Chinese multinationals:
Gespeichert in:
| Format: | Elektronisch E-Book |
|---|---|
| Sprache: | English |
| Veröffentlicht: |
Singapore
World Scientific Publishing Co. Pte. Ltd.
[2009]
|
| Schlagworte: | |
| Online-Zugang: | FLA01 Volltext |
| Beschreibung: | "EFMD." Includes bibliographical references (pages 257-258) and index Foreword - Liu Chuanzhi -- - Preface - Zhao Chunjun -- - Corporate strategies of Chinese multinationals - Jin Zhanming -- - China's go global policy - Li Zhaoxi -- - China's outward foreign direct investment - Li Zhaoxi -- - Internationalization process of Chinese multinationals - Kang Rongping -- -- - International marketing strategies of Chinese multinationals : the experience of Bird, Haier, and TCL - Hu Zuohao and Wang Gao -- - Technology based competition and Chinese multinationals - Jean-Paul Larcon, Genevieve Barre -- - Innovation & knowledge transfer in Chinese multinationals - Li Donghong -- - Corporate culture and organization of Chinese multinationals - Wang Yihua -- - Chinese multinationals and global value chains : Lenovo, a new global leader in the PC industry - Francois Duhamel -- - Alliances, joint ventures and Chinese multinationals - Pierre Dussauge -- - Conclusion: China's unique advantage "This book examines the rise of Chinese companies in international markets during the last two decades of rapid expansion of the Chinese economy. The fruit of a collaboration between two leading business schools, HEC Paris and the School of Economics and Management of Tsinghua University, it provides a comprehensive overview of the strategies of Chinese multinationals in terms of international marketing and branding, M&As and international joint ventures, management of technology, organization and human resource management, etc. The strategies of several well-known companies are described in detail, including Baosteel, Bird, Haier, Hisense, Huawei Technologies, Lenovo, Nuchtech, Petrochina, TCL, Tsingtao Brewery, Wahaha, Wanxiang, etc."--Provided by publisher |
| Beschreibung: | 1 Online-Ressource (xxx, 269 pages) |
| ISBN: | 9789812835017 9812835016 |
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| 500 | |a Includes bibliographical references (pages 257-258) and index | ||
| 500 | |a Foreword - Liu Chuanzhi -- - Preface - Zhao Chunjun -- - Corporate strategies of Chinese multinationals - Jin Zhanming -- - China's go global policy - Li Zhaoxi -- - China's outward foreign direct investment - Li Zhaoxi -- - Internationalization process of Chinese multinationals - Kang Rongping -- -- - International marketing strategies of Chinese multinationals : the experience of Bird, Haier, and TCL - Hu Zuohao and Wang Gao -- - Technology based competition and Chinese multinationals - Jean-Paul Larcon, Genevieve Barre -- - Innovation & knowledge transfer in Chinese multinationals - Li Donghong -- - Corporate culture and organization of Chinese multinationals - Wang Yihua -- - Chinese multinationals and global value chains : Lenovo, a new global leader in the PC industry - Francois Duhamel -- - Alliances, joint ventures and Chinese multinationals - Pierre Dussauge -- - Conclusion: China's unique advantage | ||
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| 650 | 7 | |a Internationale ondernemingen |2 gtt | |
| 650 | 7 | |a BUSINESS & ECONOMICS / Industries / General |2 bisacsh | |
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Datensatz im Suchindex
| _version_ | 1804175282364481536 |
|---|---|
| any_adam_object | |
| building | Verbundindex |
| bvnumber | BV042961044 |
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| ctrlnum | (ZDB-4-EBA)ocn828870085 (OCoLC)828870085 (DE-599)BVBBV042961044 |
| dewey-full | 338.88 |
| dewey-hundreds | 300 - Social sciences |
| dewey-ones | 338 - Production |
| dewey-raw | 338.88 |
| dewey-search | 338.88 |
| dewey-sort | 3338.88 |
| dewey-tens | 330 - Economics |
| discipline | Wirtschaftswissenschaften |
| format | Electronic eBook |
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| geographic | China (DE-588)4009937-4 gnd |
| geographic_facet | China |
| id | DE-604.BV042961044 |
| illustrated | Not Illustrated |
| indexdate | 2024-07-10T07:13:49Z |
| institution | BVB |
| isbn | 9789812835017 9812835016 |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-028386911 |
| oclc_num | 828870085 |
| open_access_boolean | |
| owner | DE-1046 DE-1047 |
| owner_facet | DE-1046 DE-1047 |
| physical | 1 Online-Ressource (xxx, 269 pages) |
| psigel | ZDB-4-EBU ZDB-4-EBA FLA_PDA_EBU FAW_PDA_EBA ZDB-4-EBU FLA_PDA_EBU |
| publishDate | 2009 |
| publishDateSearch | 2009 |
| publishDateSort | 2009 |
