PR 2.0: how digital media can help you build a sustainable brand:
Gespeichert in:
1. Verfasser: | |
---|---|
Format: | Elektronisch E-Book |
Sprache: | English |
Veröffentlicht: |
Oxford
DōSustainability
[2015]
|
Schlagworte: | |
Online-Zugang: | Volltext |
Beschreibung: | 1 Online-Ressource |
ISBN: | 9781910174432 1910174432 9781910174418 |
Internformat
MARC
LEADER | 00000nmm a2200000zc 4500 | ||
---|---|---|---|
001 | BV042958850 | ||
003 | DE-604 | ||
005 | 00000000000000.0 | ||
007 | cr|uuu---uuuuu | ||
008 | 151030s2014 |||| o||u| ||||||eng d | ||
020 | |a 9781910174432 |9 978-1-910174-43-2 | ||
020 | |a 1910174432 |9 1-910174-43-2 | ||
020 | |a 9781910174418 |9 978-1-910174-41-8 | ||
035 | |a (OCoLC)899739266 | ||
035 | |a (DE-599)BVBBV042958850 | ||
040 | |a DE-604 |b ger |e aacr | ||
041 | 0 | |a eng | |
082 | 0 | |a 659.2 |2 23 | |
100 | 1 | |a Friedman, John |e Verfasser |4 aut | |
245 | 1 | 0 | |a PR 2.0: how digital media can help you build a sustainable brand |c John Friedman |
264 | 1 | |a Oxford |b DōSustainability |c [2015] | |
300 | |a 1 Online-Ressource | ||
336 | |b txt |2 rdacontent | ||
337 | |b c |2 rdamedia | ||
338 | |b cr |2 rdacarrier | ||
650 | 7 | |a BUSINESS & ECONOMICS / Advertising & Promotion |2 bisacsh | |
650 | 7 | |a Digital media |2 fast | |
650 | 7 | |a Internet in public relations |2 fast | |
650 | 7 | |a Mass media and business |2 fast | |
650 | 7 | |a Public relations |2 fast | |
650 | 4 | |a Wirtschaft | |
650 | 4 | |a Public relations | |
650 | 4 | |a Digital media | |
650 | 4 | |a Mass media and business | |
650 | 4 | |a Internet in public relations | |
856 | 4 | 0 | |u http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=936743 |x Aggregator |3 Volltext |
912 | |a ZDB-4-EBU | ||
940 | 1 | |q FLA_PDA_EBU | |
999 | |a oai:aleph.bib-bvb.de:BVB01-028384715 |
Datensatz im Suchindex
_version_ | 1804175278020231168 |
---|---|
any_adam_object | |
author | Friedman, John |
author_facet | Friedman, John |
author_role | aut |
author_sort | Friedman, John |
author_variant | j f jf |
building | Verbundindex |
bvnumber | BV042958850 |
collection | ZDB-4-EBU |
ctrlnum | (OCoLC)899739266 (DE-599)BVBBV042958850 |
dewey-full | 659.2 |
dewey-hundreds | 600 - Technology (Applied sciences) |
dewey-ones | 659 - Advertising and public relations |
dewey-raw | 659.2 |
dewey-search | 659.2 |
dewey-sort | 3659.2 |
dewey-tens | 650 - Management and auxiliary services |
discipline | Wirtschaftswissenschaften |
format | Electronic eBook |
fullrecord | <?xml version="1.0" encoding="UTF-8"?><collection xmlns="http://www.loc.gov/MARC21/slim"><record><leader>01443nmm a2200433zc 4500</leader><controlfield tag="001">BV042958850</controlfield><controlfield tag="003">DE-604</controlfield><controlfield tag="005">00000000000000.0</controlfield><controlfield tag="007">cr|uuu---uuuuu</controlfield><controlfield tag="008">151030s2014 |||| o||u| ||||||eng d</controlfield><datafield tag="020" ind1=" " ind2=" "><subfield code="a">9781910174432</subfield><subfield code="9">978-1-910174-43-2</subfield></datafield><datafield tag="020" ind1=" " ind2=" "><subfield code="a">1910174432</subfield><subfield code="9">1-910174-43-2</subfield></datafield><datafield tag="020" ind1=" " ind2=" "><subfield code="a">9781910174418</subfield><subfield code="9">978-1-910174-41-8</subfield></datafield><datafield tag="035" ind1=" " ind2=" "><subfield code="a">(OCoLC)899739266</subfield></datafield><datafield tag="035" ind1=" " ind2=" "><subfield code="a">(DE-599)BVBBV042958850</subfield></datafield><datafield tag="040" ind1=" " ind2=" "><subfield code="a">DE-604</subfield><subfield code="b">ger</subfield><subfield code="e">aacr</subfield></datafield><datafield tag="041" ind1="0" ind2=" "><subfield code="a">eng</subfield></datafield><datafield tag="082" ind1="0" ind2=" "><subfield code="a">659.2</subfield><subfield code="2">23</subfield></datafield><datafield tag="100" ind1="1" ind2=" "><subfield code="a">Friedman, John</subfield><subfield code="e">Verfasser</subfield><subfield code="4">aut</subfield></datafield><datafield tag="245" ind1="1" ind2="0"><subfield code="a">PR 2.0: how digital media can help you build a sustainable brand</subfield><subfield code="c">John Friedman</subfield></datafield><datafield tag="264" ind1=" " ind2="1"><subfield code="a">Oxford</subfield><subfield code="b">DōSustainability</subfield><subfield code="c">[2015]</subfield></datafield><datafield tag="300" ind1=" " ind2=" "><subfield code="a">1 Online-Ressource</subfield></datafield><datafield tag="336" ind1=" " ind2=" "><subfield code="b">txt</subfield><subfield code="2">rdacontent</subfield></datafield><datafield