind2=" "><subfield code="a">(OCoLC)884583497</subfield></datafield><datafield tag="035" ind1=" " ind2=" "><subfield code="a">(DE-599)BVBBV042966351</subfield></datafield><datafield tag="040" ind1=" " ind2=" "><subfield code="a">DE-604</subfield><subfield code="b">ger</subfield><subfield code="e">aacr</subfield></datafield><datafield tag="041" ind1="0" ind2=" "><subfield code="a">eng</subfield></datafield><datafield tag="082" ind1="0" ind2=" "><subfield code="a">658.87</subfield><subfield code="2">22</subfield></datafield><datafield tag="100" ind1="1" ind2=" "><subfield code="a">Glowik, Mario</subfield><subfield code="e">Verfasser</subfield><subfield code="4">aut</subfield></datafield><datafield tag="245" ind1="1" ind2="0"><subfield code="a">Market Entry Strategies</subfield><subfield code="b">Internationalization Theories, Network Concepts and Cases of Asian firms: LG Electronics, Panasonic, Samsung, Sharp, Sony and TCL China</subfield></datafield><datafield tag="264" ind1=" " ind2="1"><subfield code="a">München</subfield><subfield code="b">De Gruyter</subfield><subfield code="c">2009</subfield></datafield><datafield tag="300" ind1=" " ind2=" "><subfield code="a">1 Online-Ressource (296 pages)</subfield></datafield><datafield tag="336" ind1=" " ind2=" "><subfield code="b">txt</subfield><subfield code="2">rdacontent</subfield></datafield><datafield tag="337" ind1=" " ind2=" "><subfield code="b">c</subfield><subfield code="2">rdamedia</subfield></datafield><datafield tag="338" ind1=" " ind2=" "><subfield code="b">cr</subfield><subfield code="2">rdacarrier</subfield></datafield><datafield tag="500" ind1=" " ind2=" "><subfield code="a">First Page; Title Page; Copyright Page; Foreword; Table of Contents; SampleStart; Leseprobe; SampleEnd; Index; Chapter</subfield></datafield><datafield tag="500" ind1=" " ind2=" "><subfield code="a">The first part of the book introduces relevant theories of internationalization. In addition to traditional concepts of internationalization (e.g., the product life-cycle approach of Vernon, the Uppsala model, and Porter's diamond approach), particular attention is paid to the more modern network approaches of internationalization (e.g., systems, new venture/born global, and entrepreneur concepts). In the second part, alternatives for international market entry (e.g., exports, franchising, joint ventures, contract manufacturing, and foreign direct investments) are explained. These market entry</subfield></datafield><datafield tag="650" ind1=" " ind2="7"><subfield code="a">BUSINESS & ECONOMICS / Industrial Management</subfield><subfield code="2">bisacsh</subfield></datafield><datafield tag="650" ind1=" " ind2="7"><subfield code="a">BUSINESS & ECONOMICS / Management</subfield><subfield code="2">bisacsh</subfield></datafield><datafield tag="650" ind1=" " ind2="7"><subfield code="a">BUSINESS & ECONOMICS / Management Science</subfield><subfield code="2">bisacsh</subfield></datafield><datafield tag="650" ind1=" " ind2="7"><subfield code="a">BUSINESS & ECONOMICS / Organizational Behavior</subfield><subfield code="2">bisacsh</subfield></datafield><datafield tag="650" ind1=" " ind2="7"><subfield code="a">Household electronics industry</subfield><subfield code="2">fast</subfield></datafield><datafield tag="650" ind1=" " ind2="7"><subfield code="a">Industrial organization</subfield><subfield code="2">fast</subfield></datafield><datafield tag="650" ind1=" " ind2="7"><subfield code="a">International business enterprises</subfield><subfield code="2">fast</subfield></datafield><datafield tag="650" ind1=" " ind2="4"><subfield code="a">Multinationales Unternehmen</subfield></datafield><datafield