| publisher | World Scientific Publishing Co. Pte. Ltd. |
| record_format | marc |
| spelling | Chinese multinationals editor, Jean-Paul Larçon ; foreword by Liu Chuanzhi Singapore World Scientific Publishing Co. Pte. Ltd. [2009] 1 Online-Ressource (xxx, 269 pages) txt rdacontent c rdamedia cr rdacarrier "EFMD." Includes bibliographical references (pages 257-258) and index Foreword - Liu Chuanzhi -- - Preface - Zhao Chunjun -- - Corporate strategies of Chinese multinationals - Jin Zhanming -- - China's go global policy - Li Zhaoxi -- - China's outward foreign direct investment - Li Zhaoxi -- - Internationalization process of Chinese multinationals - Kang Rongping -- -- - International marketing strategies of Chinese multinationals : the experience of Bird, Haier, and TCL - Hu Zuohao and Wang Gao -- - Technology based competition and Chinese multinationals - Jean-Paul Larcon, Genevieve Barre -- - Innovation & knowledge transfer in Chinese multinationals - Li Donghong -- - Corporate culture and organization of Chinese multinationals - Wang Yihua -- - Chinese multinationals and global value chains : Lenovo, a new global leader in the PC industry - Francois Duhamel -- - Alliances, joint ventures and Chinese multinationals - Pierre Dussauge -- - Conclusion: China's unique advantage "This book examines the rise of Chinese companies in international markets during the last two decades of rapid expansion of the Chinese economy. The fruit of a collaboration between two leading business schools, HEC Paris and the School of Economics and Management of Tsinghua University, it provides a comprehensive overview of the strategies of Chinese multinationals in terms of international marketing and branding, M&As and international joint ventures, management of technology, organization and human resource management, etc. The strategies of several well-known companies are described in detail, including Baosteel, Bird, Haier, Hisense, Huawei Technologies, Lenovo, Nuchtech, Petrochina, TCL, Tsingtao Brewery, Wahaha, Wanxiang, etc."--Provided by publisher Internationale ondernemingen gtt BUSINESS & ECONOMICS / Industries / General bisacsh Industrie Multinationales Unternehmen Wirtschaft International business enterprises China International business enterprises Management Corporations, Chinese Multinationales Unternehmen (DE-588)4075092-9 gnd rswk-swf China (DE-588)4009937-4 gnd rswk-swf China (DE-588)4009937-4 g Multinationales Unternehmen (DE-588)4075092-9 s 1\p DE-604 Larçon, Jean-Paul Sonstige oth Liu, Chuanzhi Sonstige oth European Foundation for Management Development Sonstige oth Erscheint auch als Druck-Ausgabe, Hardcover 978-981-283-500-0 Erscheint auch als Druck-Ausgabe, Hardcover 981-283-500-8 Erscheint auch als Druck-Ausgabe, Paperback 978-981-283-559-8 Erscheint auch als Druck-Ausgabe, Paperback 981-283-559-8 http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=521238 Aggregator Volltext 1\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk |
| spellingShingle | Chinese multinationals Internationale ondernemingen gtt BUSINESS & ECONOMICS / Industries / General bisacsh Industrie Multinationales Unternehmen Wirtschaft International business enterprises China International business enterprises Management Corporations, Chinese Multinationales Unternehmen (DE-588)4075092-9 gnd |
| subject_GND | (DE-588)4075092-9 (DE-588)4009937-4 |
| title | Chinese multinationals |
| title_auth | Chinese multinationals |
| title_exact_search | Chinese multinationals |
| title_full | Chinese multinationals editor, Jean-Paul Larçon ; foreword by Liu Chuanzhi |
| title_fullStr | Chinese multinationals editor, Jean-Paul Larçon ; foreword by Liu Chuanzhi |
| title_full_unstemmed | Chinese multinationals editor, Jean-Paul Larçon ; foreword by Liu Chuanzhi |
| title_short | Chinese multinationals |
| title_sort | chinese multinationals |
| topic | Internationale ondernemingen gtt BUSINESS & ECONOMICS / Industries / General bisacsh Industrie Multinationales Unternehmen Wirtschaft International business enterprises China International business enterprises Management Corporations, Chinese Multinationales Unternehmen (DE-588)4075092-9 gnd |
| topic_facet | Internationale ondernemingen BUSINESS & ECONOMICS / Industries / General Industrie Multinationales Unternehmen Wirtschaft International business enterprises China International business enterprises Management Corporations, Chinese China |
| url | http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=521238 |
| work_keys_str_mv | AT larconjeanpaul chinesemultinationals AT liuchuanzhi chinesemultinationals AT europeanfoundationformanagementdevelopment chinesemultinationals |