Basic advertising:
Gespeichert in:
| Hauptverfasser: | , |
|---|---|
| Format: | Buch |
| Sprache: | English |
| Veröffentlicht: |
Columbus, Ohio
Grid Publ.
1980
|
| Schriftenreihe: | Grid series in advertising and journalism
|
| Schlagworte: | |
| Beschreibung: | Includes bibliographical references and index |
| Beschreibung: | XV, 485 S. Ill. 1 Beil. (4 Bl.) |
| ISBN: | 0882441817 |
Internformat
MARC
| LEADER | 00000nam a2200000 c 4500 | ||
|---|---|---|---|
| 001 | BV042949260 | ||
| 003 | DE-604 | ||
| 005 | 00000000000000.0 | ||
| 007 | t | ||
| 008 | 151027s1980 a||| |||| 00||| eng d | ||
| 010 | |a 79012108 | ||
| 020 | |a 0882441817 |c 18.95 |9 0-88244-181-7 | ||
| 035 | |a (OCoLC)801711795 | ||
| 035 | |a (DE-599)BSZ366507761 | ||
| 040 | |a DE-604 |b ger | ||
| 041 | 0 | |a eng | |
| 049 | |a DE-188 | ||
| 082 | 0 | |a 659.1 | |
| 084 | |a 3,5 |2 ssgn | ||
| 100 | 1 | |a Jugenheimer, Donald W. |e Verfasser |4 aut | |
| 245 | 1 | 0 | |a Basic advertising |c Donald W. Jugenheimer ; Gordon E. White |
| 264 | 1 | |a Columbus, Ohio |b Grid Publ. |c 1980 | |
| 300 | |a XV, 485 S. |b Ill. |e 1 Beil. (4 Bl.) | ||
| 336 | |b txt |2 rdacontent | ||
| 337 | |b n |2 rdamedia | ||
| 338 | |b nc |2 rdacarrier | ||
| 490 | 0 | |a Grid series in advertising and journalism | |
| 500 | |a Includes bibliographical references and index | ||
| 650 | 4 | |a Advertising | |
| 700 | 1 | |a White, Gordon E. |e Verfasser |4 aut | |
| 999 | |a oai:aleph.bib-bvb.de:BVB01-028375456 | ||
Datensatz im Suchindex
| _version_ | 1804175263308709888 |
|---|---|
| any_adam_object | |
| author | Jugenheimer, Donald W. White, Gordon E. |
| author_facet | Jugenheimer, Donald W. White, Gordon E. |
| author_role | aut aut |
| author_sort | Jugenheimer, Donald W. |
| author_variant | d w j dw dwj g e w ge gew |
| building | Verbundindex |
| bvnumber | BV042949260 |
| ctrlnum | (OCoLC)801711795 (DE-599)BSZ366507761 |
| dewey-full | 659.1 |
| dewey-hundreds | 600 - Technology (Applied sciences) |
| dewey-ones | 659 - Advertising and public relations |
| dewey-raw | 659.1 |
| dewey-search | 659.1 |
| dewey-sort | 3659.1 |
| dewey-tens | 650 - Management and auxiliary services |
| discipline | Wirtschaftswissenschaften |
| format | Book |
| fullrecord | <?xml version="1.0" encoding="UTF-8"?><collection xmlns="http://www.loc.gov/MARC21/slim"><record><leader>00998nam a2200337 c 4500</leader><controlfield tag="001">BV042949260</controlfield><controlfield tag="003">DE-604</controlfield><controlfield tag="005">00000000000000.0</controlfield><controlfield tag="007">t</controlfield><controlfield tag="008">151027s1980 a||| |||| 00||| eng d</controlfield><datafield tag="010" ind1=" " ind2=" "><subfield code="a">79012108</subfield></datafield><datafield tag="020" ind1=" " ind2=" "><subfield code="a">0882441817</subfield><subfield code="c">18.95</subfield><subfield code="9">0-88244-181-7</subfield></datafield><datafield tag="035" ind1=" " ind2=" "><subfield code="a">(OCoLC)801711795</subfield></datafield><datafield tag="035" ind1=" " ind2=" "><subfield code="a">(DE-599)BSZ366507761</subfield></datafield><datafield tag="040" ind1=" " ind2=" "><subfield code="a">DE-604</subfield><subfield code="b">ger</subfield></datafield><datafield tag="041" ind1="0" ind2=" "><subfield code="a">eng</subfield></datafield><datafield tag="049" ind1=" " ind2=" "><subfield code="a">DE-188</subfield></datafield><datafield tag="082" ind1="0" ind2=" "><subfield code="a">659.1</subfield></datafield><datafield tag="084" ind1=" " ind2=" "><subfield code="a">3,5</subfield><subfield code="2">ssgn</subfield></datafield><datafield tag="100" ind1="1" ind2=" "><subfield code="a">Jugenheimer, Donald W.