Customer relations:
Saved in:
| Format: | Electronic eBook |
|---|---|
| Language: | English |
| Published: |
New York
Nova Science Publishers
c2011
|
| Series: | Business issues, competition and entrepreneurship series
|
| Subjects: | |
| Online Access: | Volltext |
| Item Description: | Includes bibliographical references and index Alan P. Fiske's relational models framework : applications to customers' relationships with service marketers / Velitchka D. Kaltcheva, Robert D. Winsor, Anthony Patino -- Measuring corporate CRM strategy : its model, methodology, and application / Hyung-Su Kim -- Inter-organizational social capital as relationship investments : an empirical investigation of the effects on customers' relationship satisfaction / Mariachiara Colucci, Manuela Presutti -- Customer value analysis : a two-stage data mining approach / Ching-Tzu Tsai, Chih-Fong Tsai, Chia-Sheng Hung -- Customer relations and loyalty-based segmentation : a B2B approach in the tourism industry / Irene Gil-Saura, María-Eugenia Ruiz-Molina, Beatriz Moliner-Velázquez -- Pros and cons of long-term customer relationships / Christina Öberg -- Involvement as market creation : a new way to consider customer relations / Johan Gaddefors, Alistair R. Anderson |
| Physical Description: | 1 Online-Ressource (v, 158 p.) |
| ISBN: | 161761369X 9781617613692 |
Staff View
MARC
| LEADER | 00000nmm a2200000zc 4500 | ||
|---|---|---|---|
| 001 | BV042959055 | ||
| 003 | DE-604 | ||
| 005 | 00000000000000.0 | ||
| 007 | cr|uuu---uuuuu | ||
| 008 | 151030s2011 |||| o||u| ||||||eng d | ||
| 020 | |a 161761369X |c electronic bk. |9 1-61761-369-X | ||
| 020 | |a 9781617613692 |c electronic bk. |9 978-1-61761-369-2 | ||
| 035 | |a (OCoLC)835981066 | ||
| 035 | |a (DE-599)BVBBV042959055 | ||
| 040 | |a DE-604 |b ger |e aacr | ||
| 041 | 0 | |a eng | |
| 082 | 0 | |a 658.8/12 |2 22 | |
| 245 | 1 | 0 | |a Customer relations |c Victoria J. Farkas, editor |
| 264 | 1 | |a New York |b Nova Science Publishers |c c2011 | |
| 300 | |a 1 Online-Ressource (v, 158 p.) | ||
| 336 | |b txt |2 rdacontent | ||
| 337 | |b c |2 rdamedia | ||
| 338 | |b cr |2 rdacarrier | ||
| 490 | 0 | |a Business issues, competition and entrepreneurship series | |
| 500 | |a Includes bibliographical references and index | ||
| 500 | |a Alan P. Fiske's relational models framework : applications to customers' relationships with service marketers / Velitchka D. Kaltcheva, Robert D. Winsor, Anthony Patino -- Measuring corporate CRM strategy : its model, methodology, and application / Hyung-Su Kim -- Inter-organizational social capital as relationship investments : an empirical investigation of the effects on customers' relationship satisfaction / Mariachiara Colucci, Manuela Presutti -- Customer value analysis : a two-stage data mining approach / Ching-Tzu Tsai, Chih-Fong Tsai, Chia-Sheng Hung -- Customer relations and loyalty-based segmentation : a B2B approach in the tourism industry / Irene Gil-Saura, María-Eugenia Ruiz-Molina, Beatriz Moliner-Velázquez -- Pros and cons of long-term customer relationships / Christina Öberg -- Involvement as market creation : a new way to consider customer relations / Johan Gaddefors, Alistair R. Anderson | ||
| 650 | 7 | |a BUSINESS & ECONOMICS / Customer Relations |2 bisacsh | |
| 650 | 7 | |a Customer relations |2 fast | |
| 650 | 4 | |a Wirtschaft | |
| 650 | 4 | |a Customer relations | |
| 700 | 1 | |a Farkas, Victoria J. |e Sonstige |4 oth | |
| 776 | 0 | 8 | |i Erscheint auch als |n Druckausgabe |z 1-61761-210-3 |
| 776 | 0 | 8 | |i Erscheint auch als |n Druckausgabe |z 978-1-61761-210-7 |
| 856 | 4 | 0 | |u http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=540537 |x Aggregator |3 Volltext |
| 912 | |a ZDB-4-EBU | ||
| 940 | 1 | |q FLA_PDA_EBU | |
| 999 | |a oai:aleph.bib-bvb.de:BVB01-028384921 | ||
Record in the Search Index
| _version_ | 1804175278422884352 |
|---|---|
| any_adam_object | |
| building | Verbundindex |
| bvnumber | BV042959055 |
| collection | ZDB-4-EBU |
| ctrlnum | (OCoLC)835981066 (DE-599)BVBBV042959055 |
| dewey-full | 658.8/12 |