tag="337" ind1=" " ind2=" "><subfield code="b">c</subfield><subfield code="2">rdamedia</subfield></datafield><datafield tag="338" ind1=" " ind2=" "><subfield code="b">cr</subfield><subfield code="2">rdacarrier</subfield></datafield><datafield tag="650" ind1=" " ind2="7"><subfield code="a">BUSINESS & ECONOMICS / Advertising & Promotion</subfield><subfield code="2">bisacsh</subfield></datafield><datafield tag="650" ind1=" " ind2="7"><subfield code="a">Digital media</subfield><subfield code="2">fast</subfield></datafield><datafield tag="650" ind1=" " ind2="7"><subfield code="a">Internet in public relations</subfield><subfield code="2">fast</subfield></datafield><datafield tag="650" ind1=" " ind2="7"><subfield code="a">Mass media and business</subfield><subfield code="2">fast</subfield></datafield><datafield tag="650" ind1=" " ind2="7"><subfield code="a">Public relations</subfield><subfield code="2">fast</subfield></datafield><datafield tag="650" ind1=" " ind2="4"><subfield code="a">Wirtschaft</subfield></datafield><datafield tag="650" ind1=" " ind2="4"><subfield code="a">Public relations</subfield></datafield><datafield tag="650" ind1=" " ind2="4"><subfield code="a">Digital media</subfield></datafield><datafield tag="650" ind1=" " ind2="4"><subfield code="a">Mass media and business</subfield></datafield><datafield tag="650" ind1=" " ind2="4"><subfield code="a">Internet in public relations</subfield></datafield><datafield tag="856" ind1="4" ind2="0"><subfield code="u">http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=936743</subfield><subfield code="x">Aggregator</subfield><subfield code="3">Volltext</subfield></datafield><datafield tag="912" ind1=" " ind2=" "><subfield code="a">ZDB-4-EBU</subfield></datafield><datafield tag="940" ind1="1" ind2=" "><subfield code="q">FLA_PDA_EBU</subfield></datafield><datafield tag="999" ind1=" " ind2=" "><subfield code="a">oai:aleph.bib-bvb.de:BVB01-028384715</subfield></datafield></record></collection> |
id | DE-604.BV042958850 |
illustrated | Not Illustrated |
indexdate | 2024-07-10T07:13:44Z |
institution | BVB |
isbn | 9781910174432 1910174432 9781910174418 |
language | English |
oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-028384715 |
oclc_num | 899739266 |
open_access_boolean | |
physical | 1 Online-Ressource |
psigel | ZDB-4-EBU FLA_PDA_EBU |
publishDate | 2015 |
publishDateSearch | 2014 |
publishDateSort | 2014 |
publisher | DōSustainability |
record_format | marc |
spelling | Friedman, John Verfasser aut PR 2.0: how digital media can help you build a sustainable brand John Friedman Oxford DōSustainability [2015] 1 Online-Ressource txt rdacontent c rdamedia cr rdacarrier BUSINESS & ECONOMICS / Advertising & Promotion bisacsh Digital media fast Internet in public relations fast Mass media and business fast Public relations fast Wirtschaft Public relations Digital media Mass media and business Internet in public relations http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=936743 Aggregator Volltext |
spellingShingle | Friedman, John PR 2.0: how digital media can help you build a sustainable brand BUSINESS & ECONOMICS / Advertising & Promotion bisacsh Digital media fast Internet in public relations fast Mass media and business fast Public relations fast Wirtschaft Public relations Digital media Mass media and business Internet in public relations |
title | PR 2.0: how digital media can help you build a sustainable brand |
title_auth | PR 2.0: how digital media can help you build a sustainable brand |
title_exact_search | PR 2.0: how digital media can help you build a sustainable brand |
title_full | PR 2.0: how digital media can help you build a sustainable brand John Friedman |
title_fullStr | PR 2.0: how digital media can help you build a sustainable brand John Friedman |
title_full_unstemmed | PR 2.0: how digital media can help you build a sustainable brand John Friedman |
title_short | PR 2.0: how digital media can help you build a sustainable brand |
title_sort | pr 2 0 how digital media can help you build a sustainable brand |
topic | BUSINESS & ECONOMICS / Advertising & Promotion bisacsh Digital media fast Internet in public relations fast Mass media and business fast Public relations fast Wirtschaft Public relations Digital media Mass media and business Internet in public relations |
topic_facet | BUSINESS & ECONOMICS / Advertising & Promotion Digital media Internet in public relations Mass media and business Public relations Wirtschaft |
url | http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=936743 |
work_keys_str_mv | AT friedmanjohn pr20howdigitalmediacanhelpyoubuildasustainablebrand |