The impossible advantage: winning the competitive game by changing the rules
Gespeichert in:
1. Verfasser: | |
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Format: | Elektronisch E-Book |
Sprache: | English |
Veröffentlicht: |
Hoboken, NJ
Wiley
©2009
|
Schlagworte: | |
Online-Zugang: | Volltext |
Beschreibung: | Includes index The surprising limitation of the world's number one business strategy -- It's time to think radically about growth -- First game strategy : redefining the measures of performance -- Second game strategy : reshaping the market landscape -- Third game strategy : restaging the competitive confrontation -- Fourth game strategy : taking the game to the next level -- How your business can profit from game strategy -- After the game? Conventional business strategies tell you that differentiation, the right positioning, and defining your superior edge will turn you into the 'best player' in your market - but this is wrong. "The Impossible Advantage" reveals that success can be achieved by changing the market in which you operate, rather than trying to beat the competition. The authors illustrate that the biggest, most spectacular and groundbreaking business success stories feature companies that make the rules - instead of just following them. The best companies seem to know how to break, change, or reinvent the rules of the market that everyone else follows. This book: - Will help you to break through to an entirely new level of thinking: winning the game by changing the rules in your own favour. - Explains that you don't need a technological breakthrough, product innovation or a massive marketing budget to change the rules of the competition. - Shows you that you can become a game changer and gain a seemingly 'impossible' advantage even over far larger competitors, no matter how large your market or how small your segment is. - Introduces you to four compelling 'Game Changing Strategies' that work for managers from any industry or business sector. For more information on "The Impossible Advantage," go to the official website: http: //www.impossible-advantage.com |
Beschreibung: | 1 Online-Ressource (1 volume) |
ISBN: | 9780470743058 0470743050 9780470711699 0470711698 1282009265 9781282009264 |
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any_adam_object | |
author | Buchholz, Andreas |
author_facet | Buchholz, Andreas |
author_role | aut |
author_sort | Buchholz, Andreas |
author_variant | a b ab |
building | Verbundindex |
bvnumber | BV042962554 |
collection | ZDB-4-EBA ZDB-4-EBU |
ctrlnum | (OCoLC)317075356 (DE-599)BVBBV042962554 |
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dewey-ones | 658 - General management |
dewey-raw | 658.4/012 |
dewey-search | 658.4/012 |
dewey-sort | 3658.4 212 |
dewey-tens | 650 - Management and auxiliary services |
discipline | Wirtschaftswissenschaften |
format | Electronic eBook |
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spelling | Buchholz, Andreas Verfasser aut The impossible advantage winning the competitive game by changing the rules Andreas Buchholz, Wolfram Wordermann and Ned Wiley Hoboken, NJ Wiley ©2009 1 Online-Ressource (1 volume) txt rdacontent c rdamedia cr rdacarrier Includes index The surprising limitation of the world's number one business strategy -- It's time to think radically about growth -- First game strategy : redefining the measures of performance -- Second game strategy : reshaping the market landscape -- Third game strategy : restaging the competitive confrontation -- Fourth game strategy : taking the game to the next level -- How your business can profit from game strategy -- After the game? Conventional business strategies tell you that differentiation, the right positioning, and defining your superior edge will turn you into the 'best player' in your market - but this is wrong. "The Impossible Advantage" reveals that success can be achieved by changing the market in which you operate, rather than trying to beat the competition. The authors illustrate that the biggest, most spectacular and groundbreaking business success stories feature companies that make the rules - instead of just following them. The best companies seem to know how to break, change, or reinvent the rules of the market that everyone else follows. This