Brand management and marketing of luxury goods:
Gespeichert in:
| 1. Verfasser: | |
|---|---|
| Format: | Elektronisch E-Book |
| Sprache: | English |
| Veröffentlicht: |
Hamburg, Germany
Anchor Academic Publishing
2014
|
| Schlagworte: | |
| Online-Zugang: | Volltext |
| Beschreibung: | Includes bibliographical references |
| Beschreibung: | 1 Online-Ressource (91 pages) |
| ISBN: | 9783954896936 3954896931 9783954891931 |
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| discipline | Wirtschaftswissenschaften |
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| illustrated | Not Illustrated |
| indexdate | 2024-07-10T07:13:53Z |
| institution | BVB |
| isbn | 9783954896936 3954896931 9783954891931 |
| language | English |
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| oclc_num | 878148963 |
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| physical | 1 Online-Ressource (91 pages) |
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| publishDate | 2014 |
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| publisher | Anchor Academic Publishing |
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| spelling | Scholz, Lucie Verfasser aut Brand management and marketing of luxury goods Lucie Scholz Hamburg, Germany Anchor Academic Publishing 2014 1 Online-Ressource (91 pages) txt rdacontent c rdamedia cr rdacarrier Includes bibliographical references BUSINESS & ECONOMICS / Industrial Management bisacsh BUSINESS & ECONOMICS / Management bisacsh BUSINESS & ECONOMICS / Management Science bisacsh BUSINESS & ECONOMICS / Organizational Behavior bisacsh Branding (Marketing) fast Luxuries / Marketing fast Product management fast Wirtschaft Luxuries Marketing Branding (Marketing) Product management http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=773112 Aggregator Volltext |
| spellingShingle | Scholz, Lucie Brand management and marketing of luxury goods BUSINESS & ECONOMICS / Industrial Management bisacsh BUSINESS & ECONOMICS / Management bisacsh BUSINESS & ECONOMICS / Management Science bisacsh BUSINESS & ECONOMICS / Organizational Behavior bisacsh Branding (Marketing) fast Luxuries / Marketing fast Product management fast Wirtschaft Luxuries Marketing Branding (Marketing) Product management |
| title | Brand management and marketing of luxury goods |
| title_auth | Brand management and marketing of luxury goods |
| title_exact_search | Brand management and marketing of luxury goods |
| title_full | Brand management and marketing of luxury goods Lucie Scholz |
| title_fullStr | Brand management and marketing of luxury goods Lucie Scholz |
| title_full_unstemmed | Brand management and marketing of luxury goods Lucie Scholz |
| title_short | Brand management and marketing of luxury goods |
| title_sort | brand management and marketing of luxury goods |
| topic | BUSINESS & ECONOMICS / Industrial Management bisacsh BUSINESS & ECONOMICS / Management bisacsh BUSINESS & ECONOMICS / Management Science bisacsh BUSINESS & ECONOMICS / Organizational Behavior bisacsh Branding (Marketing) fast Luxuries / Marketing fast Product management fast Wirtschaft Luxuries Marketing Branding (Marketing) Product management |
| topic_facet | BUSINESS & ECONOMICS / Industrial Management BUSINESS & ECONOMICS / Management BUSINESS & ECONOMICS / Management Science BUSINESS & ECONOMICS / Organizational Behavior Branding (Marketing) Luxuries / Marketing Product management Wirtschaft Luxuries Marketing |
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