The way of the warrior in business: battling for profits, power, and domination--and winning big!
Gespeichert in:
| 1. Verfasser: | |
|---|---|
| Format: | Elektronisch E-Book |
| Sprache: | English |
| Veröffentlicht: |
West Chester, PA
Maven House Press
[2013]
|
| Schlagworte: | |
| Online-Zugang: | Volltext |
| Beschreibung: | Includes indexes Basic training -- - Strategy, tactics, and surprise -- - Planning, war games, and winning big -- - Winning the battle for your customer's mind : the three Ps of marketing -- - Out-thinking your competitors : the creative business warrior -- - The four battlegrounds of business : all about strategy -- - Offensive and defensive weapons : all about tactics -- - Winning business warfare the guerrilla way : getting big by thinking small -- - Winning business warfare the big dog's way -- - Hidden gems you didn't learn in Marketing 101 -- - 365 winning weapons Learn how to apply the military strategies and tactics of Sun-Tzu, Mao Tse-Tung, the U.S. Army, and others to attack your competitors, invade attractive markets, and defend market share to maximize your sales and profits. The Way of the Warrior in Business provides assessment tools, checklists, action plans, and other marketing weapons that you can use to: -Win price wars, product wars, promotion wars, and channels of distribution wars -Repel attacks from big-name brands and actually defeat them -Win the battle for your customer's mind -Effectively market your products and services--and yourself -Plan well--decide on the right things to do and do them right -Become more creative and out-think your competitors -Get people to do what you want them to do. The book also provides you the most valuable information the author offers his clients: Extremely specific negotiating tactics--the unique tactics most favored by executives in 54 nations when they negotiate. Knowing what tactics they will probably use gives you the power to win more when you deal with them. The Way of the Warrior in Business will show you how to make winning a habit. Keep the book close by. Pick it up from time to time. Read more and more. Eventually you'll become an even better Business Warrior than you are now |
| Beschreibung: | 1 Online-Ressource (xviii, 228 pages) |
| ISBN: | 9781938548079 1938548078 9781938548086 1938548086 193854806X 9781938548062 |
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| 100 | 1 | |a Hendon, Donald W. |e Verfasser |4 aut | |
| 245 | 1 | 0 | |a The way of the warrior in business |b battling for profits, power, and domination--and winning big! |c Donald Wayne Hendon ; foreword by Philip Kotler |
| 264 | 1 | |a West Chester, PA |b Maven House Press |c [2013] | |
| 300 | |a 1 Online-Ressource (xviii, 228 pages) | ||
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| 500 | |a Includes indexes | ||
| 500 | |a Basic training -- - Strategy, tactics, and surprise -- - Planning, war games, and winning big -- - Winning the battle for your customer's mind : the three Ps of marketing -- - Out-thinking your competitors : the creative business warrior -- - The four battlegrounds of business : all about strategy -- - Offensive and defensive weapons : all about tactics -- - Winning business warfare the guerrilla way : getting big by thinking small -- - Winning business warfare the big dog's way -- - Hidden gems you didn't learn in Marketing 101 -- - 365 winning weapons | ||
| 500 | |a Learn how to apply the military strategies and tactics of Sun-Tzu, Mao Tse-Tung, the U.S. Army, and others to attack your competitors, invade attractive markets, and defend market share to maximize your sales and profits. The Way of the Warrior in Business provides assessment tools, checklists, action plans, and other marketing weapons that you can use to: -Win price wars, product wars, promotion wars, and channels of distribution wars -Repel attacks from big-name brands and actually defeat them -Win the battle for your customer's mind -Effectively market your products and services--and yourself -Plan well--decide on the right things to do and do them right -Become more creative and out-think your competitors -Get people to do what you want them to do. The book also provides you the most valuable information the author offers his clients: Extremely specific negotiating tactics--the unique tactics most favored by executives in 54 nations when they negotiate. Knowing what tactics they will probably use gives you the power to win more when you deal with them. The Way of the Warrior in Business will show you how to make winning a habit. Keep the book close by. Pick it up from time to time. Read more and more. Eventually you'll become an even better Business Warrior than you are now | ||
| 650 | 7 | |a BUSINESS & ECONOMICS / Management |2 bisacsh | |
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| 650 | 7 | |a Success in business |2 fast | |
| 650 | 4 | |a Wirtschaft | |
| 650 | 4 | |a Success in business | |
| 650 | 4 | |a Marketing | |
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Datensatz im Suchindex
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|---|---|
| any_adam_object | |
| author | Hendon, Donald W. |
| author_facet | Hendon, Donald W. |
| author_role | aut |
| author_sort | Hendon, Donald W. |
| author_variant | d w h dw dwh |
| building | Verbundindex |
| bvnumber | BV042961478 |
| collection | ZDB-4-EBU |
| ctrlnum | (OCoLC)856585815 (DE-599)BVBBV042961478 |
| dewey-full | 650.1 |
