The open innovation revolution: essentials, roadblocks, and leadership skills
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Bibliographische Detailangaben
1. Verfasser: Lindegaard, Stefan (VerfasserIn)
Format: Elektronisch E-Book
Sprache:English
Veröffentlicht: Hoboken, N.J. Wiley c2010
Schlagworte:
Online-Zugang:Volltext
Beschreibung:Includes bibliographical references and index
pt. 1. The essentials. Why open innovation matters ; What open innovation looks like ; How to approach open innovation ; First things first ; How to identify and develop the people who drive open innovation ; The networked innovation culture -- pt. 2. Roadblocks. Why top executives do not get innovation, much less open innovation--and what to do about it ; Defeating the corporate antibodies ; Radical innovation as a roadblock -- pt. 3. Personal leadership for open innovation. Defining success ; Know your values ; Making change happen ; Managing time ; Polishing your personal brand ; Strengthening your network ; Sell your vision and ideas! ; Corporate business plan competitions ; The review : everything in one easy place
This is a guide to understanding and implementing open innovation. The central idea behind open innovation is that companies cannot afford to rely entirely on their own research, but should instead buy or license processes or inventions from other companies, as well as share/license their own knowledge with others
Beschreibung:1 Online-Ressource (xiii, 226 p.)
ISBN:0470637188
047063720X
1282688502
9780470637180
9780470637203
9781282688506

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