</subfield><subfield code="e">Verfasser</subfield><subfield code="4">aut</subfield></datafield><datafield tag="245" ind1="1" ind2="0"><subfield code="a">Basic advertising</subfield><subfield code="c">Donald W. Jugenheimer ; Gordon E. White</subfield></datafield><datafield tag="264" ind1=" " ind2="1"><subfield code="a">Columbus, Ohio</subfield><subfield code="b">Grid Publ.</subfield><subfield code="c">1980</subfield></datafield><datafield tag="300" ind1=" " ind2=" "><subfield code="a">XV, 485 S.</subfield><subfield code="b">Ill.</subfield><subfield code="e">1 Beil. (4 Bl.)</subfield></datafield><datafield tag="336" ind1=" " ind2=" "><subfield code="b">txt</subfield><subfield code="2">rdacontent</subfield></datafield><datafield tag="337" ind1=" " ind2=" "><subfield code="b">n</subfield><subfield code="2">rdamedia</subfield></datafield><datafield tag="338" ind1=" " ind2=" "><subfield code="b">nc</subfield><subfield code="2">rdacarrier</subfield></datafield><datafield tag="490" ind1="0" ind2=" "><subfield code="a">Grid series in advertising and journalism</subfield></datafield><datafield tag="500" ind1=" " ind2=" "><subfield code="a">Includes bibliographical references and index</subfield></datafield><datafield tag="650" ind1=" " ind2="4"><subfield code="a">Advertising</subfield></datafield><datafield tag="700" ind1="1" ind2=" "><subfield code="a">White, Gordon E.</subfield><subfield code="e">Verfasser</subfield><subfield code="4">aut</subfield></datafield><datafield tag="999" ind1=" " ind2=" "><subfield code="a">oai:aleph.bib-bvb.de:BVB01-028375456</subfield></datafield></record></collection> |
| id | DE-604.BV042949260 |
| illustrated | Illustrated |
| indexdate | 2024-07-10T07:13:30Z |
| institution | BVB |
| isbn | 0882441817 |
| language | English |
| lccn | 79012108 |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-028375456 |
| oclc_num | 801711795 |
| open_access_boolean | |
| owner | DE-188 |
| owner_facet | DE-188 |
| physical | XV, 485 S. Ill. 1 Beil. (4 Bl.) |
| publishDate | 1980 |
| publishDateSearch | 1980 |
| publishDateSort | 1980 |
| publisher | Grid Publ. |
| record_format | marc |
| series2 | Grid series in advertising and journalism |
| spelling | Jugenheimer, Donald W. Verfasser aut Basic advertising Donald W. Jugenheimer ; Gordon E. White Columbus, Ohio Grid Publ. 1980 XV, 485 S. Ill. 1 Beil. (4 Bl.) txt rdacontent n rdamedia nc rdacarrier Grid series in advertising and journalism Includes bibliographical references and index Advertising White, Gordon E. Verfasser aut |
| spellingShingle | Jugenheimer, Donald W. White, Gordon E. Basic advertising Advertising |
| title | Basic advertising |
| title_auth | Basic advertising |
| title_exact_search | Basic advertising |
| title_full | Basic advertising Donald W. Jugenheimer ; Gordon E. White |
| title_fullStr | Basic advertising Donald W. Jugenheimer ; Gordon E. White |
| title_full_unstemmed | Basic advertising Donald W. Jugenheimer ; Gordon E. White |
| title_short | Basic advertising |
| title_sort | basic advertising |
| topic | Advertising |
| topic_facet | Advertising |
| work_keys_str_mv | AT jugenheimerdonaldw basicadvertising AT whitegordone basicadvertising |