| dewey-hundreds | 600 - Technology (Applied sciences) |
| dewey-ones | 658 - General management |
| dewey-raw | 658.8/12 |
| dewey-search | 658.8/12 |
| dewey-sort | 3658.8 212 |
| dewey-tens | 650 - Management and auxiliary services |
| discipline | Wirtschaftswissenschaften |
| format | Electronic eBook |
| fullrecord | <?xml version="1.0" encoding="UTF-8"?><collection xmlns="http://www.loc.gov/MARC21/slim"><record><leader>02375nmm a2200409zc 4500</leader><controlfield tag="001">BV042959055</controlfield><controlfield tag="003">DE-604</controlfield><controlfield tag="005">00000000000000.0</controlfield><controlfield tag="007">cr|uuu---uuuuu</controlfield><controlfield tag="008">151030s2011 |||| o||u| ||||||eng d</controlfield><datafield tag="020" ind1=" " ind2=" "><subfield code="a">161761369X</subfield><subfield code="c">electronic bk.</subfield><subfield code="9">1-61761-369-X</subfield></datafield><datafield tag="020" ind1=" " ind2=" "><subfield code="a">9781617613692</subfield><subfield code="c">electronic bk.</subfield><subfield code="9">978-1-61761-369-2</subfield></datafield><datafield tag="035" ind1=" " ind2=" "><subfield code="a">(OCoLC)835981066</subfield></datafield><datafield tag="035" ind1=" " ind2=" "><subfield code="a">(DE-599)BVBBV042959055</subfield></datafield><datafield tag="040" ind1=" " ind2=" "><subfield code="a">DE-604</subfield><subfield code="b">ger</subfield><subfield code="e">aacr</subfield></datafield><datafield tag="041" ind1="0" ind2=" "><subfield code="a">eng</subfield></datafield><datafield tag="082" ind1="0" ind2=" "><subfield code="a">658.8/12</subfield><subfield code="2">22</subfield></datafield><datafield tag="245" ind1="1" ind2="0"><subfield code="a">Customer relations</subfield><subfield code="c">Victoria J. Farkas, editor</subfield></datafield><datafield tag="264" ind1=" " ind2="1"><subfield code="a">New York</subfield><subfield code="b">Nova Science Publishers</subfield><subfield code="c">c2011</subfield></datafield><datafield tag="300" ind1=" " ind2=" "><subfield code="a">1 Online-Ressource (v, 158 p.)</subfield></datafield><datafield tag="336" ind1=" " ind2=" "><subfield code="b">txt</subfield><subfield code="2">rdacontent</subfield></datafield><datafield tag="337" ind1=" " ind2=" "><subfield code="b">c</subfield><subfield code="2">rdamedia</subfield></datafield><datafield tag="338" ind1=" " ind2=" "><subfield code="b">cr</subfield><subfield code="2">rdacarrier</subfield></datafield><datafield tag="490" ind1="0" ind2=" "><subfield code="a">Business issues, competition and entrepreneurship series</subfield></datafield><datafield tag="500" ind1=" " ind2=" "><subfield code="a">Includes bibliographical references and index</subfield></datafield><datafield tag="500" ind1=" " ind2=" "><subfield code="a">Alan P. Fiske's relational models framework : applications to customers' relationships with service marketers / Velitchka D. Kaltcheva, Robert D. Winsor, Anthony Patino -- Measuring corporate CRM strategy : its model, methodology, and application / Hyung-Su Kim -- Inter-organizational social capital as relationship investments : an empirical investigation of the effects on customers' relationship satisfaction / Mariachiara Colucci, Manuela Presutti -- Customer value analysis : a two-stage data mining approach / Ching-Tzu Tsai, Chih-Fong Tsai, Chia-Sheng Hung -- Customer relations and loyalty-based segmentation : a B2B approach in the tourism industry / Irene Gil-Saura, María-Eugenia Ruiz-Molina, Beatriz Moliner-Velázquez -- Pros and cons of long-term customer relationships / Christina Öberg -- Involvement as market creation : a new way to consider customer relations / Johan Gaddefors, Alistair R. Anderson</subfield></datafield><datafield tag="650" ind1=" " ind2="7"><subfield code="a">BUSINESS & ECONOMICS / Customer Relations</subfield><subfield code="2">bisacsh</subfield></datafield><datafield tag="650" ind1=" " ind2="7"><subfield code="a">Customer relations</subfield><subfield code="2">fast</subfield></datafield><datafield tag="650" ind1=" " ind2="4"><subfield code="a">Wirtschaft</subfield></datafield><datafield tag="650" ind1=" " ind2="4"><subfield code="a">Customer relations</subfield></datafield><datafield tag="700" ind1="1" ind2=" "><subfield code="a">Farkas, Victoria J.