book: - Will help you to break through to an entirely new level of thinking: winning the game by changing the rules in your own favour. - Explains that you don't need a technological breakthrough, product innovation or a massive marketing budget to change the rules of the competition. - Shows you that you can become a game changer and gain a seemingly 'impossible' advantage even over far larger competitors, no matter how large your market or how small your segment is. - Introduces you to four compelling 'Game Changing Strategies' that work for managers from any industry or business sector. For more information on "The Impossible Advantage," go to the official website: http: //www.impossible-advantage.com BUSINESS & ECONOMICS / Strategic Planning bisacsh Competition fast Wirtschaft Competition Innovation (DE-588)4027089-0 gnd rswk-swf Wettbewerbsstrategie (DE-588)4200234-5 gnd rswk-swf Strategisches Management (DE-588)4124261-0 gnd rswk-swf Änderung (DE-588)4128256-5 gnd rswk-swf Geschäftsidee (DE-588)4255132-8 gnd rswk-swf Wettbewerbsregeln (DE-588)4189757-2 gnd rswk-swf Unternehmen (DE-588)4061963-1 gnd rswk-swf Wettbewerbsvorteil (DE-588)4219652-8 gnd rswk-swf Kreativität (DE-588)4032903-3 gnd rswk-swf Strategisches Management (DE-588)4124261-0 s Geschäftsidee (DE-588)4255132-8 s Innovation (DE-588)4027089-0 s Kreativität (DE-588)4032903-3 s Wettbewerbsvorteil (DE-588)4219652-8 s 1\p DE-604 Wettbewerbsregeln (DE-588)4189757-2 s Änderung (DE-588)4128256-5 s Wettbewerbsstrategie (DE-588)4200234-5 s 2\p DE-604 Unternehmen (DE-588)4061963-1 s 3\p DE-604 Wördemann, Wolfram Sonstige oth Wiley, E. E. Sonstige oth http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=266039 Aggregator Volltext 1\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk 2\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk 3\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk |
spellingShingle | Buchholz, Andreas The impossible advantage winning the competitive game by changing the rules BUSINESS & ECONOMICS / Strategic Planning bisacsh Competition fast Wirtschaft Competition Innovation (DE-588)4027089-0 gnd Wettbewerbsstrategie (DE-588)4200234-5 gnd Strategisches Management (DE-588)4124261-0 gnd Änderung (DE-588)4128256-5 gnd Geschäftsidee (DE-588)4255132-8 gnd Wettbewerbsregeln (DE-588)4189757-2 gnd Unternehmen (DE-588)4061963-1 gnd Wettbewerbsvorteil (DE-588)4219652-8 gnd Kreativität (DE-588)4032903-3 gnd |
subject_GND | (DE-588)4027089-0 (DE-588)4200234-5 (DE-588)4124261-0 (DE-588)4128256-5 (DE-588)4255132-8 (DE-588)4189757-2 (DE-588)4061963-1 (DE-588)4219652-8 (DE-588)4032903-3 |
title | The impossible advantage winning the competitive game by changing the rules |
title_auth | The impossible advantage winning the competitive game by changing the rules |
title_exact_search | The impossible advantage winning the competitive game by changing the rules |
title_full | The impossible advantage winning the competitive game by changing the rules Andreas Buchholz, Wolfram Wordermann and Ned Wiley |
title_fullStr | The impossible advantage winning the competitive game by changing the rules Andreas Buchholz, Wolfram Wordermann and Ned Wiley |
title_full_unstemmed | The impossible advantage winning the competitive game by changing the rules Andreas Buchholz, Wolfram Wordermann and Ned Wiley |
title_short | The impossible advantage |
title_sort | the impossible advantage winning the competitive game by changing the rules |
title_sub | winning the competitive game by changing the rules |
topic | BUSINESS & ECONOMICS / Strategic Planning bisacsh Competition fast Wirtschaft Competition Innovation (DE-588)4027089-0 gnd Wettbewerbsstrategie (DE-588)4200234-5 gnd Strategisches Management (DE-588)4124261-0 gnd Änderung (DE-588)4128256-5 gnd Geschäftsidee (DE-588)4255132-8 gnd Wettbewerbsregeln (DE-588)4189757-2 gnd Unternehmen (DE-588)4061963-1 gnd Wettbewerbsvorteil (DE-588)4219652-8 gnd Kreativität (DE-588)4032903-3 gnd |
topic_facet | BUSINESS & ECONOMICS / Strategic Planning Competition Wirtschaft Innovation Wettbewerbsstrategie Strategisches Management Änderung Geschäftsidee Wettbewerbsregeln Unternehmen Wettbewerbsvorteil Kreativität |
url | http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=266039 |
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