tag="650" ind1=" " ind2="4"><subfield code="a">Wirtschaft</subfield></datafield><datafield tag="650" ind1=" " ind2="4"><subfield code="a">International business enterprises</subfield><subfield code="z">Asia</subfield><subfield code="v">Case studies</subfield></datafield><datafield tag="650" ind1=" " ind2="4"><subfield code="a">Household electronics industry</subfield><subfield code="z">Asia</subfield><subfield code="v">Case studies</subfield></datafield><datafield tag="650" ind1=" " ind2="4"><subfield code="a">Industrial organization</subfield><subfield code="z">Asia</subfield><subfield code="v">Case studies</subfield></datafield><datafield tag="650" ind1="0" ind2="7"><subfield code="a">Markteintrittsstrategie</subfield><subfield code="0">(DE-588)4326311-2</subfield><subfield code="2">gnd</subfield><subfield code="9">rswk-swf</subfield></datafield><datafield tag="650" ind1="0" ind2="7"><subfield code="a">Unternehmen</subfield><subfield code="0">(DE-588)4061963-1</subfield><subfield code="2">gnd</subfield><subfield code="9">rswk-swf</subfield></datafield><datafield tag="650" ind1="0" ind2="7"><subfield code="a">Internationalisierung</subfield><subfield code="0">(DE-588)4162106-2</subfield><subfield code="2">gnd</subfield><subfield code="9">rswk-swf</subfield></datafield><datafield tag="650" ind1="0" ind2="7"><subfield code="a">Unterhaltungselektronikindustrie</subfield><subfield code="0">(DE-588)4136637-2</subfield><subfield code="2">gnd</subfield><subfield code="9">rswk-swf</subfield></datafield><datafield tag="651" ind1=" " ind2="4"><subfield code="a">Asien</subfield></datafield><datafield tag="651" ind1=" " ind2="7"><subfield code="a">Asien</subfield><subfield code="0">(DE-588)4003217-6</subfield><subfield code="2">gnd</subfield><subfield code="9">rswk-swf</subfield></datafield><datafield tag="651" ind1=" " ind2="7"><subfield code="a">Europa</subfield><subfield code="0">(DE-588)4015701-5</subfield><subfield code="2">gnd</subfield><subfield code="9">rswk-swf</subfield></datafield><datafield tag="655" ind1=" " ind2="7"><subfield code="0">(DE-588)4522595-3</subfield><subfield code="a">Fallstudiensammlung</subfield><subfield code="2">gnd-content</subfield></datafield><datafield tag="689" ind1="0" ind2="0"><subfield code="a">Asien</subfield><subfield code="0">(DE-588)4003217-6</subfield><subfield code="D">g</subfield></datafield><datafield tag="689" ind1="0" ind2="1"><subfield code="a">Unterhaltungselektronikindustrie</subfield><subfield code="0">(DE-588)4136637-2</subfield><subfield code="D">s</subfield></datafield><datafield tag="689" ind1="0" ind2="2"><subfield code="a">Unternehmen</subfield><subfield code="0">(DE-588)4061963-1</subfield><subfield code="D">s</subfield></datafield><datafield tag="689" ind1="0" ind2="3"><subfield code="a">Internationalisierung</subfield><subfield code="0">(DE-588)4162106-2</subfield><subfield code="D">s</subfield></datafield><datafield tag="689" ind1="0" ind2="4"><subfield code="a">Markteintrittsstrategie</subfield><subfield code="0">(DE-588)4326311-2</subfield><subfield code="D">s</subfield></datafield><datafield tag="689" ind1="0" ind2="5"><subfield code="a">Europa</subfield><subfield code="0">(DE-588)4015701-5</subfield><subfield code="D">g</subfield></datafield><datafield tag="689" ind1="0" ind2=" "><subfield code="8">1\p</subfield><subfield code="5">DE-604</subfield></datafield><datafield tag="856" ind1="4" ind2="0"><subfield code="u">http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=758594</subfield><subfield code="x">Aggregator</subfield><subfield code="3">Volltext</subfield></datafield><datafield tag="912" ind1=" " ind2=" "><subfield code="a">ZDB-4-EBU</subfield></datafield><datafield tag="940" ind1="1" ind2=" "><subfield code="q">FLA_PDA_EBU</subfield></datafield><datafield tag="999" ind1=" " ind2=" "><subfield code="a">oai:aleph.bib-bvb.de:BVB01-028392218</subfield></datafield><datafield tag="883" ind1="1" ind2=" "><subfield code="8">1\p</subfield><subfield code="a">cgwrk</subfield><subfield code="d">20201028</subfield><subfield code="q">DE-101</subfield><subfield code="u">https://d-nb.info/provenance/plan#cgwrk</subfield></datafield></record></collection> |