</subfield><subfield code="e">Sonstige</subfield><subfield code="4">oth</subfield></datafield><datafield tag="776" ind1="0" ind2="8"><subfield code="i">Erscheint auch als</subfield><subfield code="n">Druckausgabe</subfield><subfield code="z">1-61761-210-3</subfield></datafield><datafield tag="776" ind1="0" ind2="8"><subfield code="i">Erscheint auch als</subfield><subfield code="n">Druckausgabe</subfield><subfield code="z">978-1-61761-210-7</subfield></datafield><datafield tag="856" ind1="4" ind2="0"><subfield code="u">http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=540537</subfield><subfield code="x">Aggregator</subfield><subfield code="3">Volltext</subfield></datafield><datafield tag="912" ind1=" " ind2=" "><subfield code="a">ZDB-4-EBU</subfield></datafield><datafield tag="940" ind1="1" ind2=" "><subfield code="q">FLA_PDA_EBU</subfield></datafield><datafield tag="999" ind1=" " ind2=" "><subfield code="a">oai:aleph.bib-bvb.de:BVB01-028384921</subfield></datafield></record></collection> |
| id | DE-604.BV042959055 |
| illustrated | Not Illustrated |
| indexdate | 2024-07-10T07:13:45Z |
| institution | BVB |
| isbn | 161761369X 9781617613692 |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-028384921 |
| oclc_num | 835981066 |
| open_access_boolean | |
| physical | 1 Online-Ressource (v, 158 p.) |
| psigel | ZDB-4-EBU FLA_PDA_EBU |
| publishDate | 2011 |
| publishDateSearch | 2011 |
| publishDateSort | 2011 |
| publisher | Nova Science Publishers |
| record_format | marc |
| series2 | Business issues, competition and entrepreneurship series |
| spelling | Customer relations Victoria J. Farkas, editor New York Nova Science Publishers c2011 1 Online-Ressource (v, 158 p.) txt rdacontent c rdamedia cr rdacarrier Business issues, competition and entrepreneurship series Includes bibliographical references and index Alan P. Fiske's relational models framework : applications to customers' relationships with service marketers / Velitchka D. Kaltcheva, Robert D. Winsor, Anthony Patino -- Measuring corporate CRM strategy : its model, methodology, and application / Hyung-Su Kim -- Inter-organizational social capital as relationship investments : an empirical investigation of the effects on customers' relationship satisfaction / Mariachiara Colucci, Manuela Presutti -- Customer value analysis : a two-stage data mining approach / Ching-Tzu Tsai, Chih-Fong Tsai, Chia-Sheng Hung -- Customer relations and loyalty-based segmentation : a B2B approach in the tourism industry / Irene Gil-Saura, María-Eugenia Ruiz-Molina, Beatriz Moliner-Velázquez -- Pros and cons of long-term customer relationships / Christina Öberg -- Involvement as market creation : a new way to consider customer relations / Johan Gaddefors, Alistair R. Anderson BUSINESS & ECONOMICS / Customer Relations bisacsh Customer relations fast Wirtschaft Customer relations Farkas, Victoria J. Sonstige oth Erscheint auch als Druckausgabe 1-61761-210-3 Erscheint auch als Druckausgabe 978-1-61761-210-7 http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=540537 Aggregator Volltext |
| spellingShingle | Customer relations BUSINESS & ECONOMICS / Customer Relations bisacsh Customer relations fast Wirtschaft Customer relations |
| title | Customer relations |
| title_auth | Customer relations |
| title_exact_search | Customer relations |
| title_full | Customer relations Victoria J. Farkas, editor |
| title_fullStr | Customer relations Victoria J. Farkas, editor |
| title_full_unstemmed | Customer relations Victoria J. Farkas, editor |
| title_short | Customer relations |
| title_sort | customer relations |
| topic | BUSINESS & ECONOMICS / Customer Relations bisacsh Customer relations fast Wirtschaft Customer relations |
| topic_facet | BUSINESS & ECONOMICS / Customer Relations Customer relations Wirtschaft |
| url | http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=540537 |
| work_keys_str_mv | AT farkasvictoriaj customerrelations |