| dewey-hundreds | 600 - Technology (Applied sciences) |
| dewey-ones | 650 - Management and auxiliary services |
| dewey-raw | 650.1 |
| dewey-search | 650.1 |
| dewey-sort | 3650.1 |
| dewey-tens | 650 - Management and auxiliary services |
| discipline | Wirtschaftswissenschaften |
| format | Electronic eBook |
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| id | DE-604.BV042961478 |
| illustrated | Not Illustrated |
| indexdate | 2024-07-10T07:13:49Z |
| institution | BVB |
| isbn | 9781938548079 1938548078 9781938548086 1938548086 193854806X 9781938548062 |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-028387345 |
| oclc_num | 856585815 |
| open_access_boolean | |
| physical | 1 Online-Ressource (xviii, 228 pages) |
| psigel | ZDB-4-EBU FLA_PDA_EBU |
| publishDate | 2013 |
| publishDateSearch | 2013 |
| publishDateSort | 2013 |
| publisher | Maven House Press |
| record_format | marc |
| spelling | Hendon, Donald W. Verfasser aut The way of the warrior in business battling for profits, power, and domination--and winning big! Donald Wayne Hendon ; foreword by Philip Kotler West Chester, PA Maven House Press [2013] 1 Online-Ressource (xviii, 228 pages) txt rdacontent c rdamedia cr rdacarrier Includes indexes Basic training -- - Strategy, tactics, and surprise -- - Planning, war games, and winning big -- - Winning the battle for your customer's mind : the three Ps of marketing -- - Out-thinking your competitors : the creative business warrior -- - The four battlegrounds of business : all about strategy -- - Offensive and defensive weapons : all about tactics -- - Winning business warfare the guerrilla way : getting big by thinking small -- - Winning business warfare the big dog's way -- - Hidden gems you didn't learn in Marketing 101 -- - 365 winning weapons Learn how to apply the military strategies and tactics of Sun-Tzu, Mao Tse-Tung, the U.S. Army, and others to attack your competitors, invade attractive markets, and defend market share to maximize your sales and profits. The Way of the Warrior in Business provides assessment tools, checklists, action plans, and other marketing weapons that you can use to: -Win price wars, product wars, promotion wars, and channels of distribution wars -Repel attacks from big-name brands and actually defeat them -Win the battle for your customer's mind -Effectively market your products and services--and yourself -Plan well--decide on the right things to do and do them right -Become more creative and out-think your competitors -Get people to do what you want them to do. The book also provides you the most valuable information the author offers his clients: Extremely specific negotiating tactics--the unique tactics most favored by executives in 54 nations when they negotiate. Knowing what tactics they will probably use gives you the power to win more when you deal with them. The Way of the Warrior in Business will show you how to make winning a habit. Keep the book close by. Pick it up from time to time. Read more and more. Eventually you'll become an even better Business Warrior than you are now BUSINESS & ECONOMICS / Management bisacsh BUSINESS & ECONOMICS / Reference bisacsh BUSINESS & ECONOMICS / Skills bisacsh BUSINESS & ECONOMICS / Marketing / General bisacsh Marketing fast Success in business fast Wirtschaft Success in business Marketing http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=613896 Aggregator Volltext |
| spellingShingle | Hendon, Donald W. The way of the warrior in business battling for profits, power, and domination--and winning big! BUSINESS & ECONOMICS / Management bisacsh BUSINESS & ECONOMICS / Reference bisacsh BUSINESS & ECONOMICS / Skills bisacsh BUSINESS & ECONOMICS / Marketing / General bisacsh Marketing fast Success in business fast Wirtschaft Success in business Marketing |
| title | The way of the warrior in business battling for profits, power, and domination--and winning big! |
| title_auth | The way of the warrior in business battling for profits, power, and domination--and winning big! |
| title_exact_search | The way of the warrior in business battling for profits, power, and domination--and winning big! |
| title_full | The way of the warrior in business battling for profits, power, and domination--and winning big! Donald Wayne Hendon ; foreword by Philip Kotler |
| title_fullStr | The way of the warrior in business battling for profits, power, and domination--and winning big! Donald Wayne Hendon ; foreword by Philip Kotler |
| title_full_unstemmed | The way of the warrior in business battling for profits, power, and domination--and winning big! Donald Wayne Hendon ; foreword by Philip Kotler |
| title_short | The way of the warrior in business |
| title_sort | the way of the warrior in business battling for profits power and domination and winning big |
| title_sub | battling for profits, power, and domination--and winning big! |
| topic | BUSINESS & ECONOMICS / Management bisacsh BUSINESS & ECONOMICS / Reference bisacsh BUSINESS & ECONOMICS / Skills bisacsh BUSINESS & ECONOMICS / Marketing / General bisacsh Marketing fast Success in business fast Wirtschaft Success in business Marketing |
| topic_facet | BUSINESS & ECONOMICS / Management BUSINESS & ECONOMICS / Reference BUSINESS & ECONOMICS / Skills BUSINESS & ECONOMICS / Marketing / General Marketing Success in business Wirtschaft |
| url | http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=613896 |
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