| genre | (DE-588)4522595-3 Fallstudiensammlung gnd-content |
| genre_facet | Fallstudiensammlung |
| geographic | Asien Asien (DE-588)4003217-6 gnd Europa (DE-588)4015701-5 gnd |
| geographic_facet | Asien Europa |
| id | DE-604.BV042966351 |
| illustrated | Not Illustrated |
| indexdate | 2024-07-10T07:13:58Z |
| institution | BVB |
| isbn | 9783486599763 3486599763 |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-028392218 |
| oclc_num | 884583497 |
| open_access_boolean | |
| physical | 1 Online-Ressource (296 pages) |
| psigel | ZDB-4-EBU FLA_PDA_EBU |
| publishDate | 2009 |
| publishDateSearch | 2009 |
| publishDateSort | 2009 |
| publisher | De Gruyter |
| record_format | marc |
| spelling | Glowik, Mario Verfasser aut Market Entry Strategies Internationalization Theories, Network Concepts and Cases of Asian firms: LG Electronics, Panasonic, Samsung, Sharp, Sony and TCL China München De Gruyter 2009 1 Online-Ressource (296 pages) txt rdacontent c rdamedia cr rdacarrier First Page; Title Page; Copyright Page; Foreword; Table of Contents; SampleStart; Leseprobe; SampleEnd; Index; Chapter The first part of the book introduces relevant theories of internationalization. In addition to traditional concepts of internationalization (e.g., the product life-cycle approach of Vernon, the Uppsala model, and Porter's diamond approach), particular attention is paid to the more modern network approaches of internationalization (e.g., systems, new venture/born global, and entrepreneur concepts). In the second part, alternatives for international market entry (e.g., exports, franchising, joint ventures, contract manufacturing, and foreign direct investments) are explained. These market entry BUSINESS & ECONOMICS / Industrial Management bisacsh BUSINESS & ECONOMICS / Management bisacsh BUSINESS & ECONOMICS / Management Science bisacsh BUSINESS & ECONOMICS / Organizational Behavior bisacsh Household electronics industry fast Industrial organization fast International business enterprises fast Multinationales Unternehmen Wirtschaft International business enterprises Asia Case studies Household electronics industry Asia Case studies Industrial organization Asia Case studies Markteintrittsstrategie (DE-588)4326311-2 gnd rswk-swf Unternehmen (DE-588)4061963-1 gnd rswk-swf Internationalisierung (DE-588)4162106-2 gnd rswk-swf Unterhaltungselektronikindustrie (DE-588)4136637-2 gnd rswk-swf Asien Asien (DE-588)4003217-6 gnd rswk-swf Europa (DE-588)4015701-5 gnd rswk-swf (DE-588)4522595-3 Fallstudiensammlung gnd-content Asien (DE-588)4003217-6 g Unterhaltungselektronikindustrie (DE-588)4136637-2 s Unternehmen (DE-588)4061963-1 s Internationalisierung (DE-588)4162106-2 s Markteintrittsstrategie (DE-588)4326311-2 s Europa (DE-588)4015701-5 g 1\p DE-604 http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=758594 Aggregator Volltext 1\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk |
| spellingShingle | Glowik, Mario Market Entry Strategies Internationalization Theories, Network Concepts and Cases of Asian firms: LG Electronics, Panasonic, Samsung, Sharp, Sony and TCL China BUSINESS & ECONOMICS / Industrial Management bisacsh BUSINESS & ECONOMICS / Management bisacsh BUSINESS & ECONOMICS / Management Science bisacsh BUSINESS & ECONOMICS / Organizational Behavior bisacsh Household electronics industry fast Industrial organization fast International business enterprises fast Multinationales Unternehmen Wirtschaft International business enterprises Asia Case studies Household electronics industry Asia Case studies Industrial organization Asia Case studies Markteintrittsstrategie (DE-588)4326311-2 gnd Unternehmen (DE-588)4061963-1 gnd Internationalisierung (DE-588)4162106-2 gnd Unterhaltungselektronikindustrie (DE-588)4136637-2 gnd |
| subject_GND | (DE-588)4326311-2 (DE-588)4061963-1 (DE-588)4162106-2 (DE-588)4136637-2 (DE-588)4003217-6 (DE-588)4015701-5 (DE-588)4522595-3 |
| title | Market Entry Strategies Internationalization Theories, Network Concepts and Cases of Asian firms: LG Electronics, Panasonic, Samsung, Sharp, Sony and TCL China |
| title_auth | Market Entry Strategies Internationalization Theories, Network Concepts and Cases of Asian firms: LG Electronics, Panasonic, Samsung, Sharp, Sony and TCL China |
| title_exact_search | Market Entry Strategies Internationalization Theories, Network Concepts and Cases of Asian firms: LG Electronics, Panasonic, Samsung, Sharp, Sony and TCL China |
| title_full | Market Entry Strategies Internationalization Theories, Network Concepts and Cases of Asian firms: LG Electronics, Panasonic, Samsung, Sharp, Sony and TCL China |
| title_fullStr | Market Entry Strategies Internationalization Theories, Network Concepts and Cases of Asian firms: LG Electronics, Panasonic, Samsung, Sharp, Sony and TCL China |
| title_full_unstemmed | Market Entry Strategies Internationalization Theories, Network Concepts and Cases of Asian firms: LG Electronics, Panasonic, Samsung, Sharp, Sony and TCL China |
| title_short | Market Entry Strategies |
| title_sort | market entry strategies internationalization theories network concepts and cases of asian firms lg electronics panasonic samsung sharp sony and tcl china |
| title_sub | Internationalization Theories, Network Concepts and Cases of Asian firms: LG Electronics, Panasonic, Samsung, Sharp, Sony and TCL China |
| topic | BUSINESS & ECONOMICS / Industrial Management bisacsh BUSINESS & ECONOMICS / Management bisacsh BUSINESS & ECONOMICS / Management Science bisacsh BUSINESS & ECONOMICS / Organizational Behavior bisacsh Household electronics industry fast Industrial organization fast International business enterprises fast Multinationales Unternehmen Wirtschaft International business enterprises Asia Case studies Household electronics industry Asia Case studies Industrial organization Asia Case studies Markteintrittsstrategie (DE-588)4326311-2 gnd Unternehmen (DE-588)4061963-1 gnd Internationalisierung (DE-588)4162106-2 gnd Unterhaltungselektronikindustrie (DE-588)4136637-2 gnd |
| topic_facet | BUSINESS & ECONOMICS / Industrial Management BUSINESS & ECONOMICS / Management BUSINESS & ECONOMICS / Management Science BUSINESS & ECONOMICS / Organizational Behavior Household electronics industry Industrial organization International business enterprises Multinationales Unternehmen Wirtschaft International business enterprises Asia Case studies Household electronics industry Asia Case studies Industrial organization Asia Case studies Markteintrittsstrategie Unternehmen Internationalisierung Unterhaltungselektronikindustrie Asien Europa Fallstudiensammlung |
| url | http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=758594 |
| work_keys_str_mv | AT glowikmario marketentrystrategiesinternationalizationtheoriesnetworkconceptsandcasesofasianfirmslgelectronicspanasonicsamsungsharpsonyandtclchina |