Renewing Unilever: transformation and tradition
Gespeichert in:
1. Verfasser: | |
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Format: | Elektronisch E-Book |
Sprache: | English |
Veröffentlicht: |
Oxford
Oxford University Press
2005
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Schlagworte: | |
Online-Zugang: | Volltext |
Beschreibung: | Includes bibliographical references (p. 416-423) and index List of Plates; List of Illustrations; List of Figures; List of Tables; Introduction; Part I: Strategy and Performance; Part II: Dynamics and Routines; Epilogue; Appendix 1 The Special Committee and its Successors; Appendix 2 Unilever and its Major International Competitors; Notes; Bibliography; Index Unilever is one of the world's largest suppliers of fast moving consumer goods in foods, home and personal care. It operates in over 100 countries. Its scope and scale make it a unique global corporation. Yet the story of Unilever is not simply a tale of corporate evolution: Unilever is a corporation that has a big impact on the lives of people round the world. Indeed, a Unilever brand can be found in one in every two households worldwide. Geoffrey Jones, a leading business historian from the Harvard Business School, takes us inside this corporation, which, from its origins in Britain and the |
Beschreibung: | 1 Online-Ressource (xvii, 447 p., [24] p. of plates) |
ISBN: | 0191556386 9780191556388 |
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Datensatz im Suchindex
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author | Jones, Geoffrey |
author_facet | Jones, Geoffrey |
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dewey-raw | 338.8809 |
dewey-search | 338.8809 |
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dewey-tens | 330 - Economics |
discipline | Wirtschaftswissenschaften |
era | Geschichte 1965-1990 gnd |
era_facet | Geschichte 1965-1990 |
format | Electronic eBook |
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spelling | Jones, Geoffrey Verfasser aut Renewing Unilever transformation and tradition Geoffrey Jones Oxford Oxford University Press 2005 1 Online-Ressource (xvii, 447 p., [24] p. of plates) txt rdacontent c rdamedia cr rdacarrier Includes bibliographical references (p. 416-423) and index List of Plates; List of Illustrations; List of Figures; List of Tables; Introduction; Part I: Strategy and Performance; Part II: Dynamics and Routines; Epilogue; Appendix 1 The Special Committee and its Successors; Appendix 2 Unilever and its Major International Competitors; Notes; Bibliography; Index Unilever is one of the world's largest suppliers of fast moving consumer goods in foods, home and personal care. It operates in over 100 countries. Its scope and scale make it a unique global corporation. Yet the story of Unilever is not simply a tale of corporate evolution: Unilever is a corporation that has a big impact on the lives of people round the world. Indeed, a Unilever brand can be found in one in every two households worldwide. Geoffrey Jones, a leading business historian from the Harvard Business School, takes us inside this corporation, which, from its origins in Britain and the Unilever (Firm) fast Unilever (Firm) / History Unilever (Firm) History Unilever-Konzern (DE-588)4258490-5 gnd rswk-swf Geschichte 1965-1990 gnd rswk-swf BUSINESS & ECONOMICS / Industries / General bisacsh International business enterprises / Management fast Geschichte Industrie Multinationales Unternehmen Wirtschaft International business enterprises Management Unilever-Konzern (DE-588)4258490-5 b Geschichte 1965-1990 z 1\p DE-604 Erscheint auch als Druck-Ausgabe, Hardcover 978-0-19-926943-3 Erscheint auch als Druck-Ausgabe, Hardcover 0-19-926943-2 Erscheint auch als Druck-Ausgabe, Paperback 978-0-19-926944-0 Erscheint auch als Druck-Ausgabe, Paperback 0-19-926944-0 http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=259905 Aggregator Volltext 1\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk |
spellingShingle | Jones, Geoffrey Renewing Unilever transformation and tradition Unilever (Firm) fast Unilever (Firm) / History Unilever (Firm) History Unilever-Konzern (DE-588)4258490-5 gnd BUSINESS & ECONOMICS / Industries / General bisacsh International business enterprises / Management fast Geschichte Industrie Multinationales Unternehmen Wirtschaft International business enterprises Management |
subject_GND | (DE-588)4258490-5 |
title | Renewing Unilever transformation and tradition |
title_auth | Renewing Unilever transformation and tradition |
title_exact_search | Renewing Unilever transformation and tradition |
title_full | Renewing Unilever transformation and tradition Geoffrey Jones |
title_fullStr | Renewing Unilever transformation and tradition Geoffrey Jones |
title_full_unstemmed | Renewing Unilever transformation and tradition Geoffrey Jones |
title_short | Renewing Unilever |
title_sort | renewing unilever transformation and tradition |
title_sub | transformation and tradition |
topic | Unilever (Firm) fast Unilever (Firm) / History Unilever (Firm) History Unilever-Konzern (DE-588)4258490-5 gnd BUSINESS & ECONOMICS / Industries / General bisacsh International business enterprises / Management fast Geschichte Industrie Multinationales Unternehmen Wirtschaft International business enterprises Management |
topic_facet | Unilever (Firm) Unilever (Firm) / History Unilever (Firm) History Unilever-Konzern BUSINESS & ECONOMICS / Industries / General International business enterprises / Management Geschichte Industrie Multinationales Unternehmen Wirtschaft International business enterprises Management |
url | http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=259905 |
work_keys_str_mv | AT jonesgeoffrey renewingunilevertransformationandtradition |