Advertising: a very short introduction
Gespeichert in:
1. Verfasser: | |
---|---|
Format: | Elektronisch E-Book |
Sprache: | English |
Veröffentlicht: |
Oxford
Oxford University Press
2010
|
Schriftenreihe: | Very short introductions
234 |
Schlagworte: | |
Online-Zugang: | Volltext |
Beschreibung: | Includes bibliographical references and index |
Beschreibung: | 1 Online-Ressource (140 p.) |
ISBN: | 9780191576614 0191576611 |
Internformat
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Datensatz im Suchindex
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any_adam_object | |
author | Fletcher, Winston |
author_facet | Fletcher, Winston |
author_role | aut |
author_sort | Fletcher, Winston |
author_variant | w f wf |
building | Verbundindex |
bvnumber | BV042961685 |
collection | ZDB-4-EBA ZDB-4-EBU |
ctrlnum | (OCoLC)655264558 (DE-599)BVBBV042961685 |
dewey-full | 659.1 |
dewey-hundreds | 600 - Technology (Applied sciences) |
dewey-ones | 659 - Advertising and public relations |
dewey-raw | 659.1 |
dewey-search | 659.1 |
dewey-sort | 3659.1 |
dewey-tens | 650 - Management and auxiliary services |
discipline | Wirtschaftswissenschaften |
format | Electronic eBook |
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illustrated | Not Illustrated |
indexdate | 2024-07-10T07:13:50Z |
institution | BVB |
isbn | 9780191576614 0191576611 |
language | English |
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publishDate | 2010 |
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publisher | Oxford University Press |
record_format | marc |
series2 | Very short introductions |
spelling | Fletcher, Winston Verfasser aut Advertising a very short introduction Winston Fletcher Oxford Oxford University Press 2010 1 Online-Ressource (140 p.) txt rdacontent c rdamedia cr rdacarrier Very short introductions 234 Includes bibliographical references and index BUSINESS & ECONOMICS / Advertising & Promotion bisacsh Advertising fast Wirtschaft Advertising Werbung (DE-588)4065541-6 gnd rswk-swf 1\p (DE-588)4151278-9 Einführung gnd-content Werbung (DE-588)4065541-6 s 2\p DE-604 http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=324048 Aggregator Volltext 1\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk 2\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk |
spellingShingle | Fletcher, Winston Advertising a very short introduction BUSINESS & ECONOMICS / Advertising & Promotion bisacsh Advertising fast Wirtschaft Advertising Werbung (DE-588)4065541-6 gnd |
subject_GND | (DE-588)4065541-6 (DE-588)4151278-9 |
title | Advertising a very short introduction |
title_auth | Advertising a very short introduction |
title_exact_search | Advertising a very short introduction |
title_full | Advertising a very short introduction Winston Fletcher |
title_fullStr | Advertising a very short introduction Winston Fletcher |
title_full_unstemmed | Advertising a very short introduction Winston Fletcher |
title_short | Advertising |
title_sort | advertising a very short introduction |
title_sub | a very short introduction |
topic | BUSINESS & ECONOMICS / Advertising & Promotion bisacsh Advertising fast Wirtschaft Advertising Werbung (DE-588)4065541-6 gnd |
topic_facet | BUSINESS & ECONOMICS / Advertising & Promotion Advertising Wirtschaft Werbung Einführung |
url | http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